SmartHire®
Career Talent Strategies
Western Canada
July 2008, Issue 5
Employer 2
In This Issue
Branding Yourself in a Buyer's Market
Would You Hire Yourself?
Winner's Quandry
Hot Jobs
Opportunities currently listed on our Job Board for Professionals include:
Public Accountant (CGA)
Senior Steel Detailer


Applications are accepted online or via email to
careers@smarthire.ca.


"The most intense competition between firms is in the marketplace:  the marketplace for customers and the marketplace for talent."

Jo Owens,
 Management Stripped Bare

Like a sneak peek of the new site?

Email or call Dona @ 1-888-773-7884 to get the "Preview" username and password!


Introspective
SmartHire logo
How do you ensure you stand out as the best candidate?

Step back and look at yourself - have you branded yourself?  If you were the employer, would you pick you?  Honestly?  And, if you have multiple opportunities in front of you, how do you choose?!

This newsletter is designed to provide some assistance.

Enjoy!

Dona

 
Branding Yourself
in a Buyer's Market.


In the buyer's job market today, how can you become more successful in your current career while you pursue a new career opportunity that matches your skills and interests? Nick Papadopoulos (Coach Nick), President and Head Coach of Sky's The Limit, a professional coaching consulting firm, recommends a sales and marketing approach to one's career.

Branding is a proven sales and marketing strategy that executives can use to enhance their careers within their organizations or to impress upon potential employers the value they offer. According to Coach Nick, "When it comes to branding yourself, you're the seller and your professional contacts are the buyers. Your personal brand is how you look, what you say, how you say it. It's the image, emotion and thought that you evoke in those you meet."

So just how do you go about branding yourself? Branding yourself is analogous to the type of branding that a marketing executive performs when branding a company's product or organization. You have to apply the same methodology, mindset and approach to branding yourself, because you are the product that's being promoted and launched.

Register today to create a brand - YOU!
 
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Career 3Would You
Hire Yourself?
By Audrey Field, CRW, B.A., B.Ed.
 
There are many crucial actions, some more subtle than others, to elevate your attempts to secure the ideal job. Aligning these six considerations will benefit you during your employment search or advancement.
 
1. The Paper Trail
Even in this electronic age, sending or hand delivering a hard copy document is recommended. So, the first point of contact with a decision maker will not be you; it will be your résumé. We're not focusing on résumé content here, rather the appearance. Is the document folded or crumpled? Did you scratch out an old phone number and pen in a new one? Busy employers do not want to try to decipher text through coffee cup rings, grease marks or smudged text. Quality paper carries smells, so be careful if you smoke or wear strong perfume or cologne. Stand out the proper way.
 
2. Looks Count
Be cognizant of how you look. This obviously refers to wardrobe, manicure and hair during interviews for men and women. I applaud those individuals who care enough about their appearance that they look fantastic when they are not pounding the pavement. Remember what they say about never knowing who you will bump into while waiting in a supermarket line. So, dress up and look the part of a busy, employed person and you will be soon.
 
More...
 
Employer 3Winner's
Quandry
by Peter Weddle

It's happened to many of us. You work hard at finding a new or better job. You send out hundreds, maybe even thousands of resumes, and finally, you get a response. The interview goes well for what seems like a perfect match: you really like the employer, and its recruiter says they really like you. You'll be getting an offer shortly, they promise, and so you wait.

But while you do, another employer contacts you and you go through the same drill all over again. Although you don't quite have the same enthusiasm for this organization, they actually deliver: you get an offer as you walk out the door. Not unreasonably, they also ask that you give them your answer in a week. Meanwhile, you still haven't heard from the first employer-the one you really want to work for-so what do you do?

I call this situation "the winner's quandary." Here's my suggested game plan for how you handle it.

First, call the hiring manager at the employer from which you haven't yet heard. If at all possible, call that person on their direct phone line. Second, use the following outline either in a voice mail message, if the manager fails to pick up the phone, or in your conversation with the manager, if you actually connect with them:

Step 1: Restate your interest in the opening for which you interviewed and the contribution you believe you can make to the hiring manager's team.

More...
 
Partner with us!  Allow the recruitment team at SmartHire® to work with you to create your brand and put opportunities into your palm.
 
Dona Plewis
SmartHire

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