We urge our members to send in their registration form today to attend the 2013 Annual Membership Meeting and Legislative Reception. The meeting will be held on Tuesday, January 15, 2013 at the Loews Annapolis Hotel.  

Members of both the executive and legislative branches of Maryland government have been invited. We anticipate our industry to come under fire as a source or revenue for the ailing Transportation Trust Fund. We must inform the legislative body of the importance of protecting the livelihood and future of Maryland's new car and truck dealers . In light of the legislative landscape it is critical that each dealership send a representative.

You may reserve your spot today by downloading a registration form and returning it by fax, 410.269.1549, or by mail to:

MADA

7 State Circle, Suite 301

Annapolis, MD 21401  

MADA extends the invitation to all members attending the 2013 NADA/ATD Convention & Expo to join us at our reception.   The event will be hosted with members of the VADA and the WANADA Associations. Event details are as follows:

MADA/VADA/WANADA Reception

Saturday, February 9th

6:30-8:30 p.m.

Baterby's Art Auction Gallery

Pointe Orlando, Suite 1008

9101 International Drive

Orlando, FL 32819

For more than 35 years, new vehicle dealers have donated Little Annie cardiopulmonary resuscitation (CPR) training manikins to hospitals, police and fire departments and schools across the country from the Medical Grants program of the National Automobile Dealers Charitable Foundation. This program offers a wonderful opportunity for dealers to give back to their communities in an important way.

MADA has long been a very proud member of this program and we want to continue this very worthwhile tradition. If you know of an organization in your community that may have a need for a CPR training unit, please contact us.

A grant application may be downloaded HERE and returned to MADA or please contact Katie Jones for more information at 800.526.7423 or by email: kjones@mdauto.org. 

Members are hereby reminded that it is illegal for dealerships to photocopy military identification cards, and doing so can result in a fine, six months in jail, or both. It is within the rights of commercial establishments to request to see the military identification and they may note all of the information on it. The military suggests that personnel bring another form of identification with them, such as a driver's license, when making a significant purchase. Under Maryland law, photocopying a driver's license is permitted at dealerships if such a photocopy is part of a significant financial transaction.

Almost every single person goes online before they step foot into the dealership. The highest closing ratio and the highest gross profit are from leads to the dealership website or from organic search engine optimization. So, a dealership should focus on how to DOMINATE organic search engine optimization. It is not enough to merely show up on the first page of Google when someone types in your dealership name. You must show up numerous times on the first page of Google. Not just for your dealership's name but for any and all of your profit centers. New Cars, Used Cars, Fixed Operations. You should even show up on the first page of Google when someone is searching for your competition. Whether it is your same brand or a competing brand.

In this webinar you will learn how to crush your competition online by creating a powerful VSEO strategy for yourself and or your dealership. We will go over successful LIVE examples as well as detail how you can create and implement immediately after the webinar.

Date/Time: Wednesday January 9, 2013, 12:00pm Eastern 

Can't watch the webinar at that specific time? Register anyway and you'll receive a link to access the recorded version along with detailed slides.  

Click Here to Register Today! 

Parts eCommerce - How (and if) Your Dealership Can Profit by Selling Parts Online

Date/Time: Thursday, January 10 at 1pm Eastern

Presenter: Ted Fellowes of Fellowes Research Group, Inc.

Cost: $149.00 per person              

This webinar is a guide to available parts e-commerce choices and a framework to select solutions that best fit your Store's parts operations. If you've tried selling parts and accessories online but gave up because it's too much work for too little profit, you need to re-think your decision. The business has changed.

Parts e-commerce is described in clear, easy-to-understand terms. Each approach to parts e-commerce is explained, vendors are identified, an action plan is summarized and systems integration considerations are covered.

This webinar will cover the following topics:

• How to assess whether parts e-commerce is right for your dealership
• Which types of parts e-commerce fit (and don't fit) your dealership
• About supplier/solution options and how to evaluate them
• The practical side of implementing parts e-commerce from DMS integration to shipping to payment types and more
• How to sell more parts, lower costs and improve customer satisfaction by planning and executing a parts e-commerce plan for your dealership

Click Here to Register Today!