Using social media will help you attract attention, communicate with customers and prospects, and tell your story in a still-new platform. The keys to successful social media messaging are brevity, a little levity, sales (of course!), and making it personal.

Are you a fan of HMG on Facebook? If not, here are a few of our recent status updates. We hope we're living by our own rules and invite you to join us online!

• Three points and a prayer. It's age old advice for pastors preparing sermons and we think there's some merit for communicators of all kinds! As you develop your messaging strategy, if there are more than three points, your strategy needs to grow to multiply the effort appropriately. We can help you devise the methods, message, and media to use! And prayer always helps, too!

• Just the facts, ma'am. While Joe Friday may have said it, we believe it! Creating the best communications messaging requires having all the facts. With them, we can package your story for the best results. So, does everyone remember who Joe Friday is?

• Productivity is the theme for the day as we get lots of projects out the door, moved to the next step, or started strong! Hope your day is productive, too! Plan ahead, remain flexible, and tell your own success story! We can help!

• See the water tower in the photo on our timeline? It's new and went fully online this morning for the first time. Water pressure in Early is fantastic! When you need to turn up the pressure on an issue, HMG can help you come on line in fantastic form, too!

• Curves. Sometimes they get thrown into the mix and you have to be ready to react. Is your communications plan nimble enough to quickly respond when plans change? We can help you design just such a plan and help you implement it when needed!

• Working away on Friday at HMG! Hope your week has been productive and you are able to cross off lots of entries on your to do list!

• What's happening in your world today? It's an easy and affordable process to put together an enewsletter program to make sure your customers and customers-to-be know what's happening in your business! Ask us how to begin! And if you aren't already receiving HMG's enewsletter, contact us to get on our email list.

• How deep and wide are your thoughts? We hope your imaginations are stretched to their limits, of course! We also hope you are remembering your customers' and prospects' connections to your communications?
  .Remember many will see your contacts on a smartphone! War and Peace on a smartphone is not a good idea! But a pithy update is a pleasure. We can help you make the right call!!

• When does advocacy end? When the project is complete! There's risk in getting close to the finish line and letting up too soon. At HMG, we work with our clients to see their projects achieve success. We don't give up, give in, or crumble! We're tenacious, gracious, and continue to tell our clients' stories.

• We're mailing over 500 personalized post cards for a customer today. Variable data printing gives your communications an edge because your customers see their name in your message. Ask us about personalized direct mail. You will see and measure the results!

We invite you to follow our updates. And we can help you design your own strategy for Facebook, Twitter, and emailed communications like this newsletter, too.