Blue Ocean Strategy
Our firm has always held the thought that businesses should focus on an individuals traits, behaviours and attitudes as much as their education and experience. Attendance at a recent convention has put a name to our belief: Blue Ocean Strategy.
W. Chan Kim and Renee Mauborne have completed a decade-long study of 150 strategic moves spanning more than 30 industries over 100 years (1880-2000). The result is their Blue Ocean Strategy (BOS) - the simultaneous pursuit of differentiation and low cost. While developed specifically for market space competition, this concept can be applied to the 'world of work'.
The
aim of BOS is not to out-perform the competition in the existing
industry, but to create new market space or a blue ocean, thereby
making the competition irrelevant.
Companies have long engaged in head-to-head competition, but today, competing head-on often results in nothing but a bloody 'red ocean' of rivals fighting over a shrinking talent pool.
Get out of the shark infested waters into the blue water zone - develop your own Blue Ocean Strategy.
According to the authors, the only way to beat the competition is to stop trying to beat them.
Unless you have an HR department with a ratio of 1:100 AND an aggressive sales strategy you may not have the resources to find the Blue Waters.
You may
have to consider subcontracting the work out to a RPO or specialty service provider - to partner with you.
What are your strategies to reach your target job seekers in the Blue Ocean?
For partnership information, contact SmartHire at 1-888-773-7884.
To review the full Blue Ocean Strategy, visit their website or view an overview.
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Workforce Engagement
Monthly Strategies for Productive Employees through Attraction, Retention, and Development
Virtual Job Fairs:
More and more companies are adding virtual events to their marketing
mix because they are less expensive to produce than traditional
physical events, can generate revenue and may provide a superior return on
investment.
While originally marketed for sales promotion, these mediums have increasingly been considered as an alternative to the large Job Fairs as well. This option is bringing together job providers and jobseekers on a single universal
and fully dynamic platform. Companies, organizations, universities,
training schools, jobseekers and students can now interact remotely to
achieve employment fulfillment.
A virtual interactive environment allows employers to post and to
communicate in real-time their jobs opportunities to a limitless
audience of jobseekers and professionals.
Virtual Job Fair Providers include:
UnisFair
eFair Job
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Over 15 Years Experience in Western Canada.
Register or reactivate your company account TODAY.
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Labour Statistics
Government:
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Productive Employees through Attraction, Retention, and Development.
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SmartHire is a registered trademark of Grasslands Group of Companies.  Grasslands Group of Companies is a proud member of ACSESS. | |
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Recruitment
Cost Calculator
Email Dona today to request your copy. Calculate the REAL cost of hire.
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RPO Service Spotlight!
Job Analysis
The SmartHire Job Analysis tool is used to identify
and determine document detailed career duties, responsibilities and
qualifications and their relative importance to a position.
Using the SmartHire Job Analysis ensures all candidates
are screened accurately according to the requirements of the position.
The SmartHire Job Analysis data is not a description
of the person currently filling that role.
The SmartHire Job Analysis report is created with
input specific to duties, tasks and responsibilities, environment, tools
and equipment, relationships, and the knowledge, skills, and abilities
(KSA) required by the successful incumbent.
Our online management system includes automated forms to be completed
by the supervisor and/or the human resources personnel. |
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SmartHire
Blair Clark
President | |
