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Come By and See Us!
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We hope to see you there!
ISS Columbus
Columbus OH
May 4 - 5, 2012
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Don't Forget!
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For all the parts and supplies you need!
Learn on the latest version of the Pulse software.
Recently added to our listing of events, an Update/Upgrade webinar specifically for those customers wanting to know the new features of the version 14 and what has changed from their version of the software.
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Monthly Savings on Supplies by Madeira!
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| The Creation of a Show Shirt |

In creating a trade show shirt, there are a few goals to achieve in order to make it stand apart from the attending mass. Although our sales team if given their option, they would go for comfort and a black shirt. Now there is a place for that, but marketing our company's capability is not the time. I tend to pick bold colors while showcasing applications. Yes, I must admit my shameless preference is to show laser applications, both in appliqué as well as etching when all possible.
In this particular case, I wanted show more appliqué versus the etched shirts I normally tend to create. So to keep in a bit masculine, I decided on rugby type shirts. I searched the Internet for a look and style that stood out and and gave me a canvas for some expression of appliqué. I must give credit to the overall look to Tommy Hilfiger, they have a design that basically jumped out and really looked cool. Hey not to proud to say that I found the look, now how do I find someone to make the shirt to my specifications. Again back to the internet and searching for custom rugby shirts... ahhh... a wondrous place this internet, congrats to whoever figured it out!!
Found a company that make the shirts to my exact specs and delivery for the ISS show in Atlantic City. Now, there was a price to be paid... and I did go over budget, but as the director of laser division... I took some liberties here. The embellishment now had to speak to our market... of course HIRSCH had to be front and center, accomplished. Left chest shield to show creative left chest application and numbers on sleeve to give it a sports feel. This still didn't hit all my application conditions, so I do get a little etching on this garment... well with our success on faux suede, I decided to go with an etch patch on the opposite sleeve. Okay... the only thing left was to come up with a little embroidery...yeah can't forget that, that is our bread and butter after all. Right in the middle of the back collar, we embroidered www.hic.us YES, that gave it the finish touch.
Now, I have messaged out all my concerns accept that of comfort of our sales guys... hmmmm did they complain a bit, yes but all in good fun.
This article was provided by Henry Bernstein, North America Director of Seit. You can contact Henry directly by email Henry@hic.us or by calling (800) 394.4426.
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A Word from Our CEO, Mr. Paul Gallagher
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Click Photo to view Full Article.
Recently asked about partnering with Kornit Digital, Paul talks about the growth in the digital printing industry and the quality produced by the Kornit line of products.
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2012 Tax Benefits | |
Unprecedented tax incentives means significant savings when your business leases or finances equipment in 2012.
HOW YOUR BUSINESS BENEFITS
Your business may benefit in the following ways:
- IRS 179:Write off the first $139,000 in capital expenditures. 179 benefit begins to phase out at $560,000
- Bonus Depreciation: For expenditures that exceed the $560,000 amount, 50% of the remaining equipment cost can be written-off via bonus depreciation.
CAPITAL LEASE EXAMPLE: EQUIPMENT COST $300,000
Non-Tax, Capital Lease, or Finance Agreement Benefits
With a Non-Tax, Capital Lease, or Finance Agreement, you may take advantage of Section 179 and depreciate any excess as determined by the asset depreciation schedule. Examples of a Non-Tax or Capital Lease include a $1 Buyout, Equipment Finance Agreement, and a 10% Purchase-Upon-Termination Lease. TRUE LEASE EXAMPLE: $1,000 MONTHLY PAYMENT True Lease or Tax Lease Benefits
If a lease is a True Lease or Tax Lease, the lessor retains ownership. As the lessee, your business may be allowed to claim the entire amount of the monthly payment as a tax deduction. Contracts that qualify include a 10% Purchase Option and Fair Market Value Lease. *Assuming a 35% tax bracket and aMACRS life of 5 years.The above examples may not apply to your business. Such
tax treatment applies only to equipment purchases or capitalized lease transactions. Please consult your tax advisor to
determine your tax situation. To find out more information about financing your next equipment purchase, visit our website at www.hic.us under Financing section. |
Re-Sizing Designs
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Resizing designs should be a no brainer but when you resize too much - either larger or smaller - it can result in less than satisfactory results.
First, determine if the file is a stitch file or an outline file. Stitch files contain fixed-in-place stitches and thus your stitch count will not increase or decrease when you resize. So when you resize the design larger, you are simply stretching the the same number of stitches over a larger area. The result is not enough coverage and the fabric will show through your stitches. If you resize the design smaller, you are now compressing the same number of stitches into a smaller area. The result is too many stitches and the fabric will most likely pucker around the embroidery design. It is recommended not to resize a stitch file more than 10% either larger or smaller.
If the file is an outline file, you can still run into issues when resizing it. Resizing too much can cause the design to become skewed and distorted so ellipse shapes look elongated and squares become rectangles. It can also cause satin stitches to become too long and result in lumpy stitches or no stitches in all from stitches too long to sew out. Another issue, is amount of detail lost or too much detail left in the design. Think of a design that was sewn on a hat that had a lot of detail. Now imagine that same design sewn on the back of a shirt. What seemed like a lot of detail isn't really enough for the bigger design; it would look like there was something missing. The reverse is also true. If a design was digitized for a large sewing field and was resized for a smaller area like a cap, there would now be too much detail and the result would end up looking like a blob of stitches. Still another issue is registration. The outline may shift when the design is resized and not align correctly over the fill area. It is recommended not to resize an outline file more than 35%.
Remember, designs are made for a specific size and fabric. Any changes that you make to a file should be made to a copy of it so if the results are undesirable, you still have the original file.
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