AHP logo without cornersAMERICAN HORSE 
PUBLICATIONS
FOR THE RECORD
Association newsletter for the equine publishing industryJuly/August 2010
In This Issue
Name San Diego Seminar
Sign Up for Internship Handbook
Auction Exceeds Expectations
Lincoln Joins AHP Staff

New Members

Visit the online AHP Membership Directory for complete listings. 
 
PUBLICATION MEMBER
The Canadian Sportsman
 
CORPORATE MEMBERS
Pathfinder Equine Publications
Perri's Leather
Planet Horse, Inc.
The Race for Education
 
INDIVIDUAL MEMBER
Selena A. Frederick
 
DIGITAL PUBLICATION MEMBER
  
High Minded Horseman
 
EQUINE WEB SITE MEMBER
EquestrianLife.com

Board of Directors

President
SANDY KUCHARSKI

1st Vice President
CHERYL ERPELDING
 
2nd Vice President
 
BRIAN SOSBY
 
Executive Board Members
PATTY TIBERG
SUMMER BEST 
 
Immediate Past President
KIMBERLY S. BROWN
 
Executive Director
CHRISTINE W. BRUNE
 
Directors
STEPHANIE CHURCH
DIANA DE ROSA 
CHRISTINE HAMILTON
CATHY LAWS
MILT TOBY
PAT TROWBRIDGE

Got Ideas?

Newsletter Editor
Christine W. Brune
 
If you would like to contribute resources, articles or a column to the newsletter that would be of interest to the equine publishing industry, please send your ideas and/or suggestions to the Editor.
Name the 2011 San Diego Seminar
Catamaran Resort on Mission Bay
Catamaran Resort
Are you California dreamin' of a West Coast beach or a tropical paradise within a short drive to a cosmopolitan city and world famous attractions? Then mark your calendars for the AHP annual seminar to be held at the Catamaran Hotel Resort and Spa on Mission Bay on June 16-18, 2011.
www.catamaranresort.com

This will be AHP's second visit to San Diego, having held "Seminar del Sol" at the U.S. Grant Hotel in 1998. As a former "OB Chick," myself, I fell in love with San Diego in the early 70s and while the city has changed in many ways, the beach areas have maintained their uniqueness and charm. The San Diego area has much to offer beyond the beaches as well so plan to extend your stay and explore. The San Diego Convention and Visitors Bureau provides the inspiration so visit their web site at http://www.seeyouinsandiego.com/nav/Visitors
 
AHP members are invited to submit their favorite names for next year's seminar. The Board members will review all of the suggestions and vote on their top picks. Then we will survey the membership to select the winner.

Members may submit as many ideas as they wish by e-mailing your ideas to [email protected] by September 15.
 
 
Sign Up for the 2011 AHP Internship Handbook
The American Horse Publications Internship Program is designed to bring students interested in pursuing careers in the equine publishing industry to work at AHP member publications and businesses. Interns gain valuable experience that help them enter the workplace; member publications and businesses get additional help where they need it most. This is a wonderful opportunity for AHP members, whether you have an existing internship program or want to establish one.
 
Only AHP members are eligible to list their available internships in the annual AHP Internship Handbook.
 
Internship Handbook Member Listing Form is available online as both a Word file and PDF file. To access the form, go to:
 
If you would like to have your publication or business included in the 2011 AHP Internship Handbook, return this form by SEPTEMBER 1, 2010 to:
By MAIL:
AHP Internship Program
Attn: Judy Lincoln
49 Spinnaker Circle
South Daytona, FL 32119
By FAX: (386) 760-7728
By EMAIL: [email protected]
QUESTIONS? Call (386) 760-7743
 
To access the 2010 Handbook for sample listing, visit http://www.americanhorsepubs.org/students/internship_program/ 
 
 
AHP Student Fund and Raffle Exceeds Expectations in Lexington
 
AHP Student Award Party Celebrates the World Equestrian Games
 
 
The 18th annual Student Fund silent auction and 2010 Student Award Party were held on Friday, June 18, during the AHP "40th Anniversary" Seminar in Lexington, Kentucky. The Student Fund began in 1993 as a way for members to support the Student Award program. A total of $3,935.00 was raised this year, an increase of over $1,000 from 2009. The silent auction of over 90 items brought in $3,355 and raffle and merchandise sales added $580. Over 150 attendees enjoyed an evening of "undisciplined fun" in celebration of the disciplines and countries of the World Equestrian Games.
 
Special thanks goes to the evening's sponsors, Pfizer Animal Health, AQHA Publications, and Freedom Health's SUCCEED� and the individuals who supported the Student Fund by donating and purchasing auction items and merchandise.  For Full Story
 
 
Lexington Stats Are Positive
AHP visits Woodford Reserve
Photo Credit: Diana De Rosa
 
How did the AHP 40th Anniversary Seminar in Lexington rate with attendees? A recent survey conducted on Survey Monkey asked attendees to rate sessions, the hotel, and activities. The survey drew 111 responses, representing over 50% of the attendees.
 
On Friday, the session rated the most valuable by those attending it, was Rob Hendrickson's session on "Using Social Media for Marketing and Sales" followed by the Horse Publishing Trends Panel. Dr. Samir Husni's two sessions on editorial content had the highest overall ratings of 4.24 out of 5.0.
 
"Building Your Brand" presented by Bill Shelton was selected most valuable by session attendees followed by his other session on "Marketing in the Moment."  Overall, Milt Toby received high marks for all three of his sessions with Copyright 101 being the highest at 4.41 out of 5.0. Other speakers receiving 4.0 and above were Bill Shelton and Rob Hendrickson. All in all, every session rated over 3.0.
 
The AHP 40 Ideas on Tour earned the highest rating of 4.66; however the Alltech Welcome Reception, Student Award Party, and Awards Banquet all exceeded 4.0.
 
The majority of the attendees agreed that the Hilton Lexington Downtown was an excellent location and rated hotel services and guest rooms very high.
 
Overall, the 111 survey respondents rated the Lexington seminar as 66.7% Excellent (74) and 33.3% Good (37).
 
Was 2010 the best attended seminar in AHP history? It was close. Actually, the award goes to the Lexington seminar held in 2004 that totalled 240 in attendance. Lexington 2010 comes in second with 220. The silver lining is that this year's attendance exceeded 2009 by 100.
 
A positive outlook for San Diego 2011.
 
 
Judy Lincoln Joins AHP as Administrative Assistant

Judy Lincoln

Judy Lincoln, of South Daytona, Florida, has joined AHP as Administrative Assistant. Many AHP members met Judy at this year's AHP seminar in Lexington where she assisted with registration and production of the seminar activities.  

Prior to moving to Florida from Massachusetts in July, Judy worked as a Customer Service Representative in the screenprinting industry.  She also was Managing Editor for Eastern/Western Quarter Horse Journal for 16 years, where she had the opportunity to be involved with AHP members, awards contests, and seminars.  

Judy grew up showing American Quarter Horses nationally with her family. She is married to Gary Lincoln and has two children, Matthew and Jessica.
 
 
For more information on AHP or any of its programs, contact:
AMERICAN HORSE PUBLICATIONS
49 Spinnaker Circle, South Daytona, FL 32119
PHONE: 386.760.7743 / FAX: 386-760-7728
 
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