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Public Relations for the Real World
March 14, 2013   
Issue 84

Greetings!   

  

I've always been the type to set goals; both personal and professional. Every time that I reach a goal, I reassess and then set the bar higher or farther or occasionally, back. This year, Laura Burgess Marketing has achieved a goal I am very proud of. We will be celebrating our ten year anniversary. It's hard to believe that a decade ago I left SIGARMS without any idea of what was to come next. Due to the championing and encouragement of several executives within this industry and my family, my new goal came naturally. We started Laura Burgess Marketing on August 25, 2003.

 

Now, ten years later, our company has grown from a one-person operation to include our family.  Starting off as a resource for companies to get PR out, we have grown to include writer relations, advertising strategy and scheduling, marketing strategy, and one area I am very proud of - emerging media.

 

We are very proud of our ten years and have enjoyed the opportunity to meet and work with so many within our industry.

  

American Gunsmithing Institute Sets Goal of Educating 1,000 New Gunsmiths for 2013

  

Despite our country's difficult economic times and high unemployment rates nationally, the firearms industry has continued to grow and has created over 37,130 new jobs over the past two years. The firearms industry as a whole has created 220,130 jobs as of 2012. Additionally, due to the current politically unstable climate, 2012 proved to be a record setting year for gun sales. With more jobs opening up in the firearms industry and more firearms becoming available in the market that will need to be serviced, the American Gunsmithing Institute (AGI),  producers of the most authoritative instructional Gunsmithing DVD courses, and also the Nation's Premier Gunsmithing School, is seeing the demand for more educated gunsmiths in the workplace. Due to this, AGI has announced a new goal of creating 1,000 new gunsmiths in 2013 through their gunsmithing DVD courses.

 

Gene Cleaning Gun  

Read the full press release after the jump. 

American Technologies Network Corp. Is the Exclusive Supplier of Night Vision and Thermal Optics for Red Jacket Firearms, LLC


American Technologies Network Corp., makers of military, law enforcement, security and outdoor night vision and thermal applications, are the exclusive suppliers of night vision and thermal optics for Red Jacket Firearms, LLC. Red Jacket Firearms, based in Baton Rouge, Louisiana, has become well-known as the backdrop for all the action found on the Discovery Channel's Sons of Guns series.  

RJF Logo

 

Read the full press release after the jump.

FFL123.com, The Online FFL Experts, Launch New Feature-Rich Website


FFL123.com launches the new FFL123.com website with new features and digital content.

 

FFL123 Logo  

Electric Pulp, a web development team with Fortune 500 clients, created a site that delivers easy access, informative content and accessibility through desktop and mobile devices.

 

Since the launch, FFL123.com has helped over 40,000 customers achieve their goals of acquiring FFLS and Class 3 licenses. Many of these customers return to FFL123.com again and again for the most up-to-date information on firearms regulations and industry information.  

 

 

Read the full press release after the jump.

GASTON J. GLOCK style LP Introduces Genuine Donegal Wool Hunting Sweater

 

Donegal Sweater GASTON J. GLOCK style LP 

is pleased to introduce a  new hunting sweater made of genuine Donegal lamb's wool. Genuine Irish Donegal tweed is only produced in Donegal County in Ireland. The wool is known for its durability and ruggedness, something hunters around the world can appreciate. 

 

Read the full press release after the jump.

IWI US TAVOR SAR Comparison to the Steyr Aug

 

Military Arms Channel continues reviewing the TAVOR SAR from IWI US. See Part 2 with a comparison to the Steyr Aug here: 

 

The Tavor & Steyr AUG - Military Arms Channel
The Tavor & Steyr AUG - Military Arms Channel
 

The Benefits of the KRISS Vector

 

The KRISS Vector is the only weapon operating system in the world that actually helps the operator put more rounds on-target, more of the time.

 

Traditional weapons operating systems actually work against the operator; these systems create recoil and barrel elevation forces that require the operator to constantly recapture his sight picture.

 

Instead, by re-vectoring these forces, the patented Vector system works with the shooter by helping keep the muzzle exactly where the operator points it. No recapturing or reacquiring of sight picture is needed. 

 

VECTOR CRB .45 ACP

The Trigger Tyme Pistol From LaserLyte® Takes Training Anywhere, Anytime

    

LaserLyte® introduces their first plastic training handgun for safe, realistic training anywhere; the Trigger Tyme Pistol LT-TT. Used in conjunction with the LaserLyte® LT-PRO, the Trigger Tyme Pistol is perfect for all ages and experience levels. Approximately the size of a GLOCK 23, the Trigger Tyme Pistol is weighted and balanced to give the realistic "feel" of most semi-auto pistols. The approximate simulated 5.5 lb. trigger pull has a take up and break action like the real thing but the Trigger Tyme Pistol cannot accept or be fired with any ammunition. 

 

LaserLyte LT-TT Trigger Tyme Pistol
LaserLyte LT-TT Trigger Tyme Pistol

 

Read the full press release after the jump. 

MasterPiece Arms 9mm Polymer Magazine "Fit" Procedure


Use this technique for modifying your new MasterPiece Arms polymer magazine to an older MPA 9mm Pistol or Carbine.

 

Masterpiece Arms 9mm Polymer Magazine Fit Procedure
Masterpiece Arms 9mm Polymer Magazine Fit Procedure

Molon Labe Industries Relocated Headquarters to Larger Facility Due to Rapid Company Growth

 

Molon Labe Industries has recently relocated their headquarters from Bellaire Bluffs, Florida to Largo, Florida in order to accommodate its rapid company growth. The larger facility will allow for Molon Labe Industries to expand their operations to better handle the unprecedented demand for their polymer magazines and accessories.

 

MLI HQ  
Morphix Technologies® Introduces New Chameleon® Arson Investigation Kit

 

Arson Kit Morphix Technologies®  has released the new Chameleon® Arson Investigation Kit to provide first responders, law enforcement and fire scene investigators with an easy-to-use, low-cost tool to identify dangerous levels of toxic chemicals in the investigation after a fire.

 

Read the full press release after the jump.

New Gun Book, The Insanely Practical Guide to Gun Holsters, Helps Readers Choose The Right Holster - The First Time

 

Americans are flocking to buy guns like never before. The political climate, a "foaming at the mouth" media and the desire to win the neighborhood arms race are creating millions of first-time gun owners. But how do folks learn about guns, holsters and concealed carry in an amusing and approachable way?

 

Enter the team of My Gun Culture. They specialize in making sense of all that complicated shooting stuff with a large side helping of humor.

 

Their new book, The Insanely Practical Guide to Gun Holsters is now available on Amazon.com. 

 

Read the full press release after the jump.

NeverLost® Waterproof Mobile Pouch Keeps your Phone High and Dry

 

This has been one of the wettest springs on record but that shouldn't stop the most ardent outdoors enthusiasts. Whether you are itching to go fishing or hiking a muddy trail, you most likely never go anywhere without your mobile phone. Your phone is your GPS and communication life line. But if it takes a dunking you'll be out of luck in an emergency. The NeverLost Waterproof Mobile Pouch keeps your phone safe from moisture and secures to your belt or vest or pack with a carabineer hook. You can work the touch screen through the protective covering and the NeverLost pouch reduces noise from your phone so as not to frighten game or wildlife.  Available in the NeverLost Orange for an MSRP of $23.20.

Mobile Pouch  

Shoot Like a Pro with the Redring Optical Shotgun Sight
  

Redring Optical Shotgun sight makes you shoot like a pro. And it's so easy! Easy to install and easy to use. Just follow our simple instructions:

  1. Swing your gun until it is just behind the moving target.
  2. Swing your gun normally so that the swing passes through the target.
  3. Shoot when the Red Ring is approximately 1 full ring in front of the target (Swinging left? The right edge of the ring may still touch the left edge of the target in your image.) Nothing but dust!
  4. Continue with your follow through.
  5. And smile at the guy next in line - you've just made him very jealous!

Shooting Instructions

Revision Military Presents the Wolfspider Goggle
  

Ready for battle, Revision's Wolfspider Goggle System features Revision Military's best-in-class ballistic protection with an unrestricted field-of-view compatible with Revision's Rx Carrier for vision correction. This goggle boasts a high performance, flexible frame for comfort and extended wearability and delivers on rugged durability with its fog-, scratch- and chemical-resistant interchangeable lenses. Featuring a compact, low-profile design that is equipment compatible, the Wolfspider is suited to a variety of Armed Forces' helmets and the perfect goggle for tactical and military operators.

The Sphinx® SDP Compact Kryptonight Edition Comes with the Defiance H.A.L.O Tactical Sights
  

The new Sphinx® SDP Compact is a Double-Action/Single-Action pistol with an ambidextrous decocking lever and magazine catch featuring six safeties.

 

An integrated recoil buffer improves the weapon's accuracy. The full-length guide rails are not inserts like many other pistols, but machined in, providing additional strength and increasing accuracy levels. The integrated Picatinny rail is made from MIL-STD 1913 aluminum with 4-notches to hold a variety of accessories including lights and lasers.

 

The lower part of the frame or grip is made from a proprietary polymer that will not break down in either extreme hot or cold environments. The ergonomic, 3-component grip is made from soft and hard material for a comfortable, confident hold. Three interchangeable grip sizes (Small, Medium, and Large) are available. 

SDP KRYPTONIGHT EDITION

Laura Burgess Marketing provides public relations and marketing services to companies within the law enforcement, tactical, military, shooting sports, fire, EMS, boating and recreational fishing markets. With over 21 years of experience in marketing, corporate management and public relations, Laura Burgess Marketing helps companies to build better brand awareness to the media and their customers through traditional and the new social media methods.

Sincerely,

lbm 10 yr logo
Laura Burgess
Laura Burgess Marketing

Tactical Products Group Taps Two Seasoned Executives to Drive Business Initiatives

Tactical Products Group, Inc. (TPG) have signed two new top-level executives to further enhance and further TPG's global mission. 

 

Richard "Rick" Karst, as Vice President, will spearhead the TPG Ballistic Armor Division. Christopher "Chris" Wheeler, Jr. has joined TPG as the new Vice President of Business Development.

 

Read the full press release after the jump to learn more about Rick and Chris.

Team ITI Captain Brandon Wright Takes National Champion Title at 2013 Smith & Wesson IDPA Indoor National Championship.

 

The 2013 Smith & Wesson IDPA Indoor National Championship, held at the Smith & Wesson Shooting Sports Center in Springfield, MA February 21 - 23, 2013 proved to be a strong 2013 competitive season debut for Team International Training, Inc. (ITI) members Brandon Wright (Team Captain) and Morgan Allen. Over 300 competitors braved the snowy weather to compete in the first major IDPA match of the year.

 

Brandon Wright won the ESP Division and placed Second Overall for the entire match with a 166.01 match score. Due to this win, Wright has become a National Champion and a Distinguished Master (DM) in IDPA. 

 

Read the full press release after the jump.

Win Free Swag from Your Favorite Firearms and Accessory Manufacturers

 

Who DOESN'T love a chance to win free gear. Want to find out who is giving away what and where you can find it? Weapon-Blog.com hosts a page on their site where they list ALL the running contests on Gun Gear Giveaways. 

 

Visit Weapon-Blog.com today to find out what YOU could win!

The Latest from Trainers Command Post & The LBM Blogger

 

03-12-2013 15:00:39 PM

Team International Training, Inc. (ITI) member Morgan Allen won ESP Champion and High Overall at the 2013 IDPA Florida State Championship, held at the Wyoming Antelope Club (WAC) in Clearwater, FL March 8th through 10th, 2013. Over 290 competitors flocked to Florida to compete in eleven stages of competition. Allen also tied for second in [...]...»

 
03-08-2013 09:00:11 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the last post of a seven part blog series. Secret #7: Leveraging Your Time and Resources O.K. So How CAN you make more money per hour? Well, I have a number [...]...»

 

03-07-2013 14:00:34 PM

Gary Byerly of Team International Training, Inc. (ITI) recently picked up Durning Defense Customs, LLC as a 2013 Competitive Shooting Sponsor. Durning Defense Customs, LLC will be providing Byerly with custom handguns and gunsmithing support during the season. Byerly will be shooting a custom 1911 in 45ACP in CDP (IDPA) and Singlestack (USPSA) for 2013. "I'm very excited about my partnership with [...]...»

 

03-07-2013 10:00:19 AM

GASTON J. GLOCK style LP, the purveyors of fine quality hunting and shooting sports apparel and accessories, is pleased to announce their new glove line, made from the finest reindeer leather, is now available for purchase. Made in Hungary, the glove line is currently composed of: Gloves, Unlined Hunting Gloves and Lined Hunting Gloves. The traditional, [...]...»

 

03-07-2013 09:00:52 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the six of a seven part blog series. Secret #6: Extracting Maximum Benefits from the Business, "Tax-Free!" Quite frankly, I am like most everyone else and really hate to pay Taxes. [...]...»

 

03-06-2013 09:00:06 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the fourth of a seven part blog series. Secret #5: Understanding the Lifetime Value of a Customer To acquire a new customer takes time and some expense. A satisfied existing customer [...]...»

 
03-05-2013 09:00:18 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the fourth of a seven part blog series. Secret #4: Knowing How To Rapidly Make Repairs and Customizing Work I won't spend a lot of time on this point as it [...]...»

 

03-04-2013 09:00:32 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the third of a seven part blog series. Secret #3: Marketing & Selling your Gunsmithing Services I hate to pop your bubble, but the truth is that when you open your [...]...»

 

03-01-2013 09:00:35 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the second of a seven part blog series. Secret #2: Know your operating costs, decide on and maintain adequate profit margins to meet your goals. Most Gunsmiths fail simply because they [...]...»

 

02-28-2013 09:00:03 AM

Secrets to Operating a Successful Gunsmithing Business was written by Gene Kelly, President of the American Gunsmithing Institute and the Gun Club of America. This is the first of a seven part blog series. Gunsmithing can be a wonderful hobby.  It can also become very profitable if you know the secrets of successfully operating a [...]...»

 

02-26-2013 10:00:48 AM

GASTON J. GLOCK style LP, the purveyors of fine quality hunting and shooting sports apparel and accessories, is pleased to announce their new footwear line is now available for purchase. Made in Germany, the footwear line is currently composed of: Safety Leather Shoes, Safety Boots and SAFARI Camouflage boots. The extremely light Safety Leather Shoes  and [...]...»

LBM Wants YOU...To Be a Contributing Blogger
     

LBM is looking to expand The LBM Blogger and we're looking for upstanding bloggers to contribute. We've already been able to get some fantastic bloggers to start posting content on our site. Perhaps you've seen their work. If you are a blogger who has contributed outstanding work to the industry, we'd like you to share your wisdom with our readers.

 

Getting started as a contributing blogger is easy. Contact Ashley Burgess to have your profile created. 

Once your user profile is created, feel free to contribute as often or as little as you'd like!

 

All posts will be publicized through our Twitter, Facebook & LinkedIn accounts. We may even feature you in our monthly newsletter as well!

LBM Now Offers Advertising in Monthly Newsletter 

  

Are you looking to gain exposure but don't have the budget to launch a full scale PR / Marketing campaign? LBM is proud to announce that we are now accepting advertising in our monthly newsletter for companies large and small. Contact us today to schedule your ad in the next LBM newsletter.

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