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In This Issue
Never Say No
Financial Forecast
Tech Talk
Ask the Trainer

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Our next events will be:

Imprinted Sportswear Show
Atlanta, GA
September 8-10th


Printwear NBM Show
Baltimore MD
September 8-10th

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For all the parts and supplies you need!

Learn on the latest version of the Pulse software.

Never Say No!

Whenever we get visitors to the Studio who are taking their first steps towards an embroidery business I strongly encourage them to adopt a "never say no" policy.  For obvious reasons, it's always the best avenue in building a business.  This direction of course has to be anticipated so that one isn't scratching their head in a bewildered state of mind.  

The best approach is to find a good embroidery contract house that will work with your size of programs.  It may be necessary to consider a few specialty contractors, such as screen printers and multi-head embroidery shops, those that have capacity in a few different embellishment formats. The key here is to have the resources to handle the larger projects until such time as you can increase your own production.  You will always have a need to keep contractors but this way you do it at a more comfortable pace.  

In addition to commercial contractors, it's also important to match up with small specialty shops who do unique type of applications.  Rhinestone, sequins, cording, digital direct and even chenille.  

I will even encourage start up operations to consider outside digitizing since it's more important to grow your business while you become more familiar with the process.  There is almost a contractor for any format or program style.  Our local salespeople and Studio staff can assist you in sourcing a contract in your area.  So... why not be comfortable with a large smile and say "we can do that"!

  

Article contributed by Henry Bernstein.  

 

Email Jacque Czier and schedule your visit to our Solution Studio today! 

Or, click here to take a virtual tour! 

Welcome to the Hirsch Family!

Marc Johnson PortraitMarc Johnson has recently rejoined the Hirsch Sales staff.  Marc has over 25 years of experience in the industry and now has returned after working with another company for the past 10 years.  Marc started in 1983 working for SEDECO who was the Tajima distributor in Texas.  In 1986 Marc moved to Atlanta, Georgia and was responsible for the SE region for Hirsch and worked for Hirsch until 1999.  In 1999 Marc moved his family back to Wisconsin to be closer to family and worked for another company until recently.  Marc is well known and highly regarded in the industry.  

Marc will be responsible for Wisconsin, the northern half of Illinois,  and the Northern part of Indiana.   

You can contact Marc at mjohnson@hic.us or you can simply give him a call at 800-394-4426 ext.2178.

Beacon Funding LogoUnique Solutions to Common Credit Issues
Real-life situations in which Beacon's equipment financing programs have added value when traditional borrowing options may not be available.
 
From time to time, we encounter situations in which traditional financing options do not meet our business clients' needs.  In these circumstances, Beacon's flexible equipment financing solutions may hold the answer.  We've easily solved some real-life problems facing some of our clients and approached each one to meet their individual needs and future goals.

 

Recent Losses
Issue: Even our best clients have difficult years.  Often, those clients that are growing the fastest have the most expenses and may show losses during the fiscal year.  Many traditional lenders often have to tell a long-standing client that they cannot extend additional credit because a recent hiccup in their performance.
Solution: Beacon's $150,000 application-only programs are often the ideal solution.  Beacon's application-only underwriting process does not rely on a company's historical financial performance.  Rather, we look at alternative credit criteria such as time-in-business, corporate and personal pay history, collateral values, and bank and trade references to make a credit decision. So even if you think you will not be approved, complete our one-page, no-cost, no-commitment application.  Chances are Beacon will help your business get the equipment you need.

On the Fence?
Issue: With equipment prices and the cost of money at all time lows, your business has the opportunity to take advantage of some great values. However, if your business is like most, you may be waiting to acquire the equipment you need pending an anticipated or upcoming contract.  As our economy improves and demand increases, the cost of equipment and financing will increase and those values will dissipate.
Solution: Commit to your new equipment now and avoid payment until your equipment is producing revenue.  Our Buy Now, Pay Later program allows your business to acquire equipment today and make no payment until after the revenue for your anticipated contract is realized.
 
Working Capital
Issue: Slow paying clients, capital expenditures and increasing fuel and supply costs all put stresses on a small business' cash balances and working capital. In addition,, new businesses or businesses with challenged credit may not be eligible for conventional bank financing.
Solution: While traditional lenders may decline businesses for a less-than-perfect credit score, we believe small businesses with a consistent daily revenue stream have untapped borrowing potential.  We can help companies, which may have been considered too risky by traditional lenders, qualify for up to $200.000/ WE can do this by extending business credit loans based on their ability to pay rather than a score which may be reflective of the current economic environment, rather than the value of their business.
 
This article was contributed by Beacon Funding. To find out more information about financing your next equipment purchase, visit our website at www.hic.us under Financing section.
Tech Talk Logo

Tajima Machine Preventative Maintenance

Bob Gunn submitted this month's technical question for our readers.  

 

Q: I'm getting a frame limit error (CODE 225) on my TFMX machine during a trace.  I know the design will fit in the hoop. What should I do?

 

A: Take your hoop off the machine. Perform a Frame Origin Memory to re-establish the sewing area.  Hold the SET and press the F2 key.  Move down to Frame Origin Memory and press SET.  Using the Jog Dial change the (-) to (o) and press SET.  The frame will make a movement the entire lengths of the X and Y axis and then stop.  Press the E button to escape until you are back at the main screen.  Recall the design from memory using the A button and trace again.  This should solve the problem.

  

Thanks Bob!

 

Click here to check out the other tips and tricks on our website

 

We'd loved to hear from you! If you have a question about preventative maintenance of you equipment, email us newsletter@hic.us.

Ask the Trainer Logo

Choosing A Digitizing Program

Which Level is Best for Me?

The ultimate goal when choosing your first digitizing program is to start at a level that is equal to your understanding and skills. While it's tempting to jump immediately to the more advanced automated levels, there are advantages to starting with the basics.

 

READ MORE>>

 

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