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Greetings!
Happy New Year!
Welcome to the first issue of our e-mail newsletter. This is the most
efficient, fast, and eco-friendly way we can keep you informed what's going on in our stores and in the industry. Each month we'll update you on our product specials, new products, industry trends, water & energy saving tools, and other
important information.
Our goal is to help you leverage new technology that can save your clients money and resources in the new economy.
We welcome your ideas on topics we should cover or feedback on the information we present.
Thanks for being our customer!
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Harvest Rain Now!
We Have the Latest in Rainwater Harvesting Technology
Did
you know??? -
1,500 sq. ft. of roof is capable
of capturing 900 gallons of rainwater in a single 1" rain event.
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Average rainfall in San Francisco
is: 20.4" per year
Plants love Rainwater: - No chloramines, no fluoride
- Naturally soft
- Nutrient rich
- Entirely FREE
The Urban Farmer Store specializes in unique above ground rainwater harvesting tank systems from Bushman. Our solutions range
from a basic harvesting system to complete systems that include a "First Flush"
connection kit, filtering accessories, city water backup, and external pressure
pumps with smart pump technology.
Systems can be custom-tailored to your installation
location and specific needs, above ground packages are available in Slimline,
Round and Low Profile configurations. Our systems are aesthetically
pleasing with color options that match your setting.
Bushman Tanks can be installed near a building or tucked away inconspicuously.
High quality, one-piece rotational molded
polyethylene ribbed construction assures maximum strength and long term
durability.
Optional tank and pump installation kits
are available separately, including all materials required for a complete
system installation.
Available in 4 popular colors; Brick Red,
Mocha Brown, Black and Forest Green. Bushman 5 year warranty.
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Flo-Well Storm Water Leaching System
Control Run-off By Retaining Storm Water On-Site
With an increased focus on green building
initiatives and the environment, stormwater management has become a growing
concern.
The Flo-WellŽ from NDS, Inc. offers a reliable stormwater management
solution. When buried in the ground, the plastic walls of the Flo-Well provide
structural support and the large space within the container serves as a
high-capacity void into which water can be collected and slowly leached through
the holes on the sidewall into the soil.
With the Flo-Well,
water can now be discharged into the subsoil rapidly and easily. It eliminates the need for piping systems to transport stormwater to a far-off discharge point, large
heavy equipment, considerable excavation of current landscaped areas, and large labor costs.
Reducing rainwater runoff can help a site qualify for LEED points. Lean more about the benefits of Flo-Well here.
Use the handy Flo-Well calculator here.
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A Smart Controller that Makes Sense
A Great Way to Meet New State Requirements for Smart Controls
Other Smart Controllers claim simplicity; the Rain BirdŽ
ESP-SMT Smart Control System delivers. Combining the simplicity of Rain
Bird Extra Simple Programming (ESP) with the accuracy of proven
weather-based control, this innovative system is engineered to save
valuable time, money and water.
Quick and Easy Programming
Simply input a few
specifics like zip code and allowed watering days; the ESP-SMT does the
rest. Your installation time is cut dramatically. Your site's
irrigation system waters only when the landscape requires it. And your
customers save up to 30-70 percent in water.
Proven weather-based scheduling
The
ESP-SMT is a simpler, more affordable version of the weather-based
controllers Rain Bird began pioneering for golf courses over 25 years
ago. Now you can offer homeowners the same water savings that larger
sites have been enjoying for years.
Learn more about this product here.
View on-line training course here.
Try one today and save with our $50.00 off coupon.
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Finding New Customers with Referrals
Grow Your Business Through Your Current Clients
Isn't it amazing how often we ask our friends
or neighbors for the name of a reliable
professional when we need something done?
Recent research showed that that 7 of every
10 consumers relying on a referral to a
contractor did business with that
contractor without seeking an additional
quote. That means that for projects where
you have been referred, more than half of the
time you will be the only contractor
submitting a bid. This is a tremendous
selling advantage.
Maximizing your opportunity with referrals
starts with asking your satisfied customers
to refer you to their friends. Don't just
hint at it, be direct. "Mrs. Smith, we
sincerely appreciate your business. If you
know of any other folks who may be in need of
our services, please send them our way.
We're always looking for friends like you to
add to our customer family." Delivered in
person, it's mighty powerful. But if you're
not there in person to ask, a handwritten
note after the job can deliver the same
message almost as well.
Use that opportunity to provide some business
cards that Mrs. Smith can hand to her
friends. They're inexpensive and if done
correctly, can represent your company's
services and professionalism at a glance.
You can add extra impact by creating a
version specifically for referrals. These
could include a special message printed on
the back offering a discount or a free gift
for potential new clients.
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New LED Lighting from Kichler
Get Out of the Dark Ages with Energy-Saving LED
Let Kichler change the way you
think about LED Accent Lighting.
Kichler LED accent lights create maximum impact
in the landscape with pure, warm white light.
These innovative fixtures combine
state-of-the-art color rendering with cool operation, low energy consumption
and long life (40,000 hours). Optically engineered from the inside out, Kichler
LED Accent Lights optimize light output and beam spread. These high-grade
optics ensure that each fixture delivers a solid punch of light exactly where
it's wanted.
Kichler's Design Pro LED
Landscape Lighting line includes
path, spread, accent, water, in ground and deck.
The ease of installation and escape from voltage
drop headaches make Design Pro LED a valuable solution
for lighting pros.
Download the Kichler LED Brochure
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January's Free Winter Pro Classes At the Urban Farmer Store
Grow Your Knowledge with Our Professional Seminars
Download a printer-friendly PDF schedule here.
Now's the time to register for our January seminars. Classes are FREE, but space is limited. Reserve your seat now!
Each class is offered at each Urban Farmer Store location.
Lighting for the Landscape
Make lighting a bigger part of your
business. In addition to the basics, this class will include
information on how to design efficient systems using LEDs (light
emitting diodes)
Register now for Tuesday morning January 12 at 11:30 am in the Richmond Store
Register now for Wednesday evening January 13 at 7 pm in the San Francisco Store
Register now for Thursday evening January 14 at 7 pm in the Mill Valley Store
Sprinkler Design by Tom Bressan
Survey of different sprinklers and nozzles, including the
MP-Rotator, and where they are best used. Site plans, zoning, system
capacity, sprinkler layout, pipe sizing, and scheduling will be
covered.
Register now for Tuesday morning January 26 at 11:30 am in the Richmond Store
Register now for Wednesday evening January 27 at 7 pm in the San Francisco Store
Register now for Thursday evening January 28 at 7 pm in the Mill Valley Store
Waterscape Design
An overview of how to design, plan, construct, and
install different kinds of water features with an emphasis on creating
pollinator and wildlife habitats.
Register now for Tuesday morning February 2nd at 11:30 am in the Richmond Store
Register now for Wednesday evening February 3rd at 7 pm in the San Francisco Store
Register now for Thursday evening February 4th at 7 pm in the Mill Valley Store
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Our Store Locations:
San Francisco:
2833 Vicente Street
San Francisco, CA 94116
Phone: (415) 661-2204
Fax: (415) 661-7826
Marin:
653
East Blithedale
Mill Valley, CA
94941
Phone: (415) 380-3840
Fax: (415) 380-3848
Richmond:
2121 San Joaquin
Street
Richmond, CA
94804
Phone: (510) 524-1604
Fax: (510) 524-9797
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