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 Issue 69                                                                                  April 2015
In This Issue
WI CCC Summit - May 28, 2015
WI CCC Plan 2015-2020 Update
Healthy Hospital Forum
Share the Care Conference
CDC Tips from Former Smokers Campaign
Wisconsin Cancer Registrar's Week
National Healthcare Decisions Day
In Case You Missed It
WI Cancer Council New Members
Partner Events
Quick Links
Greetings from the CCC Program! 

Dear WI Comprehensive Cancer Control Partner,

Flowers and trees are not the only things about to blossom here at the WI CCC Program. Many of the projects the WI CCC Program staff and partners have been working on during the last year are beginning to take shape, including the WI CCC Plan 2015-2020 and the 2015 WI CCC Summit. We extend our sincere gratitude to our partners for their contributions. 


Registration is open for the 2015 WI CCC Summit on May 28th. The Summit will feature a Keynote Address by the American Cancer Society's Chief Medical Officer, Dr. Otis Brawley, and introduce the highly anticipated WI CCC Plan 2015-2020. We hope you register and save your spot today! 


April's newsletter also features several project and event updates supported by the WI CCC Program and our partners. We encourage you all to promote and participate in these exciting opportunities.  


Your WI CCC Program Team

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WI CCC Summit - May 28, 2015 - Register Now!

2015 Wisconsin Comprehensive Cancer Control Summit

"Aligning Partners, Priorities, and the Plan" 

Thursday, May 28, 2015 

8:30 AM - 4:00 PM 

The Madison Concourse Hotel

1 West Dayton Street, Madison, WI 53703 

Summit Webpage 

The 2015 WI CCC Summit will unveil the WI CCC Plan 2015-2020, setting the stage for the next five years of comprehensive cancer control in Wisconsin. Dr. Otis Brawley, Chief Medical Officer at the American Cancer Society, will deliver the Keynote Address, offering a national perspective on the state of cancer and a call to action for our Wisconsin partners to advance cancer health equity. View the Summit flyer here. 



  • Advancing Cancer Health Equity 
  • Reflecting on Past Progress & Planning for the Future: The WI CCC Plan
  • Policy Opportunities for Cancer Prevention - Lessons from Minnesota
  • Points of Transition in Cancer Care 
  • HPV's Connection to Cancer & the Role of a Health System
  • Why Does Cancer Care Cost So Much? 
  • Lung Cancer Screening Updates 
  • Addressing Advance Care Planning in Wisconsin 
  • Making the Case for Cancer Control with Data 
  • Examples of How You & Your Agency Can Take Action 


Registration is free. Click here to register online. The deadline to register is May 20, 2015. 


Sponsorship Invitation

Would your organization like to have a visible presence at the Summit? We have a wide range of sponsorship levels and benefits, ranging from $100 to $2,000. We welcome sponsors at any level. For more details, see our Sponsorship Announcement and Sponsorship Packages. Contact Nancy Freeman at or 608-265-4618 for information related to Summit Sponsorship. 



Contact Sarah Kerch at or 608-262-8599 if you have general Summit questions or need assistance while registering. 

WI Comprehensive Cancer Control Plan 2015-2020 Update

We continue to make progress towards updating the WI CCC Plan 2015-2020. Thank you again to everyone who provided feedback on action steps via the survey in January and the webinars in February. After reviewing all of the feedback and comments, the WI CCC Team has created a final draft of the action steps. Anyone who participated in the action step development process should have already received an email with one final opportunity to review the proposed action steps and submit feedback. Action step review sheets are due to Michelle Moreau ( by Monday, April 6, 2015. The final action steps will be available online at once the WI CCC Plan 2015-2020 is released at WI CCC Summit on May 28, 2015. 

"What Health Looks Like: Healthy Food & Beverages in Wisconsin Hospitals & Clinics" Forum
Registration is now open for the "What Health Looks Like: Healthy Food and Beverages in Wisconsin Hospitals and Clinics" Forum scheduled for Friday, June 5, 2015 at the Sheraton Hotel in Madison, WI. Karen Timberlake, Director of the UW Population Health Institute, will kick off the Forum's day-long agenda which will also feature a best practice panel with speakers from UW Health, Aurora Health Care, and Hudson Hospital and Clinics. Breakout sessions will highlight success stories from hospitals and clinics throughout the state, including Agnesian HealthCare, Upland Hills Health, Sauk Prairie Hospital, Watertown Regional Medical Center, and many others. The Forum serves as a kick-off event for an ongoing, organized statewide learning community for hospitals and clinics to share and learn about healthy food and beverage practices. The full agenda is available here.

Registration is $50 to attend. Hospitals and clinics are encouraged to bring teams of at least two, but not required. For more information, contact Emily Reynolds,, 608-262-7285 or Nan Peterson,, 608-262-9993.
Share the Care Conference Focuses on Cancer Issues Important to WI American Indians
The 2015 Share the Care American Indian Cancer Conference will be hosted by the Bad River Tribe in Odanah, WI, May 12-13.  A pre-conference workshop for tribal clinic staff, sponsored by the American Cancer Society, will be Monday, May 11, 2015 at noon. The conference will feature speakers from Wisconsin and Minnesota on topics such as: Cancer in Indian Country and What are Tribes Doing?; HPV and Cancer - Get Vaccinated!; Grief and Loss; and 
Traditional Healing.

The conference is designed by Tribal Leaders, Tribal Clinic representatives and statewide partners for Tribal Elders and Tribal Clinic staff. The Wisconsin Cancer Council and WI Comprehensive Cancer Control Program, along with many partners, co-sponsor this important annual event hosting about 150 participants each year. Click here to access the registration form.

If your organization would like to exhibit at this year's event, please contact Nancy Freeman at or 608-265-4618.

New Ads from CDC "Tips from Former Smokers" Campaign
The CDC is airing its latest round of ads featuring real people who are living with the effects of smoking-related diseases. The newest ads in the Tips from Former Smokers campaign tell the story of how real people's lives were changed forever due to their smoking. 

Two of the new ads feature colorectal cancer survivors, Julie and Mark. Ads also highlight the benefits of quitting for loved ones, and the importance of quitting cigarettes completely, not just cutting down. They encourage smokers to call the Wisconsin Tobacco Quit Line at 1-800-QUIT NOW to access free quitting support across the country, or visit to view the personal stories from the campaign and for free help quitting.
CDC: Tips From Former Smokers - Julia and Mark's Ad


Wisconsin Cancer Registrar's Week , April 6th to 10th
Join the WI CCC Program and its partners in celebrating Wisconsin Cancer Registrar's Week from April 6th to 10th, as proclaimed by Governor Walker. Wisconsin cancer registrars provide the WI CCC Program and its partners with essential data to evaluate and plan important research, projects and programs to reduce the burden of cancer in Wisconsin. During Wisconsin Cancer Registrar's Week, please say "thank you!" to your cancer registrar!   
National Healthcare Decisions Day is April 16, 2015 - How to Get Involved

The Wisconsin Comprehensive Cancer Control Program, along with other national, state and community organizations, is highlighting the importance of advance care planning. National Healthcare Decisions Day (NHDD) is April 16th. 


As a participating organization for NHDD, the WI CCC Program is providing information and tools for partners to share with their patients and constituents to initiate conversations about their wishes with family, friends and health care providers, and complete written advance directives. These resources are available at including 16 ideas on how to locally honor NHDD.

In Case You Missed It

Quarterly Health of Wisconsin Report: Cancer, Obesity Top Health Concerns among Wisconsinites

1 in 4 Wisconsinites surveyed indicated their greatest health concern is cancer according to the recently released Quarterly Health of Wisconsin Report by Aurora Health Care. 


Doctors, Scientists Express Concerns on E-Cigarette Bill 

A bill was introduced into the Wisconsin legislature that would regulate the use of 'a vapor product' in childcare facilities, schools, and hospitals.  This bill would, however, restrict local governments from enacting ordinances that would regulate the use of vapor products in other public spaces except for government buildings. To read the bill language, click here.


Two out of 3 people diagnosed with cancer survive five years or more, according to a CDC study published in the Morbidity and Mortality Weekly Report out on March 13, 2015. This is the first time CDC has published estimates of cancer survival based on CDC's National Program of Cancer Registries.


County Health Rankings Released

According to the 2015 Rankings, the five healthiest counties in Wisconsin, starting with the most healthy, are Ozaukee, followed by Pepin, Calumet, Florence, and Kewaunee. The five counties in the poorest health, starting with the least healthy, are Menominee, Milwaukee, Forest, Washburn, and Rusk.
WI Cancer Council New Members

Indianhead Community Action Agency is one of Wisconsin's 16 Community Action Agencies. Founded in 1966, ICAA serves 17 counties in Wisconsin to create sustainable communities and assist individuals in achieving self-sufficiency by providing the resources, education and services necessary to develop healthy families, sustainable communities and strong local businesses. ICAA is establishing a multi-faceted approach to help Head Start Staff and parent/guardians quit smoking through policy, systems and environmental change as well as smoking cessation services.


Diverse and Resilient, founded in 1995, has grown to be an independent nonprofit agency serving over 5,000 LGBT people each year. Diverse & Resilient works towards the healthy development of lesbian, gay, bisexual, and transgender people in Wisconsin by creating and sustaining programs, groups and communities to take action so that LGBT people thrive and live healthy, satisfying lives in safe, supportive communities. D & R has adapted an evidence-based smoking cessation program, rm2breathe, to address the growing disparity in tobacco use between LGBT people and heterosexual individuals in the state. While about 20% of the Wisconsin populations smokes, 44% of LGBT adults in Wisconsin are smokers.

Partner Events

2nd Annual Symposium on Therapeutics Discovery & Development

April 13, 2015

1308 W. Dayton St, Madison, WI 53715


April 14-15, 2015

1 John Nolen Drive, Madison, WI 53703


4th Annual Great Lakes Regional Palliative Care Conference

April 16-17, 2015

7036 Grand Geneva Way, Wake Geneva, WI 53147


GI Colorectal Symposium

April 18, 2015

375 S Moorland Rd, Brookfield, WI


3rd Annual Lymphoma Survivorship Conference

May 9, 2015

1 John Nolen Dr, Madison, WI 53703


May 30, 215

8701 Watertown Plank Rd, Milwaukee, WI

CCC Plan Update is a monthly publication of the Wisconsin Comprehensive Cancer Control Program and the Wisconsin Cancer Council. Its purpose is to share information on cancer prevention and control as it relates to our partners in Wisconsin.

For more information, contact: Sarah Kerch, Communication & Events Coordinator, or 608-266-8599.