Assume a cheerfulness you do not feel and shortly you will feel the cheerfulness you assumed. ~ Chinese proverb

First impressions are all important in life, but they are even more so when you are in business. Think about how you react when you meet someone who constantly complains? Do you look forward to your get together with a naysayer? Conversely do you smile when you think of your next meeting with positive, uplifting, happy colleagues? Given the option which would you rather do business with? If you are honest with yourself your answer is obvious. You much prefer to do business with an individual that has a positive attitude than a negative one.

As I have continued to watch my business thrive and grow over the last 30+ years I have seen many others come and go. Great strides are made when you face the world with a positive attitude.

Your attitude is infectious. When you are grumpy and cross with those you come in contact people will react in one of two ways, either they will avoid you altogether or they will ignore you. When you are busy complaining they are busy thinking of ways to change the subject at the very least. Are they apt to become customers? Probably not. However just imagine how much can be accomplished with one smile.

If you want to get traffic to your website, you or your webmaster will want to learn how to choose and use keywords and key phrases in your web pages and in any pay per click ads you buy.

(For web novices reading, the terms keywords and key phrases refer to the words and phrases people search for on search engines such as Google, MSN and Yahoo.)

Although choosing good keywords sounds like it ought to be pretty easy, it's not. For one thing, the people you want to find your site may search for something quite different than you'd expect. If you're a plumber, for instance, you might expect potential customers to search for words or phrases like plumber or plumbing repair.

But that's not how people search on the web. When someone goes to Google and searches for the term, plumber, and sees there are 9,250,000 entries in Google for the term, they'll usually do a second, more specific search. They might search for "licensed plumber in Farmington Hills" or "drain cleaning," or "emergency plumber, " or "ask a plumber" (if they think they can find a how-to site to solve their problem). Or they might misspell plumber and search for a "plummer."

Subject: {Only 10 seats left!/Unbelievable opportunity now available/Double your savings}

Dear {first name},

I just had to let you know about an opportunity I ran across this {afternoon/morning}. I heard about it straight from the horse's mouth so I know it is absolutely true.

(Get with a friend and come up with your own offers to send to both of your lists. You refer theirs and they refer yours.)

For anyone who takes advantage of this offer I am throwing in my own huge {matching discount/cost savings/bonus} of {xx%/xx$ off/bonus}.

Sincerely,
(Your name)
(Your title)
(Your contact information)

P.S. Don't keep this to yourself, share these fabulous offers with your friends and family. They will thank you for letting them know about them and you will have the satisfaction of helping a friend save {time/money/frustration}.

==========================================

This is just one idea for an actual email campaign that we welcome you to personalize and utilize. If you need a complete email campaign or phone script specific to your industry or service please contact us at info@nibrocmarketing.com and we will be happy to assist you.

Syndication: the process of distributing articles, stories, columns, photographs, comic strips, or other features for simultaneous publication in a number of web sites, newspapers or periodicals in different localities.

When I first started IdeaMarketers.com back in 1998, article marketing was a novel concept. The idea of writing an article and then accepting a resource box and link back to your site for "payment" wasn't commonplace.

I actually received a lot of flack from "professional writers" who felt they should be paid for their articles and couldn't see the logic in allowing others to use them for "free." Still others felt that having every "Tom, Dick and Mary" writing articles would lead to pitiful content - that only those professionally trained should be allowed to write; and that when they did, they should always receive monetary compensation.

Yvonne Bisk offered this comment after receiving her September Issue of the Rock Solid Marketing Ezine:

Thank you for the latest Newsletter. With pleasure, as usual, I read the latest issue of your Newsletter. It is always very informative and interesting. The sample letters you always give to us so freely have been an example for correspondence with my customers and team members quite a few times. Maybe not always literally, but they give me the ideas and urge me to sit down and write to the people that are so important for my business.

I always wonder who is in the spotlight and look forward to the tips. This month's quote and the following article really hit me. Even before I saw that you dedicated a whole article to the quote, I had copied and pasted it in the signature line of my e-mails. It's powerful and oh so true ;-)

Thank you for again a great Newsletter,
Yvonne Levittown, NY

Yvonne further informed me that her second anniversary is this month. So NMS sends her special anniversary wishes along with the opportunity for you all to get to know this special reader just a bit better.

My name is Yvonne and I live in Levittown on Long Island in NY. I am originally from The Netherlands and after living for about 8 years in the Dominican Republic I came to the States in January 2004. I met my husband, we got married half a year after we met (!!) and I became the lucky step mom of a 18 year old young woman and a 20 year old young man.

I started my first home business without giving the company too much thought. I just loved the products. That was a mistake and after being burned out from months of presentations that lead to nothing I started investigating hundreds of companies. I read P&P's, I studied compensation plans and I checked company management and company owners. I got wiser and chose my next companies wiser. I now represent a few companies, most health and wellness related. I love to help people lead healthier lives. I also like to share my knowledge about home businesses and advise (WAH) Moms looking for a business to find their niche and their passion.

The list of my businesses can be viewed on my Ryze page http://www.Ryze.com/go/hoyo888. MY part-time work as a pre-school teacher ia one of my passions. I love those little people. My other passion is networking. Locally and online. I have made wonderful friends online and often hand out their fillers at my local networking meetings ;-)

Take care and stay happy and healthy,
Yvonne Osinga-Bisk

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