March ADV Newsletter

You may be looking out your window at inches and inches of snow, but I promise you that this month will bring spring! Well... at least astronomically. So to help you get through these last winter blahs, the Ad Club has a few exciting events planned.

First, on March 17, our new Mayor of Toledo, Mike Bell will be our guest speaker for the monthly luncheon program. Mayor Bell will tell us about how he plans to market a new Toledo. Grab a few friends or coworkers and hear what he has to say.

Then wrap up your week of St. Patty's Day parties with the ultimate party - AdPIN! Reserve your team today and see Ad Club bowling at it's finest. This year we encourage you to pick your own theme for the night. And don't forget, we've moved to Rossford Lanes located at 969 Dixie Hwy.

Upcoming Events

Monthly Luncheon Program

Wednesday, March 17

Mike Bell, Mayor of Toledo

"Marketing a New Toledo - a Regional Approach"

Location:

The Toledo Club, 235 14th Street
www.toledoclub.org

As the Mayor discussed during his campaign, he believes we all will benefit from a more coordinated, regional approach to economic development as we present ourselves to the country and the world. Toledo has not been at the table for some time while many other local organizations have been working together to pool their efforts. The City has been joining in those conversations and working to make a contribution to the collaborative effort since the administration took office and will continue to do so with the belief that we will share in some of the fruits of that labor as the regional economy begins to rebound.

11:30 a.m. Networking
11:50 a.m. Buffet Lunch
12:00 p.m. Announcements
12:15 p.m. Presentation

Cost: $20/member ~ $25/non-member ~ $15/student

RSVP by: March 15

call Patty at 419.866.4199 or email director@adclubtoledo.org

Program Series Sponsor:

Friday, March 19 from 6:00-9:00 p.m.

NEW VENUE: Rossford Lanes, 969 Dixie Hwy.

$125/team (5 players per team)

Includes: three games of bowling, shoes, and food

CASH BAR

Trophies will be awarded to 1st, 2nd, 3rd, and Best Effort Teams

22 Lane Limit -- 8 lanes left!

Call 419.866.4199 or email

director@adclubtoledo.org

for more information visit:

www.adclubtoledo.org/adpin

SAVE THE DATE

Friday, April 30

6:00-11:00 p.m.

AdBID - Auction and Casino Night

The Toledo Country Club ~ 3949 River Road

Tickets: $35 each or 10 for $300

Partnering Organization: BeInstrumental

For more information on sponsorship opportunities, how to donate to the silent auction, or event details visit: www.adclubtoledo.org/adbid

Company Profile

Mail Works!

As northwest Ohio's largest direct mail solutions provider, Mail Works' commitment to excellence is paramount. With over 30 years of postal knowledge and mailing expertise, Mail Works brings exceptional breadth and depth of experience to its clients. Mail Works is a full service letter shop with a highly knowledgeable staff, state of the art equipment and the capacity to help you effectively grow your business and measure the results! From demographic modeling, customer profiling, and consumer lists, to specialized fulfillment and the largest automated runs, Mail Works is truly a seamless extension of your organization's marketing department.

Using list management services and data collection, Mail Works focuses on your marketing efforts through variable offers or requests within the same mail programs you are currently using. Mail Works can handle any type or size mailing from 200 to 2 million pieces.

Mail works logo

Call today for a free estimate.

419-725-MAIL (6245)

www.mailworksii.com

Past Event Success

AdTINI

written by: Erin Hirschfeld, Erin Ink

Another enjoyable AdTINI took place on Thursday, February 11th at the beautiful Georgio's restaurant in downtown Toledo. About 40 new and old AdClub of Toledo friends lounged in the dimly-lit bar while conversing and sipping on after-work cocktails. The special "Valentini," the festive Valentine-themed martini, was a hit especially among the ladies such as President, Sara Shiels and Laura Carpenter. Stay tuned for the next AdTINI where $5 martinis and good company is the theme.

Enter Early

Featured Articles

The Silver Medal Award Goes to...

Martha Vetter,
CEO, R/P Marketing Public Relations

Combining business savvy, communication skills and a generous spirit, Martha Vetter has built a successful company and stellar reputation. Martha is the co-founder and sole owner of R/P Marketing Public Relations (formerly known as Roman/Peshoff). Since the firm's origins in 1993, Martha has grown R/P from three employees to an enterprise of more than 30 marketing PR professionals serving an enviable roster of local, regional and national clients. In addition, Martha founded Chicks for Charity in 2006 to inspire women and girls of all ages to fulfill their philanthropic potential through donations of time, talent and money. Chicks for Charity currently has more than 1,500 members and has raised nearly $175,000 for local non-profit organizations.

Congratulations to our ADDY Award Winners!

For a complete listing of winners, visit www.adclubtoledo.org/addys

Fifth District ADDY Judging - March 19 & 20 in Charleston, WV

Make the Most of Your Membership and Join the Board of Governors
By: Kathy Jex

Looking for a great networking opportunity? One that's guaranteed to increase business referrals and provide new connections, while offering fellowship with others in the business? The best one I know is the Ad Club Board of Governors.

It's no secret that a good way to get to know more people in Ad Club is to be on one of the many committees that help us function. But the best way to increase your exposure to the overall club membership and have the opportunity to get to know people one-to-one is to serve a term on the Board of Governors. Our monthly luncheon meetings provide more than an opportunity to conduct Club business, they also offer a chance to get to know people better, let them see what you can offer, and have some fun at the same time!

Many lasting friendships have been formed from time served together on the Board, and even more long-term business relationships. My terms with the Board have been some of the most rewarding and fruitful times in my career, and I know that I am not alone in making that statement. Ask any current or former Board member and they can instantly cite income or jobs they would not have received had they not met people on the Board.

In addition, Board membership is your opportunity to help the Advertising Club better serve you and others in the industry. So gather your ideas and enthusiasm and toss your hat in the ring. We're now looking for members who want to make a difference, get involved and BeACTive! Contact Patty for information on the upcoming Board elections.

Membership

Welcome New Members

Jered Snyder

Marco's Franchising, LLC

www.marcos.com

You are an AAF Member

Your membership to The Advertising Club of Toledo entitiles you to be a member of the AAF (American Advertising Federation). This membership connects you to the entire advertising community and provides you with great opportunities for networking, education, and valuable discounts.

Click HERE to receive industry SmartBriefs.

About The Advertising Club of Toledo

The Advertising Club of Toledo, Inc. (ACT) is a professional and social organization for individuals actively involved in the creation and production of advertising and marketing communications materials. The nonprofit (501C6) organization was originally formed in the 1930s and remains dedicated to providing professional education and promoting fellowship among members and the community they serve.

Stay connected with the ACT: