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Greetings!
We invite you to join us for a free webinar on LED landscape lighting. You will get a free Kichler LED fixture worth up to $135 for just 30 minutes of your time while you sit in front of your computer in the warm comfort of your home or office. Our holiday gift to you is a free ergonomic tubing punch that's easy to use even when wearing warm winter gloves! Watch the video learn how to get one. Our Winter Pro Classes start this month. The classes are a great way for you and your staff to get out of the rain and learn how new products can make new revenue opportunities. We hope you can have some time off over the holidays to enjoy with your friends and family. We will be open with these limited days and hours. Christmas-New Years Limited Holiday Hours
Closed December 24, 25, 26 & 27
Open December 28, 29 7:30-5pm
Closed December 30, 31 and January 1
Open January 2 7:30-5pm Happy Holidays! |
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What's a webinar? It's a Web-hosted seminar
Get a free LED Fixture (up to $135 value) After You Attend Our 30-Minute LED Design Pro Webinar
Learn about the benefits of LED lighting right at your desk then get any one of the hardscape fixtures shown in the video as our gift to you.
 | | Design Pro LED hardscape lights put light where you need it! |
Tuesday, January 10th, 10:00AM
The Urban Farmer Store & Kichler Webinar
REGISTER NOW!
Tuesday January 10, 2012 from 10:00 AM to 10:30 AM PST
Sit at your desk in cozy warm slippers and learn about Kichler Design-Pro LED's. All webinar participants will receive a free hardscape LED fixture AND a one-time opportunity to purchase a Kichler LED system with an additional 15% off your already discounted prices before June 1, 2012.
Details on how to receive your gift will be given at the end of the webinar. We recommend that you log-in 10 minutes ahead so your system can load the webinar interface. Limit one gift per company.
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 | | Easy to use even when wearing gloves! |
You're gonna glove this punch!
Get a free punch! Watch the video to learn how!
This is the best punch we've found so far in our 25 year search! No more fumbling even when wearing warm winter gloves. It's featured this month. Normally $6.50, special $3.50 until January 31, 2012.
Its sharp point retracts for safe, effortless action. The handle holds a barbed connector and/or emitter for easy insertion into the mainline tubing.
Makes a great stocking stuffer for every drip enthusiast!
 | See how to punch and how to get one free!
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Winter Pro Classes
New products make new opportunities! Our Winter Pro Classes a great way to learn how to make new opportunities from new product innovations. Classes are free but space is limited. San Francisco & Richmond offer free Saturday rainwater harvesting workshops once a month.
The Urban Farmer Store, Mill Valley offers ARCSA rainwater harvesting accreditation courses AND a Sustainable Landscape Workshop Series at the Mill Valley Community Center co-sponsored by MMWD.
Please reserve your seat now using the links below!
Next up: Lighting for the Landscape
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Rainwater Harvesting Seminars & Workshops taught by ARCSA-The American Rainwater Catchment Systems Association and co-sponsored by MMWD and The Urban Farmer Store, Mill Valley.
February 18: Introduction to Rainwater Harvesting- 8:30 am-5 pm, Free for MMWD customers, $25 for non-customers
Taught by staff from the American Rainwater Catchment Systems Association (ARCSA), this Level 100 course normally costs $75-and lunch is included! Concepts and techniques are introduced on harvesting rain for non-potable uses such as landscape irrigation and wildlife management. Demonstrations reinforce the concepts learned through rainfall simulations and the use of a simple rainfall harvesting system. Appropriate for do-it-yourself homeowners and professionals. Important
Note: To register for this course, visit arcsa.org or call (512) 617-6528. This course will be held at the Tam Valley Community Center, 203 Marin Avenue, Mill Valley. Professional certification courses will be held February 20-21 (Level 200) and February 22-23 (Level 300). Contact ARCSA for details.
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Off-Season Marketing Starts Now
 Smart contractors are identifying sales opportunities and preparing marketing flyers to hand to customers and mail now. They know there's no need to let relationships go dormant over the winter months.
Here are some of the things they're marketing:
- Wired and wireless rain sensors that can be added to virtually any irrigation system.
- New self-adjusting smart controllers that save on water costs throughout the season
- Landscape lighting that creates beautiful nighttime views in the landscape, perfect for cold winter nights
Don't ignore the opportunities. Start marketing off-season products now!
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Sustainable Stormwater Strategies
By Brad Lancaster
 We now have Brad Lancaster's Rainwater Harvesting Volumes 1 & 2 in stock!
1. Begin with long and thoughtful observation. Use all your senses to see where the water flows and how. What is working, what is not? Build on what works.
2. Start at the top (highpoint) of your watershed and work your way down.
Water travels downhill, so collect water at your high points for more immediate infiltration and easy gravity-fed distribution. Start at the top where there is less volume and velocity of water.
 3. Start small and simple. Work at the human scale so you can build and repair everything. Many small strategies are far more effective than one big one when you are trying to infiltrate water into the soil.
4. Slow, spread, and infiltrate the flow of water. Rather than having water run erosively off the land's surface, encourage it to stick around, "walk" around, and infiltrate into the soil. Slow it, spread it, sink it.
5. Always plan an overflow route, and manage that overflow as a resource. Always have an overflow route for the water in times of extra heavy rains, and where possible, use the overflow as a resource.
6. Maximize living and organic groundcover. Create a living sponge so the harvested water is used to create more resources, while the soil's ability to infiltrate and hold water steadily improves.
7. Maximize beneficial relationships and efficiency by "stacking functions." Get your water harvesting strategies to do more than hold water. Berms can double as high-and-dry raised paths. Plantings can be placed to cool buildings in summer. Vegetation can be selected to provide food.
8. Continually reassess your system: the "feedback loop."
Observe how your work affects the site, beginning again with the first principle. Make any needed changes, using the principles to guide you.
Click to learn more.
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Our Store Locations:
San Francisco:
2833 Vicente Street
San Francisco, CA 94116
Phone: (415) 661-2204
Fax: (415) 661-7826
Marin:
653
East Blithedale
Mill Valley, CA
94941
Phone: (415) 380-3840
Fax: (415) 380-3848
Richmond:
2121 San Joaquin
Street
Richmond, CA
94804
Phone: (510) 524-1604
Fax: (510) 524-9797
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