The standard for estimating attendance at unticketed, outdoor events has been recently established based upon estimates used for the Inauguration of President Obama. Depending upon the venue, one person is estimated to need three square feet of space in a crowded area or five square feet of space in a more loosely packed area. By knowing the amount of available space and crowd density, a reasonable crowd estimate can be calculated.
The University of Minnesota Tourism Center offers an annual opportunity for event organizers to update and improve their skills. After completing the program, participants report increased municipal support, greater clarity of event policies, and increased sponsorship sales. The 2009 class is being held on the St. Paul Campus of the U. of M., September 24-26 and October 1-3. In addition to the prepared curriculum, guest speakers and a "behind-the-scenes" event experience are included. Registration
Interested in bringing the class to your community? Contact us! www.tourism.umn.edu
| St. Paul Festivals - Market Area Profile
The Market Area Profile provides insights on where attendees to 10 St. Paul festivals are concentrated, how the customer bases of individual festivals overlap and the purchasing characteristics of of customers attending them. Use it to increase your Return On Investment as well as differentiate your event. For further information, contact Ryan Pesch 218-770-4398, firstname.lastname@example.org