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Public Speaking as a Marketing Strategy to Reach Home Care Consumers and Referral Sources
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by Stephen Tweed  According to the 2014 Private Duty Benchmarking Study from Home Care Pulse and the Home Care Association of America, the number 5 most effective method for marketing your home care business to referral sources is "Speaking at Educational Events for Referral Sources".
We've also discovered that speaking at informational events for consumers is an effective method of direct to consumer marketing.
So whether your focus is consumer marketing or referral marketing, public speaking for continuing education is a highly effective tool.
Here are seven tips to improve your public speaking:
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NEW WORKSHOP!
The Private Duty Marketing Master Class
For 2014 we have launched a new live workshop where you will have the opportunity to get one-on-one instruction and coaching from Stephen Tweed and several other leading experts in private duty marketing, while interacting with a very small group of other non-competing home care business owners. This workshop will be held at Leading Home Care headquarters in Louisville, Kentucky and our next class will be on May 7-8, 2014. You can learn more about this brand new unique learning experience on our website or you can go right to the registration page and register today! We look forward to seeing you in Louisville! Registration Fees:
- Premium Members of The Academy $ 795.00
- Non-Members of The Academy $1,295.00
- Additional Attendee $ 795.00
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