May 1, 2013
Issue No. 13
CQT Banner
Greetings!

... to Caregiver Quality Today!, the electronic newsletter for recruiting, selecting and retaining in-home care staff for home health, hospice, and private duty home care.  If you want to grow your business, serve more clients, and make more money, this is the newsletter for you.  

Please enjoy this newsletter, and join our interactive community.

 

Best regards,

Diane West
Program Manager
Caregiver Quality Assurance (TM)
Leading Home Care ... a Tweed Jeffries company

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Caregiver Turnover Hits All Time High
By Stephen Tweed, CSP 

According to the 2013 Private Duty SCT Head Photo Benchmarking Study from Home Care Pulse the caregiver turnover rate for non-medical home care companies hit an all time high in 2012 at 52.6%.  The turnover rate has been growing steadily each year for the past four years.

Turnover Rates:
  • 2012 - 52.9%
  • 2011 - 49.8%
  • 2010 - 46.2%
  • 2009 - 39.4%
What's the Cost of a Bad Hire?

If over half of all caregivers are leaving each year, what does that cost a home care company?  Research conducted by Leading Home Care and Caregiver Quality Assurance, using our "Bad Hire Calculator" shows that the typical cost of making a bad hiring decision is over $1,500.  If you have 100 caregivers and half of them leave, that will cost you over $75,000 per year.  You can do a lot to reduce turnover for $75,000 per year.

Read More...
Video of the Week: Retention Strategy
 
This week's video is from the People pillar at the Strategy level of the 27 elements of a highly effective home care company.  It is important for you to have a clear retention strategy to keep your best staff and caregivers. What do you do and say to keep the best caregivers in your company?  Experience from professional sports shows that in building a high performing team, talent wins and wins consistently.  With caregiver turnover at an all-time high, finding and keeping top talent is critical to your success now more than ever.

Encourage Clients to Change with "Motivational Interviewing"
By: Stephen Tweed 
 
Having a hard time getting your
clients to take their meds?

Having a hard tim
e getting your clients to eat healthier meals? 

Having a hard time getting your clients to keep their doctor's appointments?


Health care providers are helping patients kick bad habits and start new regimens by turning the tables on traditional methods.  Instead of telling patients what to do and scolding them when they don't do it, clinicians are asking the person what changes he or she is willing and able to make, and then encouraging them to follow through. 
   
CQA Pre-Employment Assessment Leads the Market

According to the 2013 Private Duty Benchmarking Studyjust released this week by Home Care Pulse, the Caregiver Quality Assurance (R) pre-employment assessment is the market leader for home care companies using online assessments to help select caregivers.
  CQA Seal
This year, 617 home care companies completed the annual benchmarking survey, and 22% said they use an online pre-employment assessment tool to help in their selection.  CQA leads the market by a significant margin.

Read more... 
Help Clients Avoid Financial Disaster
By Stephen Tweed

I'm in San Diego, California this week speaking for the annual convention of a rapidly growing home care franchise company.  While checking into the hotel, I picked up a copy of the local newspaper - U-T San Diego, and there on the front page was an article about a couple being charged in an elder scam.

 

Michael and Melissa Woodward of Las Vegas, NV were arraigned in local San Diego court last Friday on charges of residential burglary, grand theft, theft from an elder, and selling insurance without authorization.  Prosecutors contend that their schemes involved at least 238 victims.

Read more...

Lined In 3D logoOne of the benefits of belonging to the Caregiver Quality Assurance program is the opportunity to interact with other members through the CQA discussion group on LinkedIn.  This is a closed group, and limited only to members of the CQA program.

The hottest topics of discussion in the group recently have been:
  • Tips on navigating the CQA dashboard
  • What are some sure fire ways to say "no thanks" to applicants
  • CQA Members get a discount on Liability Insurance
  • Is anyone tracking benchmark data for assessment results related to caregiver performance
  • Using the pre-employment assessment to match caregivers to clients.
  • How has using the assessments impacted your company?
  • Exit interviews - are they part of the process?

If you would like to be part of an interactive group discussing tools, tips, and techniques to recruit, select, hire, train and retain the highest quality caregivers, you'll want to become a member of Caregiver Quality Assurance

 

Caregiver Quality Assurance is a division of Leading Home Care ... a Tweed Jeffries company.  Members of the CQA program use the online assessment process to hire and retain high quality caregivers.  They then use the CQA Seal and the elements of the program to create competitive advantage in the marketplace.

If you want to have a business built on caregiver quality, and the ability to create competitive advantage in your local marketplace based on caregiver quality, then you'll want to become a member of Caregiver Quality Assurance.
In This Issue
Caregiver Turnover Hits All Time High
Video of the Week
Encourage Clients to Change with "Motivational Interviewing"
CQA Pre-Employment Assessment Leads the Market
Help Clients Avoid Financial Disaster
CQA Members Use LinkedIn Discussion Group
Upcoming Events:
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May Webinar:
 
"Calculating the Cost of a Bad Hire"

With Stephen Tweed

 

May 9, 2013

4:00 pm EST 

 

What does it cost you to make a bad hiring decision?

 

What does it cost you every time one of your best caregivers quits?

 

How much more money would you make if you cut your turnover by 25 percent?

 

In this interactive web conference, Stephen Tweed will demonstrate the brand new Bad Hire Calculator. This is a tool that was created by the team at Caregiver Quality Assurance that enables you to use your own numbers to calculate precisely how much it costs to make a bad hiring decision.

 REGISTER TODAY!

 

Please note that this webinar is free to members of CQA. If you are a member of CQA you should have received an email from Diane West with your registration link.

 

This webinar is also free to Premium Members of the Academy for Private Duty Home Care.  If you are a Premium Member, please look for an email from Jill Scott with your registration link.   

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Academy Logo (r)

May Webinar

 

"Grow Your Business with Branding and Direct to Consumer Marketing"

 

With Bob Roth and Stephen Tweed

 

May 23, 2013

4:00 pm Eastern

 

What does it take to grow your private pay home care company into a $3 plus million dollar business?

 

You'll hear the answers to this question when Bob Roth, Managing Director of Cypress Home Care Solutions in Phoenix, AZ joins us to describe the consumer marketing and branding techniques he and his company have used to become one of the leading companies in the Valley of the Sun.

 

REGISTER TODAY!

 

NOTE: This webinar is free to Premium Members of the Academy for Private Duty Home Care.  If you are a Premium Member, please look for an email from Jill Scott with your registration link.
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May 15-16, 2013 
Louisville, Kentucky 
Elder Care 4 Families 
READ MORE AND REGISTER TODAY!
(There are only a few spots left for this date.)

June 12-13, 2013 
Phoenix, Arizona 
Cypress Home Care Solutions 
There's no better way to learn how to grow your home care business into a multi-million dollar enterprise that to go deep inside with someone who has already done it.

  

The Private Duty Field Trip is a unique experience where you  will have the opportunity to spend a day inside a $3 million+ private duty business.  The owners will show you through their offices, introduce you to key team members, describe their organization structure, and show you their internal processes.


Then you'll have time to sit around the conference table and ask questions.  No holds barred. Ask anything you want. These incredible business owners are willing to open up their hearts, their minds, and their businesses to help you do what they have done ... build a highly successful private duty business that makes a lasting impact on their clients, families, caregivers, and employees.  And, that makes a lot of money.