Issue #15                                                                                                             June 25, 2014
Conversations about Home Care Marketing
by Stephen Tweed

It's always interesting how much you can learn from talking with your colleagues in the home care industry.  By engaging in conversations with other owners and CEOs of home health agencies, hospices or private duty home care companies, you can learn a lot about how they market their businesses.  You can discover what works and what doesn't work for experienced business leaders.

 

The other day, I was reading through the posts in our Leading Home Care Network discussion group on LinkedIn and I came across an interesting conversation among members about good sources of marketing for private duty home care.

 

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More Blog Posts From Leading Home Care
Top Five Interviewer Mistakes
Five mistakes to avoid when conducting interviews to make sure you hire the right people.

Make the Most of Your Interviews
Writing great job ads and placing them well has paid off. Now it's time to review all of those applications, conduct phone screens and begin the interview process.

Why Home Health Leaders are Stressed Out, Burned Out, and Out of Focus
Why people are feeling overwhelmed by their company and some ways to alleviate that feeling.

Employee Engagement Determines Profitability in Home Care
How employee engagement affects your bottom line and ways to improve both.
Join Stephen Tweed at the 2014 Illinois Home Care Conference

The Illinois Chapter of the Home Care Association of America invites you to participate in a one-day interactive workshop featuring Aaron Marcum and Stephen Tweed. Together, Aaron and Stephen will explore the latest information on the state of the home care industry and the challenges facing owners, CEOs and administrators. They will discuss the latest industry data on the top techniques for business strategy, sales, marketing, recruiting and retention. They will also lead an interactive dialog, digging deep into the issues that are blocking home care companies from accomplishing their goals and achieving greater success. Learn More & Register Today! 

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Academy:
July 17, 2014 - Using Trade Shows Effectively for Marketing (stay tuned for details)
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