Featured Training Article: " How to Get Accuracy to Transfer From the Range - to - the Street "
Advanced Firearms Instructor Training Near You: Clayton County, Georgia - Nov. 8-12 Hamburg, New Jersey - Nov. 15-17
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UNITED STATES MARSHAL Was Able to Transform His Accuracy From
This to That
In Only 10 Minutes Using This New Method "Rick" Concepcion Arzate, US Marshal, Las Vegas, NV CLICK HERE To see what a US Marshal had to say about what YOU can achieve by using this new teaching method.
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HOW TO GET ACCURACY TO TRANSFER FROM THE RANGE - TO - THE STREET
The Secret's of State
Dependent Training
We know in an economy where
budget cuts have reduced training hours, ammunition and manpower, you probably feel as frustrated as we are. The rate of officer deaths is on the
rise. According to PoliceOne.com, over 30
officers have been killed in gun battles since the beginning of 2010 and the number of officers being gunned down increases every week. We can't bring back our fallen hero's but we can give our officers working the streets the ability to turn the tables on the criminals and fight back with deadly accuracy. The key as trainers is not
to give up and train smarter. We must continue to seek out
new ways to accelerate the learning process and shoot more accurately so we can
do more with less and assure that the training time we do have makes a
difference and saves lives. In the
following article we will provide insight as to how you can get anyone shooting
with precision accuracy in less than an hour's time and assure that
your officer's accuracy will transfer to the street.
It's been proven that a student's ability to learn
and recall information will be dependent on their emotional state, which can be developed
and integrated into the learning experience. This process can be facilitated by us as instructors. You have a golden opportunity to help your officers
learn how to control their emotional state in your firearms training program which will transform their accuracy into precision shots on demand.
First it is important to realize that it is the student's emotional state at the time of learning that
predetermines whether the information is understood, integrated and
retained. Psychologists have found that if you learn a skill in a parasympathetic state (a relaxed state), you
will most probably have to be in a parasympathetic state to easily recall it.
This has several
implications and creates several problems for us as firearms instructors. As you know, most
new students are unfamiliar with firearms and many seasoned officers still can't hit
the broadside of a barn. Often times when they are required to shoot they become very
self conscious and fearful of not being able to perform well. This uncertainty creates a sympathetic
response. (fight, flight or state of paralysis) Under a sympathetic response the mid-brain
hijacks the forebrain which is responsible for cognitive processing. This will limit their ability to process and recall information and it will impede their ability to shoot
accurately.
Continued Below . . .
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Ed Santos Renown LE Firearms Instructor & Author  
Author of the Cutting Edge Book
Rule the Night Win the Fight
"I have been to my share of shooting schools. I've been a Firearms Instructor for over 30 years. This has been the best two days I have ever experienced in a firearms training course . . . " Ed Santos
CLICK HERE: To see what Ed Santos had to say about how this new approach to teaching will transfer accuracy to the street. |
LET'S TAKE A LOOK AT HOW LEARNING TAKES PLACE
For our officers to understand the
fundamental principles of marksmanship, their forebrain and both hemispheres of
their brain must be fully engaged for maximum learning to take place. This means they must learn the basic
foundations of marksmanship in a parasympathetic state (relaxed state) for
maximum understanding and integration. All the elements of marksmanship can be presented in the classroom.
Now that they understand the principles of
marksmanship at the conscious level, we expose the officer
to the process of shooting the firearm on the range. Once again, fear and anxiety creep in which
creates the sympathetic response. This
causes the information that was previously taught in the classroom to be difficult
to assess and the accuracy produced by the officer on the range is most often less than desirable. If the student fails,
this creates the belief that the shooting process is difficult and they don't
have the ability to do well. This failure creates frustration on both the part of the officer and the instructor. We don't know about you, but we take it real personally when one of our students fails to shoot with anything less than a 1-hole group at 15 feet and a maximum of a 3 inch group at 30 feet. We feel that we failed that student, and we take FULL responsibility for our student's success.
Before we understood the
principles of state dependent learning, we'd be flabbergasted at how a student
could forget a full block of instruction on "safety and marksmanship" in less
time than it would take to walk 20 feet from the classroom into the range. It was like they were never in the
class. Their behavior had changed
because their emotional state had changed. It wasn't
until we learned how to guide the student's consciousness into a resourceful state; similar to what
they were experiencing during the classroom instruction (a parasympathetic
state / relaxed state) that they could recall the information we previously
covered and begin the next step in the learning process.
We've learned that whenever a student experiences
a shift into a negative state, there is the potential that the
information they learned previously will become difficult to recall. We're sure you can relate to a time when you were taking a test in
school and couldn't remember the answer to a question until you left the
classroom. Once the pressure was off and
you returned to a similar state in which you studied, the answer then popped
into your head.
Guiding the student's
emotional state is a "double edged" sword.
Researchers have found that "emotion" is a critical element required to
recall information or a specific memory.
They have found that our emotions and long term memory are stored in the
same area of the brain. If you think
back to your childhood, we guarantee that there is a strong emotion attached to
each memory. So, if emotions are the key
to accessing our experiences and memories, that means they can also become a barrier to
recalling information. How do we properly utilize emotions in a training
environment to assist our student's in achieving peak performance starting with
the very first shot?
Three
things became extremely evident. (1) The foundation of marksmanship must be
presented in a relaxed environment that utilizes a multi-sensory enriched
learning experience (visual, auditory, and kinesthetic) and includes a lot of
positive emotions that assist in integrating the information. This stimulates parallel processing so both
hemispheres of the brain are engaged in the learning process. (2) The students must be taught how to
control their emotional state and how to "Anchor" the process. (Anchoring is a process that will trigger a
specific emotional state.) These anchors must piggyback each other so that as
the situation escalates, the required resourceful states naturally transition so that peak
performance can occur. (3) Learning has
to take place so that cognitive dissonance (perception of stress) occurs in progressive steps and in a
gradual manner. This requires segmented
exposures to the environment and situations that have the potential to induce
the type of emotions and stress that the student will face on the street.
Continued Below . . .
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Igor Ledochowski
World Renown Master Hypnologist and
Author of "Conversational Hypnosis"
"Matt's system is spectacular. I have never seen anyone be able to teach something this difficult, but make it so easy so quick and look at the results . . . " Igor Ledochowski
CLICK HERE: To see an Exclusive Video Interview.
The Process Holds-Up Over Time After not touching a gun for 6 months. . . "I literally didn't touch a gun. I didn't think about it. And then walked in here and on my very first trial I was shooting 1-hole groups . . . . This just doesn't just work, it sticks . . . It is truly amazing !" Igor Ledochowski
CLICK HERE: To see an what Igor had to say about Insight's ability to program the skills to the unconscious in his 2nd Interview and how the skills transferred to the carbine. |
DISCOVER WHOLE BRAIN PROCESSING To facilitate the initial
leaning experience, we use a multi-sensory enriched PowerPoint Program loaded
with video clips, sound waves, and animations that appeal to every student's
learning style and learning strategy. This kind of presentation will appeal to both the left and the right
hemispheres of the brain. The more areas
of the brain we can stimulate, the greater chance we will have of accessing the
information on demand. By utilizing
visual, auditory and kinesthetic modalities in the presentation we are able to
accelerate the learning process.
If
the PowerPoint presentation just contains lines and lines of words or
explanations it will potentially put your students to sleep. If you energize your presentation with
beautiful templates, 3-D titles, inspiring photo's, colorful animations,
entertaining sound effects, and sensational video clips, you'll inspire your
audience to greatness. You'll create emotions and a
memorable training experience that will facilitate understanding and will assist in transferring
the information learned from the range to the street.
Flash Video Demonstrations of Dynamic Power Point Programs: CLICK HERE
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Ken Delahunt
New York Transit PD (Retired) Firearms Instructor and First Choice Body Armor Regional Manager  "Your advanced Instructor Development Course, "The Neuro-Psychology to instant Precision Accuracy" in State College PA was absolutely "Transformational". In my opinion, it goes beyond the form of any training I have ever taken. Your credentials are impeccable, and the course content and the presentation of curricula you and Sherrie have developed over the years and your joint teaching method using Neuro Psychology is completely "Out of the Box". You have taken the best of what has been taught over the years by some of the greats and gone not merely Transformational but Trans-dimensional, it was interesting, fun, and far beyond to the future of LE Firearms training.
I believe that those who train in your discipline and incorporate it into their respective departmental training, will allow them to deploy officers who are more confident and assured that they can handle any situation they may encounter. Most important, it will save lives." Ken Delahunt
CLICK HERE: To see what else Ken had to say in a Video Interview about his experience when he attended Insight's Advanced Instructor training.
KEN'S RESULTS: After taking our Instructor course, Ken sent us these pictures of a Federal Officer who was about to loose his job because he was unable to qualify. His accuracy PRIOR to Ken's tutelage was literally "all over the target". Look at the accuracy Ken was able help him achieve in only a few short hours using Insight's revolutionary new process.
GREAT JOB KEN !
1-Hole Group, 25 Rounds, at 25 feet,
with only 1-shot that went a little low.
YOU CAN GET ALL YOUR OFFICERS SHOOTING WITH THIS ACCURACY ! |
THE POWER OF STATE MANAGEMENT
The key component to a
successful firearms training program is in teaching your student how to use
their mind to manage their emotional state.
"State Management" is the key to learning, behavior, and change. We at Insight Firearms Training Development integrate a block of
instruction on "State Management" as part of the fundamentals of marksmanship
and embed anchors (unconscious triggers) into the teaching process. This will
assist you in instantly creating a resourceful state for the student when he
steps out onto the range.
The key to state management
is in how you guide your students in the way that they neuro-code their
experiences. You can guide them in "what
to think about" however, it is the way they neuro-code those experiences and how
they represent those experiences in terms of behavior that will determine their
reaction to gunfire or a threat on the street.
You can assist your student to
manage their emotions by teaching them how their physiology, self-talk (their
internal dialogue) and what they focus on will influence their emotional
state. It is their physiology, self talk
and focus that neuro-codes their experiences and these 3 key elements can provide them with the
tools to control their emotions. If their
physiology, self talk or focus are out of control, their emotions will be out
of control and their accuracy will be out of control.
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Janice Dorn
Psychiatrist / Ph.D. Brain Scientist

"I am trained as a M.D. (Psychiatrist) and Ph.D. (Brain Scientist). Matt and Sherrie have invested years of experience into understanding and reviewing the mind / body interaction. The guided visualization was among the best of this type of relaxation method I have ever experienced. I never shot a gun before this class. At the end of the class I shot the side of a business card! The lessons taught in their class were perfect in terms of the insight into the brain - body connection. I recommend their class to anyone who wants to learn from the best instructors !" Janice Dorn, M.D., Ph.D. |
CEMENTING THE SKILLS TO THE UNCONSCIOUS An "anchor" is something
that holds something else in place. It
can be used as a trigger to gain access to information or a resourceful
emotional state. It is created first by
stimulating a powerful emotion, then at the peak of the emotion you "set" the
trigger for the anchor (behavior or resourceful emotional state). The trigger can be a special sound or
word, a touch or
movement, a visual contextual
cue or an internal picture the student creates in their mind. Anchors can be designed to be self induced or created by an
external stimuli. By setting a
resourceful series of anchors you can open the gate of the student's mind to
the information you presented in the classroom and collapse the negative state normally
associated with the fear of the shooting process. Your student's will always perform better in
a positive state than they will in a negative state.
Example of an Anchor: Remember when you were a child and you got into
trouble (a high emotional state) and your mother gave you that "LOOK". From that point on, every time your mother
gave you that "LOOK" you'd get a knot in your stomach. That "LOOK" is an anchor that triggers a
negative emotional state within you.
That "LOOK" probably became generalized, so whenever anyone else gives
you that "LOOK" it will create an association of the facial expression to the
conditioned response which represents itself as a negative feeling or state.
We can utilize this same
principle to create positive states within our students and anchor these
resourceful states into the shooting process.
We can then generalize these states into any context that requires a precision
shot.
Because the dynamics of the
learning experience change due to the firing process of the gun or the
situation, you can reinforce the original anchor of "empowerment" on the range
immediately before firing the pistol. Creating
the state of "empowerment" should be the first step of the pre-shot
routine. (A pre-shot routine is a syntax of pictures, sounds or feelings of performing a skill perfectly.) We piggyback the
anchor and emotion of "Empowerment" to the anchor and the lack of emotions to the state of
"DETACHMENT" so when the shooter engages into the process of shooting they become void of emotions.
Example: When the student fixates on the spot he envisions the bullet to impact on the target he achieves "Sight Picture". We teach him to feel the sense of empowerment and confidence that "The Bullet Is Going To Go Right There!" As the shooter transitions his focus from the target back to the front sight for achieving sight alignment, we program a transformation into the state of "detachment". We have him disassociate from the target (i.e. the threat/problem) and begin transitioning his focus to the solution which is the GIP on his front sight. (For more information on the GIP, review our most recent article published in the IALEFI Magazine Issue #48, "Insight To The Front Sight") CLICK HERE To Review the Article. This provides the shooter the ability to produce "Instant
Accuracy" starting with their very first shots and precision accuracy will
continue from that point on. This
empowers the student with the belief that "I can do it!"
Whenever a student shoots a
perfect shot, we "anchor" the resourceful state that was responsible for the
student's success, i.e. the state of "detachment", and piggy back that anchor
onto the next shot or exercise with the expectation "I Can Do It!"
By stacking the anchors of
empowerment and detachment we can create the condition for peak performance. This way, anytime the student wants to
achieve peak performance, they can fire off the anchor for empowerment and the
anchor of detachment will naturally follow with the anchor of confidence and
the belief of "I Can Do It!" This will
generate peak performance on demand and will easily generalize into any
context much like the "LOOK" did when you were a child, but in a resourceful way.
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Rosemary Caruso, NYC Dept. of Investigation
Firearms Instructor  "A breakthrough in law enforcement training. It is based on a wonderful blend of two disciplines, Psychology and Police Science as it relates to firearms training. It is the most innovative training I have attended in all my years as a firearms instructor." Rosemary Caruso |
The next step is to push the envelope utilizing a progressive methodology. To create a successful learning experience
we want to structure the exercises so the skill becomes generalized into any context. We facilitate this by progressively
increasing the difficulty of the exercise while reinforcing the required state
and behavior to achieve peak performance.
In using this methodology we
have found that the student will "instantly" begin shooting one-hole groups at
15 feet. As we gradually increase the
distance or the difficulty of the shot, we have the student fire-off the
"anchor" to produce the required state for peak performance. We then have them utilize their mind and
physiology by running through a pre-shot routine. (Remembering what it looked like, and
remembering what it felt like to shoot that perfect shot.) In the first hour you can have the student
shooting consistent 3 inch groups at 30 feet using less than 50 rounds of
ammunition. (Bonus: This will save your
department big bucks in reducing their ammunition usage :) This process will be
reinforced while adding the draw and additional manipulation skills.
(malfunction clearance drills, tactical reloads, use of cover, etc.)
We reinforce the process
using a pre-shot routine to maximize the "I Can Do It!" attitude which produces
a resourceful state and maximizes performance.
By the middle of the day, the front sight will become a stimulus for a
conditioned response on the trigger. The
perception of limited time and the sense of urgency so often associated with
the "spray & pray" method of delivering inaccurate fire will no longer
exist. The student will now be able to
alter their perception of time rather than trying to cope with the pressures of
limited time by managing their state which will produce precision accuracy.
Finally, we integrate the
"contextual cues" for Shoot / Don't Shoot.
The cues (identifying the subtle nuances that occur prior to someone
going for a weapon) will be piggybacked onto the existing anchors for maximum
state management and the appropriate response to a potential threat.
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Discover How To Get Anyone Shooting 1-Hole Groups "Instantly"
CLICK HERE
Video of Insight's Founder Matt Seibert in Action.
"Matt Demonstrates Insight's Precision Accuracy Process for Shooting One Hole Group"
It only took 3 min. and 56 sec. on the range to achieve this accuracy.
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In order to win the gunfight
the student must stay in the present when faced with a potentially lethal
threat. If he allows his imagination to future
project himself into a negative reality that doesn't yet exist, he will spiral
into a full blown sympathetic response.
Because his performance is going to be based on state based training, we
need to anchor the time of the "Present", the "NOW", into this block of
instruction so the concern and fear of injury or death is outside their focus of reality and they engage
the skill into the "unknown" without hesitation or error.
When we train military, we
actually condition the acceptance of injury or death into the learning
experience so the possibility of injury or death doesn't change their state at
any time. This way, they are able to
function in harms way with machine like qualities. We teach them that the only thing they have
control of in their life or in battle is how they think about things, for it is
the meaning they give to any situation that will determine how they are going to
respond to it.
A way to facilitate this in
actual training is to begin with an advanced psychological form of visualization and utilize a formal hypnotic induction that exposes the
student to the situation before actual engagement. The key is to have the hypnotic experience first,
so you can guide the student's reality and create the conditions that support
empowerment and confidence. (Now many of you may be saying to yourselves,
"Hypnotic induction; What is this, voodoo?"
Please keep an open mind. This
process really does work if you give it a chance. If you don't give it a chance you just might
miss out on one of the most valuable tools in your teaching arsenal.) Hypnosis is nothing more than a very fixated state of focus that frees the unconscious mind to drive the behavior. Once the student is in trance we start with
the end victory of "winning the gunfight".
We structure the experience of winning the fight first. This facilitates the confidence of having the
skills before engaging in the confrontation and reduces the fear of being
shot. Since they start by experiencing
success, the end result supports the fact that they are unharmed and because they've won the fight, the positive resourceful state required to take them to
victory is reinforced.
Now that they have an
expectation of how they will perform we change the time line of the hypnotic
experience to the beginning of the encounter. We then create a build-up of
escalation of the threat and aggression in the officer's mind and assist them in looking for
and identifying the contextual cues they need to make a shoot / don't shoot decision. As the situation
escalates and as the contextual cues unfold, we'll reinforce the
resourceful states required to keep their emotions under control.
We use a machine
metaphor and have the student
trance-form and take on the persona of a machine. A machine is void of emotions which supports
the state of "detachment". We desire
machine like performance, so we transform the student's behavior into machine
like qualities to produce machine like accuracy. The triggers to "trance-form" are based on
the contextual cues, reading of body language, language patterns, and changes
in the suspect's tonality and eye movements.
We'll reinforce the state of detachment by using a machine metaphor with
our language: "As the suspect reaches for his wallet, your eyes "zoom" to the
palms of his hands as you feel yourself trance-form and detach into a machine
with your mental trigger set; "When this . . . Then this !" Void of emotion.
We want to use ..."When
this"....not...."If this". The word "if"
is permissive and lacks connected engagement.
The word "when" creates expectation, keeping the officer engaged and
minimizes the effects of a startle response.
Continued Below . . .
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Have Your Officers Go From
This to That
Robert Botta, Prescott, AZ In Less Than 20-Minutes
Guaranteed ! |
TESTING THE STRENGTH OF THE CONDITIONING
One of the final phases of conditioning the
process and state management skills is to use Insight's RTS (Real Time
Simulator) to reinforce the discretionary skills under live fire
conditions. The officer must face a suspect projected on a screen down range. The officer will converse and interact with
the suspect in real time. (This is
not like FATS.) This is real time
interaction where both the officer and the suspect must make decisions and
are able to talk and interact in "real time".
The officer will be required to utilize their state management skills,
discretionary skills, and precision marksmanship skills to properly act or react
based on the scenario. We use live ammunition
to replicate the realism of a gunfight.
This simulation tests the strength of the conditioning. It provides the opportunity to reinforce the officer's
behavior and response, use of tactics, and their ability to control their
emotional "state" which is a key element to shooting with precision accuracy.
Continued Below . . .
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PETER TARLEY Renown LE Firearms Instructor & Sniper Trainer
"This is the most valuable firearms training program I have attended in over 30 years."
Peter M. Tarley, Academy Range Master |
Bad economic times have
forced us to look at ways to improve the way we teach. The key to accelerating the learning process
is to focus on "state" based training.
The key to winning a gunfight is to be able to control your emotional
state. If you begin and end with "state
based training", you will shape the officer's discretionary skills and they will
be able to shoot with precision accuracy under extreme conditions on the range
and more importantly on the street where it really counts. This can save officers' lives and prevent
shooting unarmed suspects due to over reacting.
It gives the officer the "state" based skills to control their emotions
under any condition. Just as importantly
the officer will learn: "The secret to shooting is the key to living!" Isn't controlling your emotions on or off the job the same
recipe for shooting accurately? We wish you all the best and look forward to having you join us at our up-coming 5-Day Advanced Firearms Instructors
Course in Georgia from Nov. 8th-12th. This 5-Day intensive course is designed to give
the instructor hands-on experience and additional time to implement the tools
and concepts learned in the course. It further expands the training on
how to apply the teaching methods in more advanced tactical
applications. OR Join our 3-Day Advanced Instructor Course in New Jersey from Nov. 15th-17th. It will provide you the insight into helping
your officers control their emotional state so they have more control in their
lives, shoot more accurately and go home safe at the end of every
shift.
Thank you for everything you do to serve our communities and this Great Country ! Respectfully, Matt Seibert & Sherrie Seibert About the Authors A former law enforcement officer, Matt Seibert has
been training law enforcement in the use of firearms since 1976. A former Instructor and General Manager for
Gunsite Training Academy, he is currently the President of Insight Firearms
Training Development in Prescott Arizona. A former member of the International Academy of Sports Vision, he spent
the last 15 years researching the visual skills and neuro psychology required
to achieve peak performance in the use of the pistol and carbine. He has developed training curriculum's and
PowerPoint Programs for teaching the concepts of precision marksmanship and
firearms instructor development.
Sherrie Seibert is also a firearms instructor and
training specialist. Matt and Sherrie
are trained Hypnologists who specialize in developing and conducting advanced
firearms instructor development programs for Law Enforcement and Military
Special Operations forces. They
developed an accelerated training methodology which programs the shooting
process to the unconscious and "enhances" accuracy and speed with a pistol or
carbine under extreme conditions. If you have any questions or would like more information on "Peak
Performance Training"; please visit our website or contact us at:
Insight Firearms Training Development PO Box 12293 Prescott, AZ. 86304-2293 Phone: (928) 708-9208 www.insightfirearmstraining.com
matt@insightfirearmstraining.com .
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What a Chief of Police had to say:
"As the Chief of Police of the Hamburg Police Department in New Jersey I could not recommended this program enough. As a firearms instructor I learned more in five days than I have learned since I became an instructor in 1995. I am shooting and instructing at levels that I could only dream of. As the Chief of Police who is in charge of maintaining a budget this class was tops. With minimal costs for the class and bullets it can not be beat. What I noticed most was that students quickly learned the concepts and were able to implement the new skills with minimal rounds. I shot less than 200 rounds to be proficient in the skills. I will now use the rounds saved to master my skills, not learn them. I will be sending my instructors to this program as soon as possible."
Jan Wright, Chief of Police, Hamburg Police Department, New Jersey |
Discover how you can use this revolutionary new teaching method based on the latest information on Brain Science, Bio-mechanics and Psychology.
Master the ability to teach anyone how to win a gunfight and shoot with precision accuracy !

Listen-in and take a quick look at how
Matt Seibert highlights the secrets of Insight's method and get ALL of your students' shooting with Precision Accuracy Impossible ? . . . Check It Out !
Success Is Guaranteed !
All that's required to make it work is just one thing ... Take Action
Insight Firearms Training Development
PO Box 12293, Prescott, AZ 86304-2293 (928) 708-9208 Fax (928) 776-4668 |
PROOF
This Teaching Method Is Going To Give You The Advantage ! |
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Lt. Ennis Dyer, Anderson Security, AZ
"I am a Lieutenant with Anderson Security Agency. We had 15 recruits go through a 16 hour Armed Guard Course. Mr. Matt Seibert had everyone pass with a score of 100% on the Arizona Department of Public Safety's Qualification Course in less than 5 hours on the range using less than 100 rounds per person. Many of the recruits were first time shooters."
Ennis Dyer |
Tyrone McNeill, Orangetown PD, NY
Firearms Instructor  "I'm a Firearms Instructor and have been a firearms instructor for 20 years now. Excellent program, probally the best program I have ever attended. . . Any firearms instructor out there, it is to your advantage to take this course" Tyrone McNeill
CLICK HERE: To see a video on what Officer McNeill said about Insights Instructor Program. |
Anthony Capek, NYC Dept. of Investigation
Firearms Instructor  "This was an excellent course and it will drastically decrease the amount of time spent in remediating challenged shooters. It will decrease the number of practice rounds needed to achieve precision accuracy." Anthony Capek |
Steve Harris, Federal Officer
Firearms Instructor  "Coming into this program I was a skeptic. I'm no longer a skeptic. This is not trick shooting or any kind of hokey thing like that, it's good solid training. I would recommend it." CLICK HERE: To see a Video Testimonial of what Steve thought about Insight's training. |
Robert Thomas, PA State Police
Pennsylvania State College Sheriff
Academy Firearms Instructor
"We train Deputy Sheriff's at our Deputy Sheriff Academy. I really enjoyed the 2 day training I received. The system really works."
CLICK HERE: To see what else Rob had to say about Insight's Training in a Video Interview and how this process can dramatically affect the quality of your Academy training. |
Mitch Jackson, US Customs Officer
 "I've been in the Federal Goverment 14 years in the Customs Department and also been in the Military for 7-1/2 years as a Law Enforcement Officer . . .This training is irreplaceable and I think they should incorporate it at the Federal level and in every Law Enforcement Academy" Mitch Jackson CLICK HERE: To see a Video Interview with Mitch Jackson. |
Matt Shozda, Lt. Colonel
SPECIAL FORCESUS Air Force Para Rescue
Instructor - Evaluator
Recently Retired From the Air Force After 24 Years of Service to Our Country
"The military could definitely benefit from this training. This takes firearms out of the assembly line process and into an individualized results orientated training which I think would be much more effective training. It's training that's going to last with the students a lot longer than the typical fire & brimstone assembly methods that we currently use." Matt Shozda
CLICK HERE: To see what Lt. Colonel Matt Shozda had to say in a Video Interview about the training he and 9 units from Para Rescue's 48th Squadron received from Insight. | |
Jerry Heying, President and CEO of International Protective Service Agency, New York, N.Y.
Firearms Instructor  "I have been in private security for 35 years and have been a private security firearms instructor for 26 years. This has been the best and most informative class for a firearms instructor that I have ever attended. Thank you."
Jerry Heying |
Sascha Cocron, Professional Educator
Former Dean of a Chicago College  "The Seibert Method that I learned here today in a 2 day course is probably one of the most revolutionary methods I've ever seen; taking you from theoretical safety based principles to the gun range and having you shoot within an hour or less 1-hole groupings with a pistol and I had never shot a pistol before." Sascha Cocron CLICK HERE: To see what a Former Dean of a College had to say about Insight's teaching process and the kind of results YOU can achieve with this teaching method. |
Dan Hawk, PA State Police - Retired
Pennsylvania State College Sheriff
Academy Firearms instructor
"We then brought in two local police officer self proclaimed "problem" /trigger jerk shooters. (confirmed by their FI as "difficult" shooters that qualify by the skin of their teeth each time.) They both were shooting one hole groups at five yards and 2" groups at ten yards within one hour! No kidding...I saw it." Dan Hawk
CLICK HERE: To see what else Dan Hawk had to say about Insight's process after taking our 2-Day Advanced Instructor Course in PA on the "Defensive Handguns Forum" website. |
Wayne Padilla, Former AZ Peace Officer 
Wayne demonstrates how he is able to split a business card "on-edge" with only 1 shot, and shoot a 5 shot group using
Insight's NEW methodology.
"Wow !!! He did it. Matt has created a re-learning system on par with Zen that can do more in one day, than what I've been striving for my whole life. As a former Peace Officer and life long shooter I have attended numerous shooting schools including; Gunsite Training Academy, Defensive Training & Tactics, GSGI (Global Studies Group Inc.), and Louis Awerbuck's Yavapai Firearms Academy. I thought I was good, but never as consistent as I wanted to be. But now I've accomplished what I thought was only possible by professional exhibition shooters. 1 hole groups each and every time no matter what. This system is for everyone, young or old, shooter or non-shooter. Everyone and I mean everyone has the ability to consistently fire 1 hole groups with this system. Thanks to Matt I was able to achieve what I thought was only possible with years of practice and thousands of rounds of ammo. Now it is available to anybody in just 1 day." Wayne Padilla |
Allan Magno, Federal LE Firearms Instructor
"I believe in this technology. It goes way beyond the Army's "Project JEDI".* This should be the standard by which all law enforcement and military guys shoot !" Al Magno
* "Operation Jedi" was a US Army marksmanship research project using an NLP modeling process that was lead by World Renowned Motivational Coach Anthony Robbins and co-creator of Neuro Linguistic Programing, Dr. John Grinder. |
Nick Piccirello, AZPOST Firearms Instructor
"As an AZPOST Firearms Instructor and an Arizona police officer for almost thirty years, Insight firearms provides some of the finest training I have ever attended. The courses I have attended have greatly increased my confidence as an instructor and a shooter, which has greatly improved my accuracy and overall qualification scores. I have been able to utilize many of the techniques provided by Matt and Sherrie for my students and fellow officers during our firearms training. We recently had an officer who, for the last couple of years, consistently had difficulty in obtaining a satisfactory qualification score and would require remedial firearms training and/or additional qualification attempts. In approximately ninety (90) minutes of utilizing the techniques and methodology provided by Matt and Sherrie with this officer, he then shot the qualification firearms course and achieved a 240 out of a possible 250 the first time. I have utilized the methodology several times as an instructor and have consistently achieved positive results with every student I have exposed to it. I suggest every AZPOST firearms instructor attend the Insight's course for the skills to improve our officers' confidence and qualification scores." Nicholas Piccirello Nicholas Piccirello AZPOST Firearms Instructor Maricopa County Attorney's Office |
Ed Marsters, Firearms Instructor
Alaska Dept. of Public Safety Training Academy
"No one has all the answers when it comes to firearms training. Matt Seibert does not claim he does either. What he does have is a very fresh and innovative way of teaching marksmanship. No matter what style of shooting you subscribe to or what your firearms training doctrine is, marksmanship should be a critical component. Take an open minded look at Matt's program and you just might learn something." Ed Marsters |
Mark Volpone, LE Firearms Tactics Instructor
"Just when you think you are on the top of your game, Matt showed me how to go far beyond my Instructor capabilities. Very concise about his techniques and his system! My school and students will benefit from your expertise in teaching and consistency." Mark Volpone
Mark Volpone, LE Firearms Instructor, Maricopa Tactical, Phoenix, AZ |
Robert Brown, Attorney-Firearms Instructor
"I would be delighted to provide you with a sworn affidavit certifying that all members of our class were shooting one hole groups within one hour. The level of integration of advanced teaching techniques with practical application was outstanding. Your eye dominance research is going to change how this industry teaches marksmanship. Your extensive reading in brain research, learning theory and vision is unparalleled in this industry. Your class effectively shifted the teaching paradigm from WWI military technique into the Seibert Neuro Linguistic Learning Modality Paradigm." Robert E. Brown | |
Daniel Nowak, Law Enforcement Instructor
"The fundamental concepts discussed during this instructors course provided the mental glue that allowed cohesiveness for my 20 years of martial art and combat training. Kudos to you, there is nothing else out there that compares." Daniel Nowak |
John Arnold, Arizona Ranger
 
1-Hole Groups with his
.45 Cal. Pistol
"I can shoot 1-Hole Groups all day long since taking Insight's course... Their training gave me the ability to shoot a perfect score of 250/250 on the AZPOST Night Fire Course." John Arnold |
Laura R. (Masters Degree In Education)  
1st time shooter was able to split a Business Card at 15 ft. On-Edge with a Glock 9mm. She blew-out the 10 Ring at 15 feet using a Ruger LCP .380 cal.
"Every learning style available to instruction (visual, auditory, and kinesthetic), is incorporated within Matt and Sherrie's programs, therefore touching every student's unique method(s) of learning. The tools for "Shooting the perfect shot every time" are clearly explained and available to the learner." Laura R. |
Jeffery A. Litzman, Sheriff Dept. Firearms Instructor
"I have been a firearms instructor for the Sheriff's Office, Detention Services for about three years. I feel that we have an excellent program, but as with anything there is always room for improvement. Your methods truly impressed me and I feel that by using the tools you have given me I can improve our firearms program. Our lives very well may depend on these skills and I can't wait to pass on some of these techniques to my fellow Officers. Insight provides new and innovative training for the real world, with instructors that back up what they say. Matt's eye dominance test was awesome and should be taught to everyone who carries a weapon period. Insight has a well thought out teaching style that appeals to all walks of life. It does not matter the level of training you have had, you will learn something new." Jeff Leitzman Jeffrey A. Leitzman, Yavapai County Sheriff Dept. AZ, Firearms Instructor |
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Robbie Simpson, Federal Officer
"It was a great course. I came in with an open mind and was able to go back and qualify with a Perfect Score ! You are ahead of your time. The results speak for themselves."
Robi Simpson |
Officer Steve Farmer, Ohio Firearms Instructor
Split a Business Card "On-Edge"
and Blew-Out the 10 Ring at 15 feet using a Glock 9mm.
"I have been to many Big Name shooting schools and this class far exceeds any other school that I've been too. Using Insight's methodology I am able to have all my students shooting with this kind of accuracy in just 1-day."
Steve Farmer | |
More On What Others Are Saying About Insight's Training . . .
John Bruch, Former FBI Special Agent (John was Responsible for the FBI National Academy Program in AZ) "I have been able to observe some excellent instructors through the country and I can say that I would rank you among the best! . . . I sincerely wish this information could be presented to all law enforcement officers. I am proud of the firearms training afforded to me in the Bureau over the years and I believe we have many talented instructors and marksman; however I can say that this is the first time I have ever heard any of the information relative to the neurological aspects of shooting. Thank you again for a great training experience which I would recommend to any of my associates in law enforcement."
Captain David Starin, SWAT Commander, YCSO, AZ "I have 14 years of firearms instructing experience and this is the first class I learned a methodology that was new and innovative in many years."
Jeffrey Dokimascolo, Firearms Instructor, New York Dept. of Investigation, NY
"A different and fresh approach to achieve Extreme Accuracy in a short amount of time with minimal ammo use. Excellent Course ! Highly recommend it for anyone in Law Enforcement."
Elliott B. Gilchrist, Director of Training,
Threat Management Institute
"I've been a firearms instructor for 25 years and in that time, I've taught a lot of people to shoot. The method that Matt and Sherrie are teaching is cutting edge. If you want to learn to shoot with near surgical precision and you want to learn to do it hours instead of days or weeks or months then you owe it yourself to take a closer look at the training being offered at Insight."
Deputy Ed Philpott, Maricopa County Sheriff, AZ
"Just to update you, I graduated from the Deputy Academy last week and thanks to your teaching in the past took home the firearms award. I finished with a 99.3% on my quals. Everything you taught me I put to good use while on the range."
Officer Darrell Moerch, St. Johns Police Department, AZ "I always felt I was missing something when I was working with students and trying to diagnose their shooting difficulties . . . Matt and Sherrie are masters of instruction. They provided the missing link in my ability to help improve not only my students but my own shooting ability."
Joe Tessitore, US Border Patrol "Thank you for the instruction you gave me . . . it helped me excel in my firearms course at the Border Patrol Academy. . . I would like to let you know I was the top shooter in my class with much thanks to you. I scored 357/360." Deputy Doug Owens, YCSO, AZ "It was Awesome ! Time and money well spent. . . A fantastic course that can benefit any police recruit, as well as an advanced law enforcement firearms instructor. Mr. Seibert is an outstanding instructor and I hope more of our comrades take advantage of his training opportunity.
Thanks Matt and Sherrie !!! "
F.W. Filkins, Prescott, AZ "I have been a Firearms Instructor for over 50 years. Retired from the LUMPD after 18 years, where I trained over 3,000 recruits in the use of pistol, rifle and shotgun. Your instruction techniques and training aid use was outstanding. Better than the training I ever did as a teacher. Both of you are to be commended. It was a class act."
Rock Rakosi, Master Sergeant, Army National Guard
"I have been in the Army for over 20 years. I have taught many soldiers how to shoot, but I learned more in three hours than I learned in 20 years of being in the Army. This is some of the best money I have ever spent ! "
Tom Halstead, Prescott Valley, AZ "Matt Seibert's course is outstanding. It combines and balances mental and physical training in a unique and extraordinary way. I've shot the worlds best courses including the Israeli Anti-Terrorism facilities, and Matt's approach surpasses them all. Few instructors get to the unconscious skill level. Matt does it in fine fashion from the very first hour."
Kenneth R. O. Air Force Para Rescue, AZ "The only training I'd had was what we received at PJ school. We shot about 800 rounds a piece there, and in this training I learned more in the first day! This training will also transfer to a lot of other things we do. This is great mind conditioning!"
Donna Schmidt, Prescott, AZ "Unbelievable! The confidence, the accuracy - what a great achievement! - Smart training - So efficient - Great trainers! So much fun - So exciting - Sharp shooting !"
Jim Clark, Dewey, AZ "I've had over 50 years of shooting, from competition to military to law enforcement, and many shooting instructions (including FBI). This was by far the best instruction I've ever had!"
Bret, Firearms Training Supervisor
Major LE Agency/Academy in Arizona
"As a full-time professional law enforcement firearms instructor I believe it is my responsibility to attend training and study shooting and teaching techniques to gain more tools so I can better help those I train improve their skills to be prepared for the fight. Over the years I have attended a lot of classes and all of them taught me. Some provided simply bad information but I learned; some were only trigger time schools but I had the opportunity to work things out and learn; some gave me good information or tools to learn and incorporate into my training; and some were good enough to cause me to re-think how I am doing things and make me wonder if I can do it better.
Insight Firearms Training Development's 3-day Advanced Instructor Development, Teaching the Neuro-Psychology to "Instant" Precision Accuracy was one of the few classes that really made me stop and analyze how I am teaching some things and wonder if I can use their information to do a better job. Some of their information reinforced what I am already doing; some information was a little different which I may or may not use; and some will have a direct impact on how I teach. These are the types of classes I look for because if I am not being forced to question my techniques and knowledge I will become stale in my teaching, and my personal growth.
I recommend all firearms instructors continue to develop their knowledge and teaching skills, and look for people and classes that force them to re-examine their beliefs and understanding so they can continue to grow. I believe this class is one that will make most instructors stop and wonder if they can be a better instructor, and I believe it can provide all firearms instructors tools to do a better job for their students."
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MORE PROOF ! Below are TYPICAL examples of the accuracy achieved by our beginning students in the first few hours of training. |
Cindy V.
 
She learned to shoot and manipulate a Glock 19,
a S&W Mod.19 with 38sp loads, and a Colt Detective Special with 38sp loads.
She is a first time shooter and was able to shoot 1-Hole Groups at 9,15 & 30 feet in less than 2 hours. |
Pam R.
 
1-Hole Group with her first 12 shots at
15 feet. She was a first time shooter using a Glock 9mm. |
Tina S.
 
Tina is a first time shooter. She was able to shoot this 1-Hole Group in less than 35 minutes at a distance of
15 feet using a Glock 19. |
Ron D.  
Ron blew out the center of his target with 100 rounds of 9mm with a
Glock 19 and achieved consistent 1" Groups within the first hour at 9ft. and 15ft. |
Linda C.  
Linda, a first time shooter was able to shoot consistent
1" Groups at 15 feet in less than 30 minutes. It only took 25 rounds of ammo to achieve this consistency. |
Janet C.  
The smile on Janet's face says it all as she shows off her 1-Hole Group as a first time shooter after just 1-hour shooting. She shot a Glock 19, and a .380 cal. pistol at 15 feet. |
Jeff T.  
Jeff is a first time shooter and was able to blow-out the center of the target at 9,15 & 30 feet after only 2 hours of training on the range. His accuracy stayed consistent using a Glock 19, S&W Mod. 19 with .38sp loads,
and a 2" Colt Dective Special 38sp
(First 100 rds. he ever fired!) | |
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You have our commitment to provide you with the very best firearms training methodology available.
Your investment is covered by our incredible Money Back Guarantee. If you aren't blown away by the end of the 1st day of what you learn, you can drop out of the program and receive 100% refund of your tuition right then and there.
PS: Still skeptical? I completely understand. You may not know Matt & Sherrie Seibert and maybe you're not sure if this is the right program for you. But consider this . . . How powerful and "RESULTS ORIENTATED" must this process be if every student that participates in one of these programs are able to achieve these remarkable results every time and have gained valuable insight ?
You have nothing to lose and everything to gain. Enroll NOW and take advantage of this training opportunity and help all of your Officers's maximize their potential and shoot with precision accuracy. Your action in taking this course will save lives !
Cancellation: Tuition is nonrefundable. However, if for any reason you must cancel, you may attend any future training at no additional cost, even if the tuition for that future training is higher. No one has ever lost a dime investing in an Insight Program!
All The Best,
Matt & Sherrie Seibert
Insight Firearms Training
PO Box 12293, Prescott, AZ 86304-2293 (928) 708-9208
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Now it's up to you.
You could continue on your own. Looking for answers, hoping that you will eventually have ALL your officers shooting with precision accuracy and hoping they will have the confidence that goes with that, you desire.
Or you can accept this invitation and join our 3-Day Advanced LE Instructor Course or our 5-Day Advanced Intensive Instructor Course and start on the path to assure ALL your officers master accuracy - and enjoy a life of power, influence and prestige - straight away.
It's easy to join, simply Register Now ! |
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Insight Firearms Training
PO Box 12293, Prescott, AZ 86304-2293 (928) 708-9208
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