FACT SHEETS
October 2008
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Dear Friends,

Welcome to the October 2008 edition of FACT SHEETS. With the summer months behind us, FACT is involved in a busy fall working on issues related to making farms humane and healthy places for animals.

Last week Oprah Winfrey exposed the ugly reality of factory farming hosting an episode titled "How We Treat the Animals We Eat." Among the guests were HSUS CEO Wayne Pacelle and a number of industrial livestock producers and smaller-scale "free-range" farmers. The Prevention of Farm Animal Cruelty Act, also referred to as "Prop 2", was discussed. Prop 2 is initiative that will appear on the ballot in California during the November 2008 election. If passed, it will end the practice of cramming farm animals into cages so small the animals can't even turn around, lie down or extend their limbs. FACT has endorsed Prop 2 and believes that it is a modest measure that would go a long way to improve the welfare of farm animals.

A few weeks ago, I addressed a symposium at the USDA on the future of animal agriculture. I was asked to talk about antibiotic use and I spoke about the needless use of antibiotics particularly with pigs and chickens, where important drugs are used simply to make the animals grow faster. My panel also included a speaker who championed the interests of the pharmaceutical companies as well as a representative for an association of swine veterinarians. While drug companies and the animal industry may resist, I do believe that because of the rising consumer demand for change, combined with the effective efforts carried out by groups such as FACT, humane treatment for farm animals is in our future, and not that far away.

As always, please visit our website for more information. Our secure Donate page makes it easier than ever to give to FACT. Thank you for your support!

Sincerely,

Richard Wood

Executive Director

USDA to revamp its process for reviewing animal production claims
 

On October 14, Larissa McKenna, FACT's Associate Director, attended and presented comments at a public meeting organized by the USDA to reassess the agency's labeling efforts. The USDA is in charge of regulating many of the animal production claims found on food packages (examples include Certified Organic and Grass Fed). Responsibility for defining, approving and enforcing these standards is shared by several different divisions within the agency. FACT urged the USDA to develop a transparent and consistent process for defining production claim standards and evaluating applications for use of each claim. Currently the process is unclear and inconsistent.

Larissa also called on the agency to reassess and strengthen its proposed standard for Naturally Raised. The proposed standard only restricts the use of antibiotics, hormones and animal by-products in feed. Food labeled as Naturally Raised should also require that an animal be allowed to express its natural behaviors and preclude the use of intensive confinement production practices. It is important that the USDA carefully consider all the issues relevant to how a consumer or sustainable producer would realistically perceive natural animal production. Please read FACT's comments on the Naturally Raised label for further information!

For many years FACT has been involved in labeling discussions with the USDA and other stakeholder groups. We firmly believe that clear and meaningful production claims are important tools for both consumers and farmers. As the agency moves towards developing a new way of regulating animal production claims, FACT will be there every step of the way.


The Scenic Drive: FACT reaches out to local rural community
 

On October 4th and 5th, FACT connected with consumers in rural Illinois during the Knox County Scenic Drive at Walnut Grove Farm. This was the first time FACT participated in The Drive and staff members spent time educating consumers on how we can all help make farms humane and healthy places to raise food animals. FACT staff distributed information on the issues we address and one lucky participant won a $25 gift coupon to a local farm, Ruhl's Ranch, which raises all their animals without the use of hormones or antibiotics. By the end of the weekend, FACT not only raised awareness about the struggles faced by farm animals but also educated consumers about healthy and humane food choices. Thank you to all who made the event a success!


FACT announces holiday card contest winner
 

FACT received several wonderful entries for our first ever holiday card contest. We are pleased to announce the winner: Ms. Angela Holden from Hopewell Junction, NY. We are honored to display the artwork designed by Ms. Holden on our 2008 holiday cards. Thank you to all of our donors who submitted artwork. FACT recognizes and appreciates your commitment to making farms humane and healthy places for animals.




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