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Greetings!
February will be a busy month with seminars, shows and new product introductions. We've gathered all of the dates and information in this handy newsletter for your quick reference.
A highlight is our Sustainable Landscape Lecture and Fair. Read on to learn more and to register now.
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Sustainable Landscape Lecture & Fair
A Fundraiser for Garden for the Environment
Join the Urban Farmer Store as we present the Sustainable Landscape Lecture & Fair, a special fundraiser for Garden For The Environment
Meet and network with local people and
organizations promoting sustainable practices an hour before and after
the lecture.
Learn about water conservation, rainwater harvesting,
gray water re-use, growing food, LED lighting, and much more.
Where: Officers Club in the Presidio of San Francisco, Main Post, 50 Moraga Ave.
When: Thursday, March 4th Noon to 4pm
Lecture: 1pm to 3pm "Sustainable Landscaping: A Visionary Look at the Future of Gardens"
by Owen Dell, ASLA, author of Sustainable Landscaping for Dummies.
Purchase tickets: from urbanfarmerstore.com
or in our stores. Suggested $10 donation All proceeds go to Garden for the Environment, a demonstration garden promoting composting, food
production, native plantings and water conservation.
About the book
Sustainable Landscaping for Dummies provides hands-on, how-to
instruction for realizing the benefits of a sustainable landscape, from
selecting sustainable hardscape materials to installing rainwater
catchment system to choosing native plants.
 About the speaker
Owen E. Dell is a licensed landscape architect and contractor. He has
over 35 years of experience designing and building beautiful,
sustainable, and soul-satisfying residential landscapes.
Hurry! Don't count on getting tickets at the door the day of the
lecture. This event will sell out fast so purchase tickets now.
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MP Rotator Makes Saving Water Easy
Upgrade Existing Spray Systems to Advanced Technology
 The Hunter MP Rotator is a low precipitation rotary sprinkler the size of a standard spray nozzle. It is a new water conservation tool for professionals looking to improve the performance of a new or existing irrigation system.
Unlike traditional rotary sprinklers, the MP makes it easy to achieve true matched precipitation and arc for any radius.
Offered in models to cover radius ranges of 10' to 30', the MP Rotator uses multiple-trajectory rotating streams to provide unmatched uniformity.
The low application rate virtually eliminates runoff by applying water at a rate that can be absorbed by the soil.
To save water, to solve problems and to do a better job of irrigating, turn to the MP Rotator.
Learn the full features and benefits of the MP Rotator.
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Now In Stock: LED Retrofit Lamps Reduce Electricity Use by 75%
Upgrade existing landscape lighting installation with LED retro lamps
Advanced LED retrofit lamps use 75% less power & last 3-10 times longer than regular bulbs.
We now stock a complete line of next generation LED retrofit lamps for bi-pin, MR-16, MR-11 & 1156 (single contact bayonet) sockets. Install retrofits in all of FXs popular pathlights and accent fixtures.
Sell your customer's on the money savings and sustainability while growing your sales and profits.
 MR-16 type LED retrofit: 15, 30, 45 & 60 degree beam spread options
available. Compare 20 watt incandescent vs. only 5 watts in LED,
$25 list, $18.75 standard contractor net, $15 special
 Bi Pin type LED retrofit: Compare 10 watt incandescent vs. only 1.5 watts in LED
$20 list, $15 contractor, $12.50 special
Prices valid through the end of March when you mention special e-mail newsletter pricing.
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February's Free Winter Pro Classes At the Urban Farmer Store
Grow Your Knowledge with Our Professional Seminars
Download a printer-friendly PDF schedule here.
Now's the time to register for our February seminars. Classes are FREE, but space is limited. Reserve your seat now!
Each class is offered at each Urban Farmer Store location.
Drip Irrigation by Tom Bressan
A comprehensive discussion of all types of drip products and how they can be successfully applied in the landscape.
Layout and zoning from the water source to the emitter will be discussed. Come learn about this growing category!
Register now for Tuesday morning February 16 at 11:30 am in the Richmond Store
Register now for Wednesday evening February 17 at 7 pm in the San Francisco Store
Register now for Thursday evening February 18 at 7 pm in the Mill Valley Store
Waterscape Design
An overview of how to design, plan, construct, and
install different kinds of water features with an emphasis on creating
pollinator and wildlife habitats.
Register now for Tuesday morning February 2nd at 11:30 am in the Richmond Store
Register now for Wednesday evening February 3rd at 7 pm in the San Francisco Store
Register now for Thursday evening February 4th at 7 pm in the Mill Valley Store
Irrigation Troubleshooting and Repair
Learn how to identify and solve timer, wire and valve problems using volt/ohm meters. Mastering these tricks of the trade will make future service calls a profitable pleasure!
Register now for Tuesday morning March 2nd at 11:30 am in the Richmond Store
Register now for Wednesday evening March 3rd at 7 pm in the San Francisco Store
Register now for Thursday evening March 4th at 7 pm in the Mill Valley Store
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FX Luminaire Adds LED Fixtures
New Lumineux line takes LED in landscape a step beyond
FX Luminaire introduces Lumineux, a new series of
LED-based landscape lighting fixtures.
Following the high-end design of FX's existing line, these add the energy savings benefits of LED. According to the Department of Energy, most
LED products offer 75% - 80% energy savings versus traditional incandescent
sources.
The FX Lumineux line has 3 main fixture styles: up lights, path
lights and well lights. The up-light is
offered in 3 watt, 9 watt and 27 watt LED options. The path light is available in 3 watt and 9
watt options. The well light comes in 9
watt and 27 watt. All units allow for the installation of colored lens filters to control the color temperature of the light output.
Unlike others on
the market, the FX units can be upgraded to new driver circuits as new
technology becomes available.
LED drivers are less sensitive to voltage at
the fixture, and the power consumption of LED is much less than a traditional
incandescent. Therefore you are able to connect more
fixtures on a single wire and use longer runs without worrying about voltage
drop. In addition, a single small
transformer can frequently handle the load from an entire installation.
LED will
dramatically transform the way landscape lighting is installed in the next 5
years. Download a PDF brochure to learn more.
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Meet the Reps: Hunter & FX Luminaire Drop In Day
Stop by and see the latest new products
Curious about what's new with Hunter or FX Luminaire? Here's your chance to learn more.
Meet both representatives during our Hunter & FX Luminaire Drop In Day Tuesday, March 2, 2010 from 10am -3pm in both San Francisco and Richmond stores.
Join us for surprise specials & promotions in all stores. Click here to get all the details.
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LED Landscape Lighting Seminar by Kichler
Join us for comprehensive LED landscape lighting training
Take advantage of our Kichler LED promotion during February 2010:
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Take an extra 10% off a system that includes a Kichler Transformer with 6 Kichler LED fixtures. The Kichler LED system (fixtures & transformer) is backed by a 15 year warranty! Mention this newsletter to receive your discount.
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Upcoming Trade Shows
Mark Your Calendar for these Important Industry Events
Nor Cal Horticultural Trade Show is February 4th at the Expo Center in San Mateo. Details and registration at www.norcaltradeshow.org
San Francisco Flower & Garden Show is March 24-28 at the San Mateo Event Center. Purchase discounted tickets at our stores. Learn more at www.sfgardenshow.com
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Our Store Locations:
San Francisco:
2833 Vicente Street
San Francisco, CA 94116
Phone: (415) 661-2204
Fax: (415) 661-7826
Marin:
653
East Blithedale
Mill Valley, CA
94941
Phone: (415) 380-3840
Fax: (415) 380-3848
Richmond:
2121 San Joaquin
Street
Richmond, CA
94804
Phone: (510) 524-1604
Fax: (510) 524-9797
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