JLC2 Janet Levine Consulting
Building Fundraising Capacity

December  2014
In This Issue
Enhancing the Board's Role in Financial Management
BIg Thoughts Lead to Big Actions
That End of the Year Appeal
 
Build Your Fundraising Capacity!

Working closely with staff and boards, Janet Levine Consulting will help you increase fundraising capacity and build sustainability. Our philosophy is one of collaboration, where together we develop and implement comprehensive programs that fit the needs and resources of your organization.  

 

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   You need to know that for me, December (not June) is

the gloomy month. I get sad, a bit bored, antsy for the year to end and the holidays to go away. Mainly that latter. I am not a holiday kind of person.

 

   I try to drown my angst with work but that boredom I mentioned...it definitely gets in the way. And the more negative I am, the worse it gets.

   You know this. It's the more I eat, the more I need to eat; the more I sleep, the more I need to sleep; the more I focus on the negative, the more negative I become. Alas, it what happens around fundraising all too often.

   Rather than focusing on what can be done, too often nonprofits focus on what can't. And the constant saying, "we can't do this' and 'that won't work' becomes a self-fulfilling prophecy. If I had a dollar (well maybe a thousand dollars) for every client who told me that they don't have a wealthy community of donors, their supporters will not do whatever we talk about doing, nor will their board, or whatever it is that keeps them from raising funds, I wouldn't have to work so hard!

   And then the amazing Jean Grant, Associate VP for the Southern California Campus Advancement for The Chicago School of Professional Psychology, invites me to a networking breakfast. I get to spend two hours with the most dedicated, passionate, articulate people from all walks of life, not to mention that all are committed to philanthropy and the nonprofit sector, and that negativity goes away. It gets replaced with that sense of urgency that makes me want to to shout from the rooftops about the work that this sector does, the lives it changes, the problems it helps to solve.

   I think that's what my clients need. To get out more and talk with their clients to find out how their lives are being impacted by the work the nonprofit does. To learn from their donors why giving means so much-and why they (the professionals and honestly, the board members) need to be more positive in their fundraising and to ask for more transformational gifts.

  At the breakfast, there was a lot of talk of kinship, community, purpose, and joy. Those are words and concepts to live by. So in this holiday season, gift yourself and those you love with the promise of next year full of those things that really matter:  kinship, community, purpose, and joy!  

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This month we're talking about boards and financial management, making bigger asks and making those asks integrated.

                  Keep reading--I hope you find it all useful. 
 

    ******************************  

   

  Need help in increasing your fundraising capacity or getting your Board to participate?  Help is here.   

Email me 

 or call 310-990-9151  

 

                     Together we can make it happen! 

ENHANCING THE BOARD'S ROLE IN FINANCIAL MANAGEMENT
BY MITCH DORGER,

   In many organizations, the business of financial management is left to the staff with only cursory involvement from the board. To me, this is not only a huge organizational mistake, but also a dereliction of duty on the part of the board.

   Most experts agree that the oversight of financial matters is a fundamental and critical responsibility of the board. And yet, in many cases, this responsibility is not carried out well. There are myriad reasons why this is the case. This article will not attempt to detail the shortcomings of boards. Rather, it offers some suggestions to boards and board members so they can be better prepared to carry out their responsibilities in the future. (READ MORE

BIG Thoughts Lead to BIG Actions
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One of my clients this year decided to ask every annual donor who had in the past made a gift of less than $1,000 and every prospect who had yet to made a gift to dig deep and commit to $1,000 end of the year gift. The results so far have been truly extraordinary. Not everyone said yes to that amount, but most gave more than they had and new donors gave at higher levels than new donors had in the past.

   Another client demurred at the idea of suggesting a larger gift. And for new donors, this client said, without knowing capacity how could you even begin to make a suggestion. Their end of year results have been as they always have been; small gifts that will not help the organization to meet its annual goal.

   To me, this shows an institutional disdain of their donors. A belief that they "won't" or they "can't" support the organization at anything above a minimal gift. And just as with a "large" gift, amount depends on your constituency, don't underestimate what your prospects and donors can and would do. (READ MORE)  

That Integrated Ask

 Consultants who are advising clients on campaign fundraising often talk about the "integrated ask." This is  different than the integrated ask that uses multiple channels for asking-for example, sending out a direct mail piece, posting the appeal letter on the website, putting it on Facebook and other social media sites, and following up with a phone call. This is all great and good-and will increase your fundraising results. But that is about method. This is about talking with your donor about multiple purposes for his or her support. When you are asking a major or committed donor to make a gift to a specific campaign, you want to ensure that you are not simply taking that donor's annual gift and moving it lock, stock and barrel, to that campaign. (READ MORE) 

  • Are your fundraising results down?
  •  Board members bored?  
  • Are you thinking about a campaign? 
  • Or perhaps you need individual fundraising coaching!

Whatever your capacity building needs, Janet Levine Consulting can help.

  

 
TO SCHEDULE A FREE 30-MINUTE CONSULTATION

 

email or give me a call at 310-990-9151


I look forward to meeting with you.

Sincerely, JHL3

 Janet

Janet Levine 
Janet Levine Consulting