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New Year - New Ideas
Greetings!Ar e you hoping for better outcomes in 2010? Experts advised against relying solely on outside factors like the economy to change your situation. The best approach is to take action in areas you can control. Salespeople that I worked with in 2009 took control of their own destiny. They improved their selling skills through training, boosted their motivation through goal setting, and increased their productivity by being accountable for measurable results.If you or your sales team is ready to take control of outcomes for 2010, this newsletter features plenty of resources to get you started. Good Selling,Kurt ShaverP.S. Help a friend grow their business by forwarding this newsletter using the link at the bottom.
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January Seminar:
Lead Generation for
Salespeople and Consultants
Kick-off 2010 with a full pipeline of leads. Learn techniques that you can use the next day. Attendees will learn:
· The 6 Best Sources for Customers
· Secrets to Building Profitable Referrals
· Leveraging New Technology for Leads
Tuesday, January 12, 8:30 AM - Noon
Price: $139, 10% discount for 3 or more from same company
February Seminar:
Powerful Presentations A key component of the sales process is the presentation. Salespeople must appeal to the buyer's logical and emotional needs better than their competition in order to win the business. This seminar will help anxious rookies and seasoned veterans improve their presentation skills. Attendees will learn how to:· Use the "3 Ps" to Move the Audience to Action· Appeal to Emotional Decision Making· Differentiate Yourself with Spark and Sizzle
Tuesday, February 2, 8:30 AM - Noon
Price: $90 if by January 15. $139 thereafter
10% discount for 3 or more from same companySeminars are held at the Sonoma Mountain Business Cluster, Rohnert Park, CA. Click here for more info or call (707) 542-9022 to register.
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Specialize To  Optimize
Have you heard the old joke? A business owner is asked, "How many people work here?" "About half of them" the owner replies. Many small business owners have their own version of this story. When I ask, "How many salespeople
work here?" They respond with answers like, "Uh...one or two ... or three
or maybe four ... it depends." They explain, "Steve is our salesman and he also does
deliveries. Christina handles existing accounts when she is not managing the books. Our technician Tim
helps with sales in a pinch if he is not busy doing maintenance. I still
have a handful of accounts from the early days that I have not handed off."
This Jack-of-All-Trades approach often limits growth. There is a better way. Click here to read how to Specialized to Optimize.
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