Babson Alumni Newsletter
JULY 2015
Babson Money Magazine

A Year After Finishing No. 1, Babson Is Still Money!  

Money magazine has named Babson the No. 2 college in America in its new Best Colleges ranking of roughly 1,500 four-year colleges and universities. Babson is ranked second only to Stanford and is ranked above colleges such as MIT, Princeton, California Institute of Technology, Harvard, and Amherst. Read more   


Bring the Family Back to Campus for Reunion and Homecoming 2015       
Fun for all ages! Meet Pat the Patriot and enjoy Kids College programming with opportunities to participate in a variety of sessions involving entrepreneurship, athletics, arts, and more. Babysitting services are offered Friday and Saturday nights at the Babson Executive Conference Center and will be provided by Seeking Sitters for children ages 3-12. Preregistration is required. View the full weekend schedule and register now

See the Results of the Project ROI Study     

Earlier this month, the Lewis Institute released findings from Project ROI, a study analyzing the financial impacts of Corporate Responsibility (CR) and developed in partnership with IO Sustainability, Verizon, and Campbell Soup Company. Among the study's key findings: CR programs can increase revenue by as much as 20 percent. Learn more   
Thank You for Babson's Record-Breaking Year 
In fiscal year 2015, Babson College received more than 7,600 contributions from alumni and friends, students and parents, corporations, and organizations. Despite national trends to the contrary, our alumni participation has risen in three consecutive years resulting in a return to our highest participation rate in more than ten years! Learn more about this record-breaking year  
Synapse SEM and Babson Introduce SEM Workshop to Students
Synapse SEM™, founded by two alumni, and Babson will be offering a new Search Engine Marketing workshop for undergraduates. The workshop will span five three-hour classes, with the intent of preparing undergraduates to become Google AdWords certified, and to help students learn how search engine marketing can be leveraged to help businesses grow. Learn more Names Babson One of America's Greenest Universities
Babson placed 31st out of 240 schools rated by the Association for the Advancement of Sustainability in Higher Education. "Babson is unique in that every discipline is informed by a curriculum that stresses sustainability and entrepreneurship," says "Babson places a strong emphasis on Social, Environmental, Economic Responsibility, and Sustainability (SEERS). Students learn that economic and social value creation are not mutually exclusive, but instead are integral to each other." Read more
USA Today Ranks Babson One of Massachusetts' Best Colleges
Recognized for equipping its students with the ability to become leaders, Babson is one of "The 10 Best Colleges in Massachusetts" as ranked by USA Today College. The national news outlet partnered with College Factual to review 64 schools in Massachusetts and 1,394 nationally. USA Today College also ranks Babson No. 54 nationwide. Learn more
Should a Startup Have an Exit Strategy? 
Debating the Exit Strategy "Begin with the end in mind" is the famous second rule from The 7 Habits of Highly Effective People, but what does that mean for entrepreneurs? In new venture creation, that "end" could be going public, getting acquired, starting a spinoff, expanding to multiple locations, or even just breaking even. See why Lycos founder and venture capitalist Bob Davis M'85 advises, "I'd have a business building strategy, but wouldn't have an exit strategy in any plan" on Entrepreneurship of All Kinds
Babson Hosts International Women's Entrepreneurship Conference 
Babson hosted the eighth annual Diana Project International Research Conference on June 8-9, 2015, providing a platform for scholars to share in a global research agenda dedicated to asking and answering questions about women entrepreneurs. Representatives from across the globe presented their papers on a range of relevant topics, that followed the theme of the event - Women Entrepreneur Ecosystems. Winning papers placed exemplary focus on how women entrepreneurs are influencing their ecosystems, and how ecosystem and contextual influences create gender gaps and gender biases. Learn more about the conference 
New Report Details Success of Goldman Sachs 10,000 Small Businesses Program Graduates  
"In just 18 months after completing the program, 76 percent of program graduates increased their revenues and 57.1 percent created new jobs," said Kerry Healey, president of Babson College, which is the academic partner of 10,000 Small Businesses. "The growth oriented, practical, peer-to-peer driven classroom experience, together with business support services, are driving participants to change their attitudes and business practices, helping them to achieve significant growth; growth that is critically important to strengthening the U.S. economy." Read more 
Featured Action Star: Michael Bastian '87
Michael Bastian Story 2015 Alumni Entrepreneur Hall of Fame Honoree

Meet the man behind the clothes

"It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change." That, for Michael Bastian, is what defines an entrepreneur. When he started out as a young designer in the mosh pit that is New York, he had to constantly invent and reinvent himself to find a sweet spot that resonated with today's fickle fashion buyers. And when he found what worked, it caught fire. Today, Michael Bastian is the name most associated with classic American menswear done at a luxury level. He picked up that perseverance and relentlessness at Babson, where he was taught to never settle for anything less than his ideals.
Watch video

A new edition of the T-shirt inspired by the one Michael Bastian has worn on the runway is now available at the Babson Bookstore   
Career Spotlight: Emily Lagasse M'15 
Real People Real Stories  
As a startup founder, Emily Lagasse M'15 has been boosted by the power of the Babson community in countless ways. Emily and her home-style dog food business, FedWell, have benefited from working with other female Babson graduate and undergraduate students in the WIN Lab, and learned from Entrepreneurs in Residence and colleagues who have backed and supported her. See how this sense of community has shaped her business  

Featured Career Resource: 24-Hour Access to Job Search and Career Strategies
Did you know Babson has developed a series of online skills-based career workshops and maintains a small library of podcast/webinar recordings to provide information on a variety of topics designed to help you navigate the employment market? Get advice on how to brand yourself, use social media in your job search, change careers, and much more! These resources can be accessed at your convenience via the Alumni Career Development website
Featured Alumni Business
Keep accurate records and build a paper trail that is safe, searchable, shareable, and always accessible.
Owned by: Alisa Boguslavskaya '05, M'11
Discount offered to Babson alumni!

Are you the founder, owner, or CEO of your business? List your business in the Alumni Business Directory and your listing will appear in the Business Search results!
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Babson College Community Group
Professor Grewal Wins Prestigious Louis W. Stern Award   
Babson Marketing Professor Dhruv Grewal and co-authors Robert W. Palmatier, professor of marketing, University of Washington; and Rajiv P. Dant, professor of marketing, University of Washington, have won the 2015 Louis W. Stern Award for their article, "A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance". Read more
Featured Blog:
Babson Alumni Startup: Who's Hoopin?
How do you find a good local pickup game without driving around aimlessly? Let Dara Behjat '15 and Adrian Masone '12 provide the assist. Who's Hoopin? is a network designed to take the guesswork out of finding good pickup basketball. Created by hoopers, for hoopers, Who's Hoopin? is the first basketball app providing real-time information to help you find your game. Learn more   
Babson Magazine: Small Talk with Simone Aptekman '15
Simone Aptekman '15 seems an unlikely source for information about the aftermarket auto-care industry. But she knows it well. In 1991, her parents, both Russian immigrants, founded Hi-Gear Products, which manufactures auto-care products developed by her father. Read more   
Class Notes
Check out the Class Notes from the Spring 2015 issue of Babson Magazine. Read more  


We want to share your updates with the community: new job, promotion, venture, marriage, or family addition! Post a class note and let us know (photos accepted). Submit a class note