County Wins Award for Innovative Commute Trip Reduction Program
The Curb the Congestion program, a partnership between Snohomish County and Community Transit, earned second place in the national Association for Commuter Transportation (ACT) competition for marketing and outreach.
ACT, a national non-profit organization, is the leading association for professionals and organizations focused on transportation demand management-mitigating traffic congestion, increasing mobility, and improving air quality.
"Snohomish County worked with Community Transit in 2008 to develop Curb the Congestion as a way to reduce congestion on 164th," said Councilmember Dave Gossett. "It's been very successful in getting people to leave their cars and take the bus, carpool, bike, or use another way to travel."
In 2010 the program was expanded to include 128th Street between Everett and Mill Creek and 20th Street SE between Everett and Lake Stevens.
The award recognized the success of the program. Through the end of 2010, 361 people were signed up and participating in the program, removing an estimated 18,000 drive-alone car trips from these three crowded corridors. A follow-up survey reported that 90 percent of those who signed up would continue to use an alternate commute method after three months.
For 2011, the program offers a $50 monthly incentive to help participating riders pay for alternative transportation for the first three months they take the bus, bike, walk, carpool, or vanpool. After three months those who stay with the program are eligible to win a $50 random monthly drawing. Funding for this program is provided by Snohomish County through development mitigation fees and federal grants and is operated by Community Transit.