January 2011
Company LogoSylvia Small Communications & Marketing "Small in Name: Big in Service"
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Greetings!  
Happy New Year! See below for some brief marketing tips.

retweetableWhat are the Most Retweetable Words?

  

If you have a Twitter account, you're probably interested in being retweeted. Each retweet says that you and your organization are reliable sources of valuable information.

 

According to Dan Zarrella, the author of "The Social Media Marketing Book," the most retweetable words and phrases include: you, Twitter, blog, post, free, media, help, follow, how to, top, blog post and check out.

 

Tweets about mundane activities, such as sleeping or eating, do not elicit interaction. Zarrella says the least retweeted words are game, going, haha, and lol.

 

If you want to be retweeted, don't write a tweet longer than 120 characters. The remaining characters are used for attributing the tweet to you.

TimeHow Often do you go Online?

 

Source: Harris Interactive

Are you spending more or less time on the Internet? How does your usage compare to these statistics?

 

Amount of Time Internet Users Spend Online Per Week

  • Less than 1 hour: 22 percent
  • 1 hour: 12 percent
  • 5 hours: 7 percent
  • 6-10 hours: 13 percent
  • 11-20 hours: 8 percent

redesignPlanning to Redesign Your Website?

 

When redesigning your website, remember this objective. A website is a business tool that should deliver business results. Focus on the results you want. Do you need more visitors, better leads or larger sales?

Works of art generally go in museums and galleries. A fancy design does not necessarily bring better results.
Sylvia Small
Sylvia Small Communications & Marketing LLC 
Phone: 404.841.8168