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FOR IMMEDIATE RELEASE
Media Contact:
McCall Linke, Communications Director
Northern International Livestock Exposition
(406) 256-2495

BULL AND COWBOYS RIVAL FOR SPECIAL OLYMPICS
Billings, MT--Thursday night at the 2015 NILE ProRodeo is a night of rivalries. Not only will fans and contestants be decked out and cheering on their preference of college rivals MSU Bobcats or U of M Grizzlies, but cowboys and bulls will also be facing off in the Bull Bounty for Yellowstone Valley Area Special Olympics!

The NILE is proud to partner with Special Olympics for the fourth year, to increase awareness and help raise money for Special Olympics with the Bull Bounty event Thursday, Oct. 15  during the first of three, NILE PRCA Rodeo nights.

This year's NILE Bull Bounty sponsors include Columbus IGA, Crystal Lounge, Electrical Consultants, Inc., EPC Services Company, Johnstone Supply of Billings, Holland & Hart, Montana Peterbilt, NAPA Auto Parts of Billings and NAPA Auto Parts of Columbus.

Sponsors will be matched at random with a bull and its rider. If the cowboy can stay on the bull for the full eight seconds, the cowboy wins and the sponsor will donate $400 to Yellowstone Valley Area Special Olympics (YVAR). If the bull can buck the rider off in under eight seconds, the bull wins and the sponsor will donate $600 to YVAR.

All of the money raised from the Bull Bounty event stays local and helps support over 300 Yellowstone Valley Athletes. The funds also help cover costs of travel for the Montana Special Olympics State Games in Missoula next spring.

For more information on Special Olympics, please contact Michelle Boucher at (406) 255-5279 or Andrea Huck at (406) 696-7795.

The NILE ProRodeo, in its 48th year, is the largest Professional Rodeo Cowboys Association (PRCA) in Montana. This year's NILE event kicks off the 2016 PRCA rodeo season. The NILE Rodeo provides a launching pad for contestants to qualify for the National Finals Rodeo in Las Vegas, in Dec. of next year.
 
Rodeo action starts at 7 p.m. with doors opening at 6 p.m. Tickets for the NILE ProRodeo can be purchased by visiting the MetraPark box office, online at metrapark.com or by calling the Metra ticket office at (800) 366-8538.  For more information and a complete schedule of events, visit www.TheNile.org or call the NILE office at (406) 256-2495.
The Northern International Livestock Exposition (NILE) is a non-profit organization 501(c)3 established in 1967 that is dedicated to the promotion of livestock, agriculture education, and respect of the western tradition.  For more information on the NILE call 406-256-2495 or visit www.thenile.org. The 2015 NILE is Oct. 10-17 in Billings, Montana.
Northern International Livestock Exposition
(406) 256-2495 |  info@thenile.org | thenile.org 

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