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Greetings!
... to Private Duty Today, the electronic newsletter for owners, CEOs, and administrators of private pay non-medical home care companies. If you want to grow your business, serve more clients, and make more money, this is the newsletter for you.
Please enjoy this newsletter, and join our interactive community.
Best regards,
Stephen Tweed
CEO
Leading Home Care
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Power Questions for Private Duty
By Stephen Tweed, CSP  Yesterday morning I was up early to be ready for a live web conference at 8:00 am. My wife and business partner, Elizabeth, is coaching the CEO of a large and well know Christian Ministry, and the group was having a web conference with the author of a new book.Andrew Sobel is the co-author, along with Jerold Panas, of the book, Power Questions: Build Relationships, Win New Business, and Influence Others. When Elizabeth showed me the book, and invited me to listen in on the web conference, I jumped at the chance because I just knew there would be some pearls of wisdom for you ... my cherished readers.If you've been in any of my sales training sessions or listened in on our live web conferences on home care sales, you know what importance we place on questions. Well, I was right. Andrew Sobel did have some gems for us. I'll be sharing may of them over the coming months in new blog posts, but let me begin with some insights from chapter 4, "When the Sale is Stuck." Many of you face challenges in getting traction with new referral sources, and the sale often gets stuck.Read more... |
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Four Keys to Serving More Clients
There are four keys to growing your business by serving more clients: - Define your competitiv
 e advantage - Decide whether you will focus on consumer marketing or referral marketing
- Identify the top techniques in either consumer marketing or referral marketing for private duty home care.
- Apply these principles consistently in your strategic marketing plan.
If you would like to begin the process of mastering these four keys, they you will want to join Stephen Tweed in Chicago, IL on June 18, 2013 for the "Serving More Clients" workshop presented by The Academy for Private Duty Home Care, and co-hosted by the Illinois Home Care Council.
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What's It Take to Grow a $3 Million Private Duty Company?
There's no better way to learn how to grow your home care business into a multi-million dollar enterprise that to go deep inside with  someone who has already done it. The Private Duty Field Trip is a unique experience where you and ten other owners will have the opportunity to spend one full day inside a $3 million + private duty business. The owners will show you through their offices, introduce you to key team members, describe their organization structure, and show you their internal processes. |
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Building Relationships with Your Software Provider
We regularly get requests from clients, customers and readers asking our opinion about scheduling software for private duty home care. It's a difficult process to sort through all of the choices to make the best decision about software for your company. There are two factors that come in to play when  selecting a software system: 1. The Product 2. The People Before you select a system, get to know the people behind the product. Learn about the company and it's owners. Get to know the sales people and the technical support people. |
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Webinar: Taking Action on the 2013 Benchmarking Study
Recruitment & Retention
June 6, 2010 at 2 p.m. (EDT)
Presented By: Aaron Marcum, Founder & CEO of Home Care Pulse and special guest Stephen Tweed, Chairman & CEO of Leading Home Care
In this valuable webinar, Aaron and Stephen will discuss:
- Top recruiting techniques for your home care business
- Employee referral programs
- Pre-employment assessments
- Caregiver recognition
- The importance of a quality management program
Register at
http://www.homecarepulse.com/webinars/retention
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LinkedIn Group Update
 We are very excited to see that our discussion group, The Leading Home Care Network on LinkedIn has reached 4,000 members. This group has grown steadily over the past year, the continues to experience great interactive discussions.
Here are some of the most recent discussions in the group:
- What is the market pay rate for a Scheduler in the Midwest? Any ideas on successful incentive pay alternatives versus just hourly? How do you pay for on-call hours?
- Collecting Past Due Payments
- Are Baby Boomers Ignoring Their Aging Future?
- For those of you with telephony...
This is a closed group, and membership is limited to leaders in home health, hospice, and private duty home care companies. We do not allow vendors, recruiters, or people who are not related to home care. This limited membership means that all of the posts are relevant to you and the things that you are interested in reading and discussing. |
Private Duty Today is the leading electronic newsletter for owners, CEOs, and administrators of private pay, non-medical home care companies in the US and Canada. This newsletter is published by Leading Home Care ... a Tweed Jeffries company.
Permission to Reproduce. Articles from this issue may be reprinted by home care companies and home care associations. Permission is granted provided that the author and publication are given credit, and provided that the article is used verbatim in its entirety. All reprints must be accompanied by a mention of our website, at www.leadinghomecare.com and/or www.privatedutyacademy.org. Reprints of articles published online must have a link. Other use of this content is available with written permission only. To request permission, please email Jill@leadinghomecare.com. |
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| Issue Number | 246
June 5, 2013
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Upcoming Events
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 JUNE WEBINAR"Six Things You Need to Know about Criminal Background Checks"
With Travis Fink and McKensie Piepho of National Crime Search
June 13, 2013
4:00 pm EST
In today's world of fraud, abuse, embezzlement, and neglect, every private duty home care company needs to be conducting criminal background checks on all new hires. In this interactive live web conference, Stephen Tweed will interview Travis Fink and McKinsey Piepho about the latest developments in background checks and secure hiring. READ MORE AND REGISTER TODAY!Please note that this webinar is free to members of CQA. If you are a member of CQA you should have received an email from Diane West with your registration link. This webinar is also free to Premium Members of the Academy for Private Duty Home Care. If you are a Premium Member, please look for an email from Jill Scott with your registration link. ~~~~~~~~~~~~~~~~~~~~~~
JUNE WEBINAR
"Using the Medicare Hospital Readmission Reduction Program to sell more Private Pay Home Care."
With Richard Chesney and
Stephen Tweed
June 27, 2013
4:00 pm eastern
Two of the biggest contributors to hospital readmission for patients are medication compliance and physician follow up visits. These are two things that can be positively influenced by private duty home care. In this interactive web conference, you'll get a much clearer picture about how to approach hospitals about making referrals to private pay home care.
~~~~~~~~~~~~~~~~~~~~~~ PRIVATE DUTY FIELD TRIP
June 12-13, 2013
Phoenix, Arizona
at
Cypress Home Care Solutions
READ MORE AND REGISTER TODAY!
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SERVING MORE CLIENTS
ONE-DAY LIVE WORKSHOP
June 18, 2013
Chicago, Illinois
Hosted by the Illinois Homecare and Hospice Council.
READ MORE AND REGISTER TODAY!
Note: Premium Members of The Academy receive a discounted registration rate for this workshop. Look for an email from Jill Scott with your registration discount information. ~~~~~~~~~~~~~~~~~~~~~~~~~
SERVING MORE CLIENTS
ONE-DAY WORKSHOP
JUNE 26, 2013
ALTOONA, PA
Stephen Tweed will be conducting the "Serving More Clients" workshop as part of Delta Health's national customer forum. You do not need to be a Delta Health customer to attend, however, you will have the opportunity to meet other Delta Health customers and explore Delta Health's Appointmate software.
Read More and Register Today!
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NEW Webinar Recordings in the Academy Store!
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The following web conference recordings have been added to the Academy Store: |
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Private Duty Field Trip
June 12-13, 2013
Phoenix, Arizona
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Cypress Home Care Solutions
Come to Phoenix where you can see first-hand the daily operations of a $3+ million private duty company and then spend the afternoon with the owners asking questions and picking their brains about how you can grow your private duty home care company.
Bob and Cypress Home Care Solutions just won the Ethics Award from the Better Business Bureau and are recognized as one of the top home care companies in Arizona! You don't want to miss the opportunity to learn from one of the best!
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"Serving More Clients"
One-Day Live Workshop
June 18, 2013
Chicago, IL
Hosted by Illinois Homecare and Hospice Council
In this high impact, interactive workshop, Stephen Tweed will share with you the latest insights from research conducted by Leading Home Care, and from the Private Duty Benchmarking Study conducted by Home Care Pulse. Then he will guide you in developing a highly effective sales, marketing, and public relations strategy to get more referrals, convert more admissions, and serve more clients.
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