There are a vast number of mailing lists on the market, many of them comprised of new movers. But wouldn’t it be nice to reach people before they move?
Avrick Direct compiles a weekly hotline list of approximately 85,000 people who are PRE–MOVERS. This list contains 100% homeowners, who have just listed their homes for sale.
The average new homeowner will spend $9,400 as a result of the move. About half of that takes place in the 3 months leading up the actual move date, and the balance in the 3 months after the moving date.
The median number of days a home is “on the market”, from listing day to closing day, is 92 days. That means that 50% of the homes will sell within 3 months. And that means the people who have just listed their home for sale have to begin immediately to make plans for the upcoming move.
Who wants to reach these pre-movers?
Obviously moving companies thrive on this data. There isn’t anywhere else to get such qualified leads of people who are already planning their move. Every new homebuyer needs a new mortgage, title insurance, and homeowner’s insurance.
The cable and satelliteTV companies find these names sensational. The same is true for building supply “big box” stores. Home security companies, as well as water systems companies want to reach pre-movers.
There are literally hundreds of types of businesses that are looking for pre-mover names.
The various types of contractors: painters, plumbers, electricians, solar panel installers, pest control, lawn and pool services all want to reach this large market. Carpeting and draperies retailers know that a large percentage of these homeowners will make a substantial pre–move purchase for their new homes.
• 12% of these pre-movers will replace their cars prior to their move,
• 57% will buy new furniture,
• 55% will buy new appliances,
• 35% will buy new bedding, and
• 35% will buy some type of flooring.
If you are not taking advantage of this huge opportunity, you and your clients are truly missing a great deal of revenue for your business.
Call now for full information about ON THE MOVE, our pre-mover mailing list.
New mover lists continue to represent the most frequently mailed type of list in the nation. We recently published a white paper about this, with information about new movers: who, why, when and where; and the marketing opportunities they present. If you would like to receive a copy of this report, please call us, or send us an email.
For nearly half a century, Avrick Direct has marketed the nation’s premier new movers lists totaling well over a half million names per month. We compile weekly lists of pre-movers, new movers, new telephone connects and new homebuyers. Our new movers list, A Moving Experience, is consistently “first–to–market”, giving mailers the advantage of being the first to contact their prospects. For information or data cards about these lists, call or contact us.
For additional information about these lists contact:
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