SCORE Card   

 The eNewsletter for Small Businesses in Rochester, NY
 
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Greetings!

Welcome to our February, 2009 issue of SCORE Card, the eNewsletter for SCORE clients, partners, and friends.  This monthly communication shares advice, news, and resources.  Help people in your "network" --- forward our Newsletter to them!
 
Our theme this month is Accelerate Your Success in 2009
 
SCORE has launched the "Accelerate Your Success" Campaign to help small business owners recover from the recession. Each month, SCORE will offer a new online toolkit with special articles, templates, podcasts and workshops.

Facing a recession is about facing down fear and focusing on the action steps to succeed. Small businesses that act now to cut costs, refocus their product mix, and concentrate on marketing will be poised to succeed.
 
(Don't forget to use the Workshop Coupon worth $5 off! see the bottom of the newsletter....)
February 2009 Issue
Accelerate Your Success
Client Spotlight...Napa Brands
FREE EDITION: QuickBooks
Upcoming Workshops
How to Research a Business Idea
Each month, SCORE will offer a new online toolkit with special articles, templates, podcasts and workshops.
 
February 2009: Accelerate Your Access to Cash:  Some of the resources you can find:
 
 
Quick Links

Our Sponsors

NY State Senators

  Jim Alesi

  Joseph E. Robach

 

NY State Assemblymen:

  David Koon

  Joseph Morelle

 
Client Spotlight 
Napa Brands
Napa Brands
 
In 1994, Robin Hoder made 80 cases of mustard to begin her journey to the successful specialty food business she now runs - Naples Valley Brand Products.  Her initial sales took place at art shows and local festivals relying on her mustards - mild and hot. By 2006, Naples Valley Brand Products became a successful portion of the large specialty food market after over twelve years of hard work, but years filled with accomplishment.  Read more.
 
FREE EDITION:  Intuit QuickBooks Simple Start  2009
 
Check out the free version before the Workshop.  
Upcoming Workshops
Wednesday February 11, 8:45 am -3:30 pm
Business Planning With QuickBooks Basics
Will include such topics as setup, bookkeeping basics and essential tasks.   Presented by: Renee C. Tschetter, CPA, Insero & Company, Outsource Accounting Services Group
 
Wednesday  March 18, 2009  8:45 am -3:30 pm
Marketing for Profit
  Downtown Map
This full day workshop will examine the relationship of all elements of marketing and an organization's profitability.  
Presented by Julian Yudelson, SCORE Counselor

 
Wednesday  April 8, 2009  8:45 am -4:00 pm
Morning Session,   Website Basics       8:45 - 12:00 Afternoon Session, Marketing Strategy  12:00 - 4:00
Presented by  Mary Anne Shew, President,
Business Vitality, LLC

Suburban Workshops
Starting Your Business 
This class covers the basics: developing a Business Plan, Ethics, Budgeting, Marketing, Insurance Needs, Legal matters,  and Banking.
Greece: Tuesdays: Feb 3, 10, 24, & Mar 3, 7:00 - 9:00 pm, Map: Olympia High, 1139 Maiden Lane
Webster:  Wednesdays: Mar 4, 11, 18, & 25, 6:45 - 8:45 pm, Map:  Community Center, 985 Ebner Dr.
Rush-Henrietta:  Mondays: Mar 9, 16, 23, & 30, 7:00 - 9:00 pm. Map: R.H. High School, 1799 Lehigh Station Rd
 
By Arnold Sandness, SCORE Counselor
 
You have a fantastic idea for starting your own business. But, will others get excited about it too? Who will find that it meets their needs or desires? Business ideas can appear in many forms, but all ideas need to be analyzed to help make decisions that will increase your chances of success.
 
The first step in researching your idea is to gather data to understand the market. So, how do you proceed? Below are two simple steps to get started:

1. Identify the value of your product or service to potential customers.
2. Assess the characteristics of the market
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I hope you've enjoyed our Newsletter.  You can read past issues by visiting our Archives. 

Have an idea for an article?  Let us know! Call (585) 263-6473 or send an email to: scorerochester@frontiernet.net

Sincerely,
Paula M. Hollinger
Editor
$5 OFF
Cut this out and send it in with your workshop registration or bring the entire Newsletter with you when you attend and get $5 off the regular workshop price. 
 
Good for one workshop per person per month.
Offer Expires: 02 / 28 /09
Brought to you by SCORE "Counselors to America's Small Business," a non-profit association and resource partner with the U.S. Small Business Administration (SBA).  SCORE is dedicated to entrepreneurship and the formation, growth and success of small businesses. It  provides professional guidance and information, accessible to all, to maximize the success of America's existing and emerging small businesses.  Since 1964 SCORE has helped more than 8 million entrepreneurs.
 
The material in this newsletter is based on the work supported by the  SBA under cooperative agreement number SBAHQ-05- 0001.  Any opinions, findings, conclusions or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the views of the SBA.
 
Phone: (585) 263-6473                       E-mail:
scorerochester@frontiernet.net                       Rochester, NY Chapter 23
 © 2001-2009 SCORE Chapter 23, Rochester, New York