We're excited to announce a new campaign to encourage safe handling of fresh produce at home!


Fruits and vegetables are often eaten raw, without a cooking kill step. As people consume more fresh produce for health, understanding how to handle and prepare it safely is critical.  These friendly, colorful, ProducePro consumer education materials make learning about produce safety fun and accessible for all consumers.  


The non-profit Partnership for Food Safety Education developed ProducePro in a collaborative process with leading scientists and consumer education experts.  


As Ellie Krieger, registered dietitian, TV personality, and contributing guest from our webinar Educating Consumers on the Safe Handling of Produce says, "Food safety is integral to cooking and eating well. It doesn't have to involve a scary conversation - it's simply about forming good basic habits for healthfully preparing and enjoying more produce."


Whether you are a health educator or a food retailer, you will find materials and messaging to inspire smart choices for home handling and preparation of fresh fruits and vegetables here. Get started this summer and help consumers take simple steps for better health! 


Download Materials


Let's work together to reach millions of consumers with ProducePro messages! 
Include this press release in your newsletters and customize ProducePro material to reach consumers in your community! 


Ashley Bell
Your B.F.F (BAC Fighter Friend) 
*Watch your in-box!  Additional ProducePro tools will be released in the next few weeks! 

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The Partnership for Food Safety Education is a catalytic leader in health education and a trusted partner to health educators. Learn more at