We’ve gathered some of the most current information available about online shoppers. The number of online shoppers is expected to grow from 137 million in 2010, to 175 million in 2016. This year more than half of consumers expect to do at least some of their holiday shopping online. Online holiday shopping is expected to grow from $92 billion last year to $96 billion this year. Cyber Monday surpassed Black Friday as the biggest shopping day of the year for the first time in 2011. Some interesting facts about online buyers: 44% of people research and buy products online, 51% of people research online, and buy at retail stores, 32% of people will research online, visit the store to view the product, and then buy it online, Over 40% of mobile device owners have made a purchase in response to an email promotion that they viewed on their smartphone or tablet, 80% of online shoppers and 71% of in-store shoppers say email offers influence their purchases, 74% of holiday retailers are using email to get customers to cash in on deals. For several years, Avrick Direct has compiled a massive list of 1,200,000 online buyers EVERY WEEK (over 60 million a year). Many of the major email deployment companies license this data on a revenue sharing basis. The major search websites, such as Yahoo and Google, use demographic data to determine which ads to “serve” to the people who visit their sites or conduct a search. Avrick Direct partners with Brilig, a division of Merkle, to make all of our postal and digital data available for this purpose. Brilig processes over 300 million of these data requests every day. Find out how you can increase your income. Call Avrick Direct and let us help you with your postal and email marketing. Our data is being used to launch millions and millions of emails and even more online display ads. For nearly half a century, Avrick Direct has marketed the nation’s premier new movers lists totaling well over a half million names per week. We compile weekly lists of pre-movers, new movers, new telephone connects, new homebuyers and multi-channel Internet buyers. Our new movers list, A Moving Experience, is consistently “first-to-market”, giving mailers the advantage of being the first to contact their prospects. For information or data cards about these lists, call or contact us. Call Today. David Bancroft Avrick at david@avrick.com or call 805–963–8888 Doreen Ellen Burk at doreen@avrick.com or call 805–683–6551 Laurence Shoobs at laurence@avrick.com or call 323–662–1143 Wade Horigan at wade@avrick.com or call 805-320-4801 Visit us at www.avrickdirect.com
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