Header
Tajima Logo    Pulse Microsystems Logo    Seit Logo    MHM Logo    Kornit Logo  Mimaki Logo  Digotex Logo
Love Our Newsletter? 
Like Us or Follow Us for even more information!
Find us on Facebook Follow us on Twitter View our videos on YouTube 
In This Issue
Tajima DG/ML by Pulse - Autograph
Ask the Trainer
Tech Talk
Financial Forecast

Come By and See Us!

Our next event will be:

SGIA 2011
New Orleans LA
October 19-21st

Don't Forget!

For all the parts and supplies you need!

Learn on the latest version of the Pulse software.

Meet Brian Perry our Featured Salesperson

Over the next couple of months, we will be showcasing one of our Sales Representatives in our Newsletter.  We want you to feel at ease with our Sales Team here at Hirsch and what better way than by them sharing their experience with you.   

 

 

 

 

 

 

 

 

 

 

 

 

 

Brian Perry was originally hired by SMX (Sewing Machine Exchange) as a service technician back in 1993 out of the Cleveland area. He transferred to the Chicago area two years later and stayed there until Hirsch acquired SMX and then moved back to Cleveland.  Brian continued to work as a machine technician for Hirsch six more years until he was offered a sales position out of the Cincinnati office.  He took it and has been covering sales ever since. Brian has two boys Grant, eight years old and Reed, seven years old. 

 

Brian covers Kentucky, most of Indiana and Ohio from Columbus to Cincinnati. He can be reached by email BPerry@hic.us or by calling him at (631)701-2176. 

ONCE IN A LIFETIME SOFTWARE SALE!

We are pleased to announce many UNBELIEVABLE software specials that we are currently offering! 

Red Hot Sale

 CLICK HERE TO EMAIL 

or 

CALL (800) 394-4426 

AND GET YOUR SPECIAL PRICING QUOTE TODAY!!!! 

Tajima DG/ML by Pulse - Autograph

Pulse offers the latest software technology to make it faster and easier to create embroidered designs.  Autograph offers an easy user interface, logical workflow, sample designs and templates to help you create and send a custom design to your machine in a matter of minutes.

 

There are more than 225 fonts, some of which include outlines so you can create borders around text instantly.  Doing special effects such as 3D foam or creating text with a drop shadow is a fast, one-stop process.

 

The power of Autograph lies in its templates, which are editable design files with all elements selectable. Each multiple text string and artwork in any given template can be edited to create a new personalized design.

 

You can switch out an existing design, add new text, and choose a new font to create a new set of designs without re-digitizing.  It's ideal for teams, employee uniforms, Internet businesses offering personalized apparel - any situation that requires creativity without complexity.

 

The garment preview function makes it easy to present a design for customer approval.  The editing tools include align, transform, rotate and more. Many popular thread charts also are included for easy color selection.

 

CLICK HERE FOR MORE INFORMATION>>

  

Article contributed by Ed Levy.  

 

If you are interested in Autograph, email or call today!

(800) 394-4426

PRODUCT SPOTLIGHT - MIGHTY HOOPS!!!

The best solution yet for hooping those thick items!!!

 

Mighty Hoops have magnetic force that holds the garment so you don't have to adjust for different thicknesses. 

They also reduce the stress on wrists and arms by pulling itself together so there's no need to apply a lot of force while hooping those really thick garments.

And you never have to worry about hoop burns on delicate fabrics again. 

 

 

Mighty Hoops

Ask the Trainer Logo

High Stitch Count Designs

Sewing out a design with 8500+ stitches on a left chest can produce unsightly results such as puckering or wrinkling of the garment around the completed design, poor registration where the outline doesn't line up correctly to the filled area or worst, having a bird's nest in the middle of the sew out.  Not always is the digitizing to blame.  Remember you are simply piling a load of stitches into a 4x4 square on a stretchy fabric. It's truly a combination of both correct digitizing for the fabric as well as using the proper stabilization that will produce a quality embroidery design.

 

Here are a few items to consider - on both the digitizing side as well as the hooping side - before sewing out your next high stitch count design in a small area. 

  • Check density and underlay relations, they should be proportional to each other. You should not have a high density value for your design if you have thick underlay. Think of it as coloring on a piece of paper with a marker, the more you color over the area the more likely it is to bleed through the paper and possibly create a hole in the paper.  
  • Check the stitch lengths or column widths. You really don't want any running stitches shorter than .8mm long or satin stitches shorter than 1 mm wide.  
  • Make sure that you are using a proper backing for the amount of stitches and fabric combination. Use extra stable cutaway backing minimum 3 oz. Also consider an iron on cutaway backing, or a piece of tearaway along with the 3 oz cutaway backing.

Want your question posted in the newsletter? Drop us a line at: newsletter@hic.us.

Tech Talk Logo

Seit Preventative Maintenance

Bob Gunn submitted this month's technical solution for our readers on maintaining the chiller for the Seit Laser.

 

  • Check the water level daily. Fill as necessary to bring water level to red indicator.
  • Blow out the chiller air condenser with an air compressor weekly to maintain good airflow.
  • Once a year drain the water from the chiller.  Refill water, turn on and let circulate for 5 minutes. Drain the water again and refill with distilled water.  

Thanks Bob!

 

Click here to check out the other tips and tricks on our website

 

If you have a question about preventative maintenance of you equipment, email us newsletter@hic.us and we'll post it in next month's article!

Beacon Funding LogoTop 7 Equipment Financing Mistakes
Help your business avoid the most common equipment financing mistakes.
 
Not investigating all your options
Many business owners make the mistake of thinking the bank with which they have their checking account is the only option for equipment financing. In reality, equipment financing can come from several sources including banks, finance companies, credit unions, and captive financing (equipment dealer or manufacturer).  If your business is serious about acquiring new equipment, research all your options. By exploring the various financing options available, your business can secure financing terms, conditions, and cost that better meet its needs.

Not knowing your lender

Remember, you are entering into a long-term relationship when you finance equipment.  If  you are not familiar with a potential lender, ask them for references. Ask your equipment vendor who they recommend for financing. Find out if your lender is self-funded or a broker. Direct lenders typically retain the servicing of your loan or lease. Brokers simply act as a middle man in placing your deal with a larger lender. Most importantly, make sure you know whom to call with future questions, comments, and concerns.

TIP: Check our your lender's Better Business Bureau rating (www.bbb.org/us) prior to entering any new borrowing relationship.

 

Entering with unrealistic expectations

The cost of your financing should be directly related to your overall credit quality. The lower your credit risk, the lower your financing cost. Applicants with a poor quality credit history often do not qualify for the lowest cost financing. Prior to applying for financing, you should access your credit report and familiarize yourself with your personal credit scores. Understanding whether your credit is strong, mediocre, or weak will allow you to set reasonable expectations. If there are any errors in your credit report, you should try to correct them before seeking financing. Also, by knowing your FICO, you will know what the lender will be looking at, so that he or she cannot tell you your number is lower than it actually is. 

 

Using Rate Tunnel Vision

Your monthly payment is only part of the overall financing equation. There are many additional factors that will influence the quality of your financing including, but not limited to the following: all-in initial cash requirement, term, end-of-term obligation, pre-payment penalty, equipment upgrade options, potential fees etc.

 

Not balancing cost and cash flow

Most equipment buyers don't want to pay too much, but they also want a low monthly payment. If you select a term that is too short, you save money but at a great sacrifice to your cash flow. If you select a term that is too long, your cash flow benefits because of a low monthly payment but you may pay too much. the key is to find the proper balance that satisfies your business's cost and cash flow requirements. 

 

Not insisting on getting it in writing

There are many variables and conditions contained in the standard equipment financing contract. Don't cut corners by choosing a lender based on a "verbal" quotation only. Require your potential lender to provide you with a written financing proposal that, at minimum, provides you with your all-in initial cash requirement, monthly payment, term and end-of-term obligation. Also require your lender to clarify who will be serving (sending you monthly invoices) your loan or lease. Finally, read your equipment financing documentation to avoid potential surprises.

 

Not determining what you can comfortably afford

Unlike a home mortgage, in which people look long and hard at what they will be able to pay over the next 10 to 30 years, equipment buyers do not always make the same consideration. "IT is only for five years" is a familiar excuse for not evaluating the impact of such payments on your budget. Before buying equipment, you need to consider how much money you can put down, and what type of cash flow you anticipate to generate from the equipment you are acquiring.

 

 This article was contributed by Beacon Funding. To find out more information about financing your next equipment purchase, visit our website at www.hic.us under Financing section.

Thank you for reading our monthly newsletter! We would love to hear from you! Email us your comments and suggestions at newsletter@hic.us