itaas application developmentitaas iway newsletter
All things interactive at "The Cable Show"
April/May 2010
itaas at the Cable Show May 11-13
Apps on Parade at The Cable Show
Why Launch Applications?
itaas services
itaas shows a wide range of applications that we develop as well as applications from our partners and developers that we support who join our Marketing Support Group ( MSG).

Plus we offer a full range of testing and development services.

If you are interested in participating please contact Amber Renard (770.368.4024)
 
Greetings!
May 11-13 will be here before you know it, and this is certainly going to be an interactive show!!

The itaas booth will continue the tradition of being a "One-Stop-Shop" for all things interactive.  This year we will feature some of the newest and exciting applications available and we will also highlight some of the features of Interactive Viewing Guides, IP-based applications/technology and a demonstration of what 3D might mean for interactive applications.

Be sure to plan to stop by our booth (#439), call us (770.368.4024), or drop a note to arrange for your personalized tour!

Looking forward to seeing you there!!

Jim Elayan, itaas Marketing team
Quick Links
In our booth (#439) at the show
  • itaas application developmenttru2way, EBIF and IP-based applications on multiple platforms (cable, internet, phone, wireless - Cisco, Motorola, Pace)
  • 3D Television- What the future may hold for content and applications.
    • A short 3D demo of the impact that this new technology could have on the consumer interactive experience (Sponsored by The Z Effect - experts in 2D to 3D conversion)
  • MyPlaylistTV by Clearleap - Improves the shortform programming viewing experience on TV
    • An EBIF application that allows the viewer to select categories and browse through clips
  • Zap TV2Mobile  -  interactive advertising from your TV to Mobile phone
    • An EBIF application from Ember Media that provides an RFI solution via the cell phone
  • Guides - Now and the Future
    • SARA Guide - itaas will highlight some of the new and proposed enhancements to the legacy Cisco guide platform
    • Time Warner's ODN - A demonstration of the look and capabilities of Time Warner's OCAP guide platform
    • Cisco Blue - RTN - A demonstration of the next generation IP platform from Cisco
  • iN DEMAND - Content promotion applications
    • Interactive Mosaic App: Promotional application from iN DEMAND for transactional sports, events, movies
    • Sports Package Upsell App: Dynamic interactive replacement for static slate; provides promos, schedules, product descriptions & more
    • Send to Cell Phone App: Application that enables viewers to view PPV schedules and receive event reminders on cell phones
  • Openet -  Transactional Intelligence solutions that allow cable operators to extract maximum value from their networks
  • TVWorks - The most widely deployed EBIF user agent on Cisco, Motorola and Pace STBs
    • itaas offers licensing, deployment and support services for the TVWorks EBIF user agent
  • Showtime Networks - Remote control ordering, custom marketing videos and free episodes in an easy-to-use interface
  • tru2way Social networking - Simultaneously view TV and Twitter content
  • TAG Games -The popular games-on-demand television network on Tru2way platform
  • TVTextbook - Curriculum-based K-12 Interactive Education on TV and IP networks
  • Web photos to TV -  Web hosted photos to TV on an IP based platform
  • itaas development, testing and support services
  • And much more...
Why Launch Applications?
itaas application development
Applications can:
- Generate revenue
- Enhance content
- Promote Content
- Enhance the consumer experience
- Improve "stickiness" of programming
- Encourage service bundling across platforms...

Whatever the reason, there is probably someone building an app to meet the need.  Stop by our booth and find the solution you are looking for.
 

www.itaas.com                                                                             770.368.4024