Are you a Great Leader?     
March 2013 - In This Issue:
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ANNOUNCING...
 
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COMING NOVEMBER 2013
For financial professionals who understand the power of  
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Charles in Charge

What Does it Take to be a Great Leader? 

By Charlie Epstein

  

I recently attended the NAPA/ASPPA 401(k) Summit in Las Vegas with 1900 other advisors and 401(k) focused providers. Simon Sinek, author of Start with Why was the keynote speaker. The focus was on qualities of great leaders.

 

Simon reminded us that human beings have survived and thrived throughout the dawn of time, not because we were the strongest species, but because early on mankind learned to work in groups. This has carried through to our modern society. Each of us has an ingrained desire to work with others.

 

As a leader of your business, it is critical that you are aware of this factor. Begin rewarding your employees based on the success they achieve as a team, not only on their own. As Simon stated, "No one gets rewarded for looking out for each other. That needs to change. What does it take to be a great leader? The answer is followers!"

 

 

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WHAT'S NEW
WEBINAR TODAY!
 
If you haven't had the chance to learn about this significant industry opportunity, or if you still have questions, join Marcia Wagner and Charlie Epstein today at 1:00pm EDT for their encore presentation from the NAPA/ASPPA 401(k) Summit.
 
FREE WEBINAR:
Best Practices for Producing & Managing Rollover Business
 
RolloverSpecial
SPECIAL OFFER $589  
AVAILABLE UNTIL MARCH 29th
Make a Lasting Impression and Effortlessly Grow Your BusinessPFL Book
 
Join the mission to grow awareness for American workers to understand the importance of saving smart and how to utilize their 401(k) efficiently - by taking advantage of the Paychecks for Life 10x offer, you can do just that while growing your business exponentially. 
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Click on Charlie to learn how Paychecks for Life will start to open up ancillary business opportunities for you!
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The Power of Paychecks for Life

One of our Coach members, Richard Behr, recently shared with us how he is using the Paychecks for Life books he purchased through our Grow your Business 10x offer. He calls it the 3D touch process:
  1. After meeting with a plan sponsor, he sends out a handwritten note personally thanking them for taking the time to meet with him.
  2. A week later, he sends out a copy of the book Paychecks for Life with only his business card enclosed. Richard says this is instrumental in the 3D touch process, allowing him to reconnect with the plan sponsor and drive home the message that his company is focused and committed to plan sponsor success and helping employees achieve a Paycheck for Life.
  3. Richard then sends out an invitation to a round table seminar that is focused exclusively on participant outcomes and income replacement. The center of attention at these seminars are the plan level demographic reports that are available to assist in recognizing and educating participant income replacement ratios. These reports can be generated through some record-keepers, carriers, or an independent third party.

Richard says these round tables have been so effective in making new relationships and opening up the opportunity for new proposals. He attributes Paychecks for Life as the inspiration to engaging with these new prospects.  

401k COACH EVENTS
YEAR 1 PROGRAMS
 
(Chicago)
 
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Beginning May 2-3, 2013
   
Beginning December 5-6, 2013  
Y1Refresher
Calling All Coach Alumni!
   
Our industry is ever evolving, and so are our Programs! Why not Refresh
your Clarity, Confidence and Capabilities? We would like to invite you and anyone else from your firm to attend our 2013 Year 1 Programs. Call us for your special pricing:
(877) 932-6236  
The 401k Coach Joins  with 401k Safe 
 
FREE WEBINAR
The 401(k) Retirement Plan Success Formula Blueprint For Advisors
 
Wednesday, April 3rd 2013
1:00 pm EDT
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ERISA Brief

 

DOL Offers Tips on TDFs   

By Marcia Wagner 

 

As of this writing, the stock market is nearing all-time highs, and the share of 401(k) assets invested in target date funds ("TDF"s) continues to increase, obscuring troubling aspects of these plan investments that were exposed in the recent economic downturn. Many plan participants lack the time, ability or inclination to properly manage the investment of their plan accounts, and TDFs provide a simple means of obtaining appropriate investment allocation and periodic rebalancing that results in an increasingly conservative asset mix as a participant nears retirement. The simplicity, however, is deceptive, and the nature of these funds (e.g., their fund of funds structure as well as their blueprint for changing the asset mix over time known as the glidepath) has fiduciary implications.

 

Fiduciary Duties.

401(k) plan fiduciaries, like other retirement plan fiduciaries, are governed by the duty to act solely in the interest of participants and beneficiaries and to carry out their responsibilities "with the care, skill, prudence and diligence under the circumstances then prevailing that a prudent man acting in a like capacity and familiar with such matters would use in the conduct of an enterprise with like character and like aims." As applied to the selection of plan investment options, this prudence standard requires an objective process to obtain information about the investment, thereby enabling its evaluation.

 

 

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social media coach
 Begin at the Beginning
By Sheri Fitts

 

When I am not traveling for work, mornings find me walking my dog, Aboo. We hike up to Mount Tabor Park in Portland, OR, an amazing urban landscape of huge trees and quiet trails. Near one of the park entrances, a rock wall is being installed. The landscape crew, now about halfway through the project, is working at moving huge boulders, fitting them into their proper places. As I observed their work this morning, I admired the ways these "stone quilters" create structures that are both functional and beautiful.

 

My admiration stems from an awe of their precision in placing these stones. They use guide lines and level lines to guide their efforts. But, because nature is unpredictable, there is no exact plan on which rock to place first, second, third and so on. In order to make their beautiful walls they simply need to lay the first rock, review the space and then select the next one. They prepare as much as they can - piling similar-sized boulders together, for example - and then they begin. As they build, they tweak, move, and add smaller rocks to help create the wall they see in their mind's eye. But a wall will not exist until they get started.
 
Some advisors feel the same way about using social media, I imagine. It all seems complicated and overwhelming,so they opt to simply stand on the sidelines and let others go first. Sadly, these advisors miss out on important conversations, critical connections and an inexpensive way to build their market. 
  

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Tech Tip Corner

Meeting Manager  

By DJ Ware

 

Purpose/Usefulness:

How many meetings a month do you attend? Fact: Most professionals attend 62 meetings a month. But it's not about how many you attend, it's what do you do with the data you gather from them that counts. Meeting Mapper is utility app that is here to help you accomplish just that. Using your iPad, you can visually map out your meetings with a color coded stance. You can input your meetings and interactions with your customers and all the information is stored on your iPad. Capture goals, objectives, notes, or even use the drawing board! Take photos and store them for later. You can even run analytics on the meeting when it's over and then export the entire meeting into a PDF to share with everyone. This app will surely prove to be an invaluable tool for professionals.
 
There are also different variations ofthis app (Meeting
Mapper FIERCE) which have extra features like
SalesForce integration and cloud storage.

Easier, Faster, Cheaper, Bigger: How to get started:
Head to http://www.pointntime.com/take-a-test-
drive/ for a 30 day trial. Once you get a hang of it, I
HIGHLY suggest downloading the app for your
smartphone fromthemarketplace.

Investment: $6.99 for the iPad, $0.99 foriPhone

 

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Black Belt Marketing
How to Hire a Great Employee - Part 2
The Candidate Conversation
by Barbara Lewis

 

You may recall that Part 1 of Hiring a Great Employee recommended how to advertise for ideal candidates and analyze their applications. When you've scored and ranked all the applications and identified the top candidates, the next task in the process is the candidate conversation.  

 

I call the top candidates for an impromptu discussion. The first words, when the person answers the phone, speak volumes about the candidate's personality. I listen intently for how the person greets me. I'm looking for someone who is nice. Yet, I've heard people answer the phone with, "Yah?" As soon as I say my name and that I'm calling about the person's resume, the tone of the voice and the candidate attitude changes to amicable. By that time, it's too late for me to consider this candidate. I end the conversation shortly thereafter. I also don't pursue candidates whose voice mail messages are not professional or whose email addresses are unprofessional.

 

 

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