Greetings!
... to Private Duty Today, the electronic newsletter for owners, CEOs, and administrators of private pay non-medical home care companies. If you want to grow your business, serve more clients, and make more money, this is the newsletter for you.
Please enjoy this newsletter, and join our interactive community.
Best regards,
Stephen Tweed
CEO
Leading Home Care
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Night of Champions
By Stephen Tweed, CSP  The other evening, Elizabeth and I were invited to a dinner in honor of the winning athletes from the sports teams at the University of Louisville. Sponsored by the Fellowship of Christian Athletes at U of L, the evening was an opportunity to meet the athletes, meet the coaches, and support FCA.
If you follow college sports, you know that the
U of L football team beat Florida in the Sugar Bowl, The U of L women's basketball team finished second to UCONN in the NCAA national championship tournament, and the U of L men's team cut down the net and took home the trophy as NCAA basketball champions. Tom Jurich, the U of L Athletic Director has done an amazing job of providing coaches, the facilities, and the support services to attract top athletes from around the world, and the coaches have come through by building championship teams.
Read more... |
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Introducing the 2013 Private Duty Benchmarking Study - Reading Between the Data
By Aaron Marcum, Founder of Home Care Pulse and the Annual Benchmarking Study
It is an exciting time to be a part of the private duty home care industry, perhaps one of the fastest growing industries in and outside of healthcare. In fact, based on the profiles of our participants this year, the number of private duty home care agencies has grown by at least 104% since 2007! This kind of growth is not going to change its course anytime soon. In fact, everything points towards its continuation for several years to come due to the increasing need for in-home care by the largest segment of our population, baby boomers.
For some of you, this might be a discouraging statistic. No one faults you for feeling this way. We have all experienced more competition. However, my purpose in writing this article is to provide everyone with the peace of mind to go forward with faith. I learned after many years of attending Sunday School that faith is a principle of action. To take advantage of this huge industry growth over next few years, you must take action and find ways to stand out. This brings me to the purpose of the 2013 Private Duty Benchmarking Study.
Read more...
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Wife of Alleged Boston Marathon Bomber Worked as Home Health Care Aide
By Stephen Tweed
 According to the Associated Press and other news sources, Katherine Russell Tsarnaev, the wife of alleged Boston Marathon Bomber Tamerlan Tsarnaev was working 70 to 80 hours a week as a home health aide prior to the bombing.While she was at work, her husband cared for their toddler daughter. "When this allegedly was going on, she was working, and had been working all week to support her family," her attorney, Amato DeLuca, told the AP. She said Dzhokhar Tsarnaev, the younger brother, was off at college and she saw him "not at all" at the apartment they shared with her mother-in-law. She learned her husband was a suspect in the bombings by seeing it on TV.
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Video of the Week: Setting and Achieving Financial Goals
By: Stephen Tweed You've heard me say it a hundred times. "What gets measured gets managed, what gets rewarded gets repeated."
In the home care business, if you are serious about taking your company to the next level, you need to set very specific financial goals, develop an action plan to achieve those goals, and build a marketing budget to plan your investment. Setting Financial Goals is a key element in the 27 elements of a highly successful home care company, and one that you will want to explore in more detail. Watch the Video... |
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Look Inside a $3 Million Private Duty Company
There's no better way to learn  how to grow your home care business into a multi-million dollar enterprise that to go deep inside with someone who has already done it.
The Private Duty Field Trip is a unique experience where you and ten other owners will have the opportunity to spend one full day inside a $3 million + private duty business. The owners will show you through their offices, introduce you to key team members, describe their organization structure, and show you their internal processes.
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LinkedIn Update
The Leading Home Care Network is a closed group, and we limit membership to active owners, CEOs, administrators, and senior staff members in home health, hospice, and private duty home care. There's no blatant advertising or unrelated posts to waste your time. Take a look.
We have created a group on LinkedIn for Registered and Premium Members of the Academy. We'd love for you to join this community of fellow members of the Academy for Private Duty Home Care to ask questions, share information and support each other in your businesses. |
Private Duty Today is the leading electronic newsletter for owners, CEOs, and administrators of private pay, non-medical home care companies in the US and Canada. This newsletter is published by Leading Home Care ... a Tweed Jeffries company.
Permission to Reproduce. Articles from this issue may be reprinted by home care companies and home care associations. Permission is granted provided that the author and publication are given credit, and provided that the article is used verbatim in its entirety. All reprints must be accompanied by a mention of our website, at www.leadinghomecare.com and/or www.privatedutyacademy.org. Reprints of articles published online must have a link. Other use of this content is available with written permission only. To request permission, please email Jill@leadinghomecare.com. |
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| Issue Number | 243
April 24, 2013
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Upcoming Events
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APRIL WEBINAR
"The 2013 Benchmarking Results Are In"
April 25, 2013
2:00 pm EST
(Please note the different time than our regularly scheduled web conferences)
This month we are teaming up with Aaron Marcum, the founder of Home Care Pulse, as he discusses the findings of the 2013 Private Duty Benchmarking Study. If you haven't ordered your copy yet, you will have the chance to order the Report at a discount when you register for the webinar.
In this live one-hour webinar, Aaron will highlight the latest national and regional benchmarks on:
- Profit & Loss
- Leading Agencies
- Client Growth
- Recruitment & Retention
PRIVATE DUTY FIELD TRIPS
There's no better way to learn how to grow your home care business into a multi-million dollar enterprise that to go deep inside with someone who has already done it.
The Private Duty Field Trip is a unique experience where you will have the opportunity to spend a day inside a $3 million+ private duty business. The owners will show you through their offices, introduce you to key team members, describe their organization structure, and show you their internal processes.
Here are the two upcoming Private Duty Field Trip dates and locations:
May 15-16, 2013
Louisville, Kentucky
at
Elder Care 4 Families
READ MORE AND REGISTER TODAY!!
June 12-13, 2013
Phoenix, Arizona
at
Cypress Home Care Solutions
READ MORE AND REGISTER TODAY!
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SERVING MORE CLIENTS
ONE-DAY LIVE WORKSHOP
June 18, 2013
Chicago, Illinois
In these times of turbulent change in home care, the strongest, fastest growing companies will survive. In this high impact, interactive workshop, Stephen Tweed will share with you the latest insights from research conducted by Leading Home Care, and from the Private Duty Benchmarking Study conducted by Home Care Pulse. Then he will guide you in developing a highly effective sales, marketing, and public relations strategy to get more referrals, convert more admissions, and serve more clients.
READ MORE AND REGISTER TODAY!
Note: Premium Members of The Academy receive a discounted registration rate for this workshop. Look for an email from Jill Scott with your registration discount information.
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NEW Webinar Recordings in the Academy Store!
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The following web conference recordings have been added to the Academy Store: |
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Stephen Tweed have created a plan of attack to penetrate the big money world of Bank Trust Officers and Other Trusted Advisors. Using the Seven Step Relationship Selling Process, they demonstrate how to identify and reach out to the gatekeepers of wealthy families capable of purchasing private pay home care.