May 2013

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Moo Roo 
3015 Kimball Ave. 
Waterloo, IA  
(319) 234-3309


Hansen's Dairy Outlet 
127 E. 18th St. 
Cedar Falls, IA 
(319) 266-3044

Hansen's Tour Center
8461 Lincoln Rd.
Hudson, IA 50643
(319) 939-2187 

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The Real Deal  
Hanseninsulatedbag Summer is almost upon us. Hansen's insulated bags are perfect for keeping your milk and other products cold while you're traveling. Click for the May coupon:

Buy $25 in merchandise,* get a free Hansen's insulated bag!

*after membership discount

Customer of
the Month

Our May Customer of the Month is Nicole Rhoads of Grundy Center, Iowa.


Favorite Hansen's products:
Bubble gum ice cream, egg nog ice cream, chocolate milk

Why do you shop at Hansen's?
"Because the service is wonderful. Everything is reasonably priced. And everything tastes great!"

Customers of the Month get a $5 gift certificate and a vehicle decal for being featured in our newsletter.

Cash Cow
There were no big CA$H COW winners in April, so in May, we will mark 5 jugs with $100 (look inside the jug at your label when it's empty). Since we mark them at the beginning of the month, your best chance to find a large prize is in the next few days!


Remember, there are still 10 jugs EVERY WEEK marked with a $5.00 prize. View details here on our website. 


Last month's winners were Marv Multhauf of Waterloo; Lauren Thomsen of LaPorte City;
Mandy Gesme of Waterloo; and two other customers from Waterloo and Cedar Falls.    

Grout farming exhibit
groutlogo Hansen's Dairy will be part of an exhibit called 
"It's Not Your Grandparents' Farm, Or Is It?" beginning May 3 and running through April 2014 at the Grout Museum.

When most people think of the Iowa farm, they immediately picture corn, beans, hogs and beef. However, in today's changing economic landscape, small farming operations that once grew these four cash crops and livestock cannot compete with the larger, often corporate production units. Many family farms look for ways to continue their way of life and earn a living raising a variety of crops and farm animals and selling their products locally.

A look at Iowa's rich farming past as well as present methods will be discussed. A life-size diorama of a "Farmer's Market," will immerse visitors in the importance of supporting these local Iowa businesses and the families who raise everything from fruits, vegetables, ethnic foods for Iowa's changing population, vineyards, dairy products, vintage seeds, trees, buffalo, goats, llamas, ostrich and bees. Guests will "shop" the displays to learn how these small enterprises produce and distribute their goods, whether at a Farmer's Market or in small locally owned stores such as Hansen's Dairy, which does it all from production to distribution, including operating their own stores that sell their products plus other goods produced by small family farms.

Videos, photographs, artifacts, and ephemera will enhance the story-line, while a hands-on "Little Farmer" area will give the small visitor a chance to experience the exhibit while learning what farming in Iowa, past and present, is like.

Site of the Year update
Thanks to everyone who voted for Hansen's Dairy as the Silos & Smokestacks Site of the Year. Though we didn't win the award, we appreciated and enjoyed reading the hundreds of comments from voters about why our farm deserved to win. What a humbling experience! We are continually improving our tours to give the public a greater appreciation of how milk gets from the cow to their table.

Meet our employees!  


This month we introduce you to Austin Kaus. Austin handles deliveries to our stores as well as other retailers and businesses that use and carry our products. 


Birthday and Age: 
November 1, 1990; age 22 


Family and life: I have two sisters, Hannah (pictured) and Emily, both younger.  Hannah is a junior at the U of I and Emily will be a freshman at Hudson next fall. I grew up in Hudson and left home shortly after graduating high school to attend Recruit Training at MCRD San Diego. In the Marine Corps I was a Flightline Mechanic in a Light Attack Helicopter Squadron, where I also assumed duties as a Supply Chain Manager. I served one seven-month combat deployment in the Helmand Province of Afghanistan. After, I returned to Camp Pendleton, Calif., to serve another year before getting out, right before my Unit was preparing to leave for another combat tour, which they currently are still completing. A few months later I left San Diego to return to where I had grown up.  


Favorite ice cream flavor:  Key Lime Pie


Role at Hansen's Dairy: In July 2012, I had the opportunity of speaking with Brent Hansen, who was seeking a full-time employee to begin assuming the role of driving the milk truck and delivering to all of the locations in the local area who use our products. I began to ride along everyday and give him as much help as I could. In January 2013, I took full responsibility for the delivery route.   


What is a typical day like? 
5 or 6 days a week I load the truck in the morning, leave the farm and deliver to the Outlet, MooRoo, Fareways, coffee shops, daycares and several other local businesses. I really enjoy always being on the move and speaking with all the people I have the chance to meet.


Heirloom Organic Vegetable plants for sale at the Outlet

Locally grown, certified organic vegetable plants will be sold at Hansen's Dairy Outlet in Cedar Falls on two Fridays in May. The plants will be sold outside the store by Genuine Faux Farm, a Bremer County farm known for its variety of tasty heirloom tomatoes and other unusual organic vegetables. Rob and Tammy Faux will also be answering questions about growing vegetables.

Plants for sale will include heirloom tomatoes, peppers, eggplants, lettuce, kale and herbs.

When? Friday, May 17, and Friday, May 24, from 4 to 6 p.m.

So come on over, get a cone to enjoy while you browse the plants, and get a start on your garden! 

Dairy Judging Contest results

The results are in for the Hansen's Dairy Cow Judging Contest, in conjunction with Hoard's Dairyman magazine! We were excited to see so many people try their hand at picking out the best-looking Holsteins, Ayrshires, Brown Swiss, Red & Whites, and Jerseys.

These are the winners of our contest, using the scores from Hoard's Dairyman official judges:

1. Anna Baker, Cedar Falls, 468 points (out of 500)
2. Shelby Smith, Cedar Falls, 424 points
3. Ridge Van Daele, Hudson, 422 points
4. Ben Samek, Waterloo, 420 points
5. Will Boelts, 408 points

Each of these winners will take home CASH for their efforts. Great job everyone!

For those who entered and are not listed here, check out the rest of the results in PDF format, at Moo Roo and at Outlet. Thanks to everyone who participated, and congratulations!


Cow of the Month

Latoya The May Cow of the Month is LaToya. She is 4 years old and has had three calves in her lifetime (all bulls).


LaToya is a very large cow with a special shape on her head. On the left is a photo of her as a baby calf in February 2009, and the right is a current photo (her "bangs" are covering the top of the heart today). LaToya has a good disposition and is very gentle toward humans. Maybe that has something to do with the shape on her forehead.   


Cooking with Hansen's

Guess what incredibly important national holiday is coming up? Mother's Day. Ok, it might not be a national holiday, but it IS important. We found a recipe for a pie that is unusual (saltines?) but very easy and very delicious. Kids can almost make it themselves, and if you garnish it with berries and a few mint leaves, it will be beautiful!

The recipe is from NPR


Atlantic Beach Pie


For the crust:

1 1/2 sleeves of saltine crackers (low sodium) 

1/3 to 1/2 cup softened Hansen's butter

3 tablespoons sugar


For the filling:

1 can (14 ounces) sweetened condensed milk

4 egg yolks

1/2 cup lemon or lime juice or a mix of the two

1 cup Hansen's heavy cream, whipped

Berries and mint leaves for garnish 



Preheat oven to 350 degrees.


Crush the crackers finely, but not to dust. Add the sugar, then knead in the butter until the crumbs hold together like dough. You can use a food processor to put the crust together, just be sure not to process the crackers too finely. Press into an 8 inch pie pan. Chill for 15 minutes, then bake for 18 minutes or until the crust colors a little. Cool slightly. 


While the crust is cooling (it doesn't need to be cold), beat the egg yolks into the sweetened condensed milk, then beat in the citrus juice. It is important to completely combine these ingredients. Pour into the pre-baked pie shell and bake for 16 minutes until the filling has set. Cool to room temp and then refrigerate until cold. The pie needs to be completely cold to be sliced. When ready to serve, whip the cream and spread it over the pie. Garnish with berries and even a sprinkling of sea salt. 


Hansen's Farm Fresh Dairy / 8617 Lincoln Rd / Hudson, Iowa 50643
Tours: (319) 939-2187 / Creamery: (319) 988-9828