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Greetings!
Are you ready for the season? Those warm weeks we enjoyed in February gave us a taste of spring, which is just a few weeks away. If you need some inspiration, don't miss the San Francisco Flower and Garden Show!
We are here to help you sustain your projects and the planet in the most responsible ways we know.
Check out this month's newsletter for educational opportunities and notable new products.
Thanks for being our customer!
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Obey the New Water Efficiency Laws!
Learn How to Design with Climate-Appropriate Plants!
The new book, "Landscape Plants for California Gardens" by Cal Poly Pomona professor Bob Perry, gives thorough descriptions for 2,100 landscape plants, their ET budgets, run downs on irrigation system efficiency needed to satisfy those budgets, and then links them all back by plant palette and climate zone groupings - for every climate zone in the state.
Tickets are still available for Bob Perry's Lecture "California Gold: Plants & Water" at the County Fair Building in Golden Gate Park, Thursday, March 3 6-9 pm. This lecture and sustainability fair is sponsored by The Urban Farmer Store to benefit the San Francisco Botanical Garden Society. Tickets: $20, $10 for students. Buy your tickets at any Urban Farmer Store or here.
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Why Are Backflow Preventers Required?
Protect the safety and purity of the public potable water supply.
 Safe drinking water can only be assured when the water flows from the public water distribution system to the end user's potable water system.
Fresh water should only flow one way. It isn't supposed to turn around and travel back to the public water distribution system.
Backflow is the unwanted reverse flow of any substance from an end user's potable water system back into the public water distribution system. In order for backflow to occur, some form of cross-connection must be present. A cross-connection refers to "any unprotected ACTUAL or POTENTIAL connection between a potable water system and any other source through which a substance, other than potable water, may be introduced".
Cross connections can allow pollutants or contaminants to flow back into the public water supply, thereby polluting or contaminating the public water supply.
There are many cases where backflow conditions have occurred that have resulted in severe illness or death. This is why all national plumbing codes and regulations require the installation of approved backflow prevention assemblies and devices. The Urban Farmer store stocks a complete line of backflow devices from Wilkins.
Tip: if you are piping harvested rainwater where a cross-connection could occur, a high-hazard reduced pressure principal backflow is required.
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California Gold: Sustainability Fair & Lecture-benefit for SF Botanical Society
This Thursday at the County Fair Building Hurry! Get your tickets at the store or enroll at the event. Seats still available.

| Click this photo to download the event flyer
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As part of our 30th anniversary celebration, The Urban Farmer Store is sponsoring California Gold: Plants & Water, sustainability fair and lecture to benefit the San Francisco Botanical Society.
Where: San Francisco County Fair Building's Hall of Flowers in Golden Gate Park, corner of 9th Ave & Lincoln.
When: Thursday, March 3
Sustainablity Fair: 6:00-9:30 pm (closed during lecture)
Lecture: 7:30 to 9 pm
Tickets: Donation $20 ($10 students) - 100% of ticket sales benefit SF Botanical Garden. Tickets purchased at the Urban Farmer Store must be paid for by check, credit card or cash.
Register by fax, phone, or mail OR purchase tickets at any Urban Farmer Store location.
Download and fill out the registration form and bring it to any store or to the event. Please fill it out beforehand to speed enrollment at the door.
Sustainability Fair: Meet and network with local people and organizations promoting sustainable practices. Learn about water conservation, rainwater harvesting, gray water re-use, growing food, permaculture, LED lighting. Exhibitors include APLD, CLCA, Garden for the Environment, Master Gardeners, SFPUC, The Urban Farmer Store, SF Botanical Garden, and others. Explore the information presented at the exhibitors' tables an hour and a half before and a half hour after the lecture.
Lecture: By Robert C. Perry, California Gold: Plants & Water - plants with an emphasis on their water needs, AB 1881, and planting examples that show successful combinations of plants reflecting sound conservation practices with good aesthetic expression. He is the author of Landscape Plants for California Gardens.
Pacific Horticulture editor Dick Turner says this about the book: "Landscape Plants for California Gardens should be on the reference shelf of every landscape professional working in the state, and in the personal library of anyone seriously interested in gardening responsibly in California."
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Copper Prices at 4-Year High, Plan Your Needs Accordingly
Regency Wire and Cable Price Update
According to Regency Wire's recent update, copper recently hit a multi-year high reaching over 4.62/lb.
Analysts feel this upward trend will continue unless the pull down in inventories comes to a halt.
Copper market experts expected the red metal to reach $4.55/lb by the second quarter of 2011. On 2/14/11, copper reached another high at $4.62/lb slightly higher and earlier than the experts predicted. Freeport-McMoRan Copper & Gold, Inc., the world's largest publicly traded producer, said last week that the constrained supplies that drove prices to a record will persist for the "foreseeable future." Global demand is expected to exceed mine output again in 2011, more than double last year's shortfall.
If copper stays close to the current level another price increase on wire is forthcoming. Please plan your inventory needs accordingly.
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San Francisco Flower & Garden Show "Life in the California Garden" March 23-27 San Mateo Event Center
Visit the San Francisco Flower & Garden Show, March 23-27 in San Mateo. At this year's show, you will find cutting-edge garden design, new plants, 200 vendors selling outdoor living products, 75 seminars and films.
NEW this year year are "Garden To Table" cooking demonstrations with famous Bay Area chefs headlined by Alice Waters, 6000 sqft of Edible Garden displays with hands-on advice, an expanded children's section, a wine garden, and a film premiere.
Join us at the San Mateo Event Center, Wed-Sat 10am-7pm and Sunday 10am-6pm. Help celebrate "Life in the California Garden" with food, wine, fun, flowers and more.
Tickets purchased in advance cost less than at the door, so get yours at the Urban Farmer Store.
Don't feel like driving? Drinking some wine as you enjoy the show? Take Caltrain to the Hillsdale Station where free shuttles operate every 15 minutes to take you from the train station to the show entrance. Bikes are allowed to ride free on Caltrain, so if the weather's nice, consider riding using this handy area map.
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Our Store Locations:
San Francisco: 2833 Vicente Street
San Francisco, CA 94116
Phone: (415) 661-2204
Fax: (415) 661-7826
Marin: 653
East Blithedale Mill Valley, CA
94941
Phone: (415) 380-3840
Fax: (415) 380-3848
Richmond: 2121 San Joaquin
Street Richmond, CA
94804
Phone: (510) 524-1604
Fax: (510) 524-9797
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