Rockford Area REALTORS
January 18/2013
realconnection
ToppageYour Internal News Broadcast
Effective Marketing in a Digital Era social media
Friday, February 8th
8:30-12:30

As a result of a grant awarded by the National Association of REALTORS, the Rockford Area REALTORS will be hosting a Signature Series Program called, Effective Marketing in a Digital Era. Award winning International instructor for CCIM Institute, Todd Clarke, will demonstrate to students how to harness the powerful tool of the internet and how to implement social marketing into your business plan. Mr. Clarke is the award winning author of the "Gadgets" column in IREM's Journal of Property Management.

If you make it difficult for potential customers to find you or see you as relevant, they will use your competition!

Click here to read more or go to raarmls.com to register.

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New Forms and Contracts

Your Forms and Contract Committee is working hard to develop a new Residential Single Family Contract for Purchase as well as a new IDX Access Request and Agreement Form in addition to several other forms. Understand that many of your Contracts and Forms need to be approved by the Winnebago County Bar Association or at least your Association Attorneys. In other words, there is a development and approval process which can sometimes be timely. In addition, there is a time lag in converting them to fillable forms. As soon as they become available you will be notified.

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Scam REALTOR Complaint Website

Don't be a victim of a website that NAR reports is what seems to be an attempt to get money from real estate practitioners. The site, Realtor-complaints.com, supposedly publishes "consumer" complaints about real estate agents and then offers them the "opportunity" to pay to have the complaint and their name removed from the site, NAR reports in the blog post, "Dont' Let Your Reputation - or Your Wallet - Fall Prey to Scam Complaint Site.

New Qualified Mortgage Rules

NAR outlines the Qualified Mortgage Rules (QM) recently announced by the Consumer Financial Protection Bureau (CFPB). The NAR executive summary highlights elements of interest to real estate professionals including fees and points, seller financing and underwriting standards for some jumbo loans. The rule is part of the sweeping Wall Street reform law enacted three years ago to help prevent the kind of lending excesses that led to the mortgage crisis several years ago. NAR is watching this rule closely and is prepared to seek a regulatory solution if need be. Read the full summary.

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Effort to Sweep Real Estate Funds Fails

Although several proposals were considered by lawmakers to raid funds paid by real estate practitioners as part of licensure, the effort died. It could re-appear in the new legislative session. Your RPAC dollars contributed is your industry insurance to be sure that initiatives like this do not move forward. Read IAR State Capitol Report
IN THIS ISSUE
Effective Marketing
New Forms
Scam Realtor Site
Qualified Mortgage Rules
UPCOMING EVENTS

Paragon MLS Call Support Will Be Closed on Monday, January 21st

COMMITTEE MEETINGS

January 29
Forms and Contract 1:00pm

February 5
Member Services 10:00am
RPAC Committee 1:00pm

February 7
Affordable/Fair Housing 4:00pm

February 13
Education Committee 11:00am

February 14
C&I Committee

EVENTS

January 25th
CE- COR1625A- 9:00am
CE-Reducing Radon Risk- 1:00pm

February 8th
Effective Marketing
in a Digital Era
8:30am-12:30pm

February 12th
Governmental Affairs 2:00pm

February 18th
CE-COR1616B- Residential Rentals 9:00am

CE- RD938-Game On- 1:00pm

QUICK LINKS
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Use an asterisk before word when doing a search in Paragon 

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PUBLICATION ARCHIVES
Rockford Area REALTORS
6776 E. State Street
Rockford, IL 61106
(815)395-6776
www.rockfordarearealtors.org
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