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EcoPlum Pie
 
What's New at www.ecoplum.com
November 2009 Newsletter
Greetings!
 
Oh my!  October was so busy that my husband and I almost forgot to celebrate our 15th wedding anniversary!  But in the end we made it to beautiful Vermont to go leaf peeping with the kids.  What an incredible sight.

As those leaves start to fall, you may be wondering how to dispose of them in an environmentally conscientious manner.  Brianna's When the Leaves Fall article has some great tips on how to deal with this autumn conundrum.

Also on the editorial front, I am just so excited to introduce a new monthly feature here at EcoPlum: Chryso's Beauty Buys column.  Every month, Chryso will test out cosmetics and other beauty products that market themselves as "organic" or "natural" - be it body wash, nail polish, or bath salts. We'll let you know which brands outshine the others in the categories of safety, environmental responsiveness, packaging, practicality, and results so that you can make informed choices about what you slather on, dust on, and lather up with.

And what a perfect time for us to bring on board our newest retailer: Beautorium.com.  We'll tell you which companies have signed the Environmental Working Group's Compact for Safe Cosmetics and make those products available to you so you can earn EcoChipz on them too!

We also continue to get involved with many partners in entertainment and media and will be dedicating a monthly column to that as well (stay tuned).

It has truly been a wonderful month here at EcoPlum.  We participated in a number of school EcoFests here in NYC, we were honored by the Greenhouse Neutral Foundation's Voices for Change Honor Roll, we were named TwitterMom's Blog of the Week, and I am incredibly humbled to have been selected as one of Work Life Matters magazine's TOP Women Entrepreneurs for 2009. 

With all these great things going on - it was time to bring on a PR and Media intern - meet Heena Virani below. 

So to celebrate all this great stuff, we have TWO exciting promotions going on this month:

1) In honor of Chryso's Beauty Column: Buy any of our new beauty/hair care products through Beautorium.com and we will send you a FREE EcoPlum ChicoBag, while supplies last.  This is in ADDITION to any EcoChipz you may earn on the purchase.

2) As we gear up to kick off our new entertainment and media column: TRY NETFLIX FOR FREE, AND WE WILL DONATE $5 TO CLIMATE COUNTS.ORG.

Ooh - I just can't wait for fun stuff we will announce in the December newsletter, but that's it for now.  Thanks again for your ongoing support!
 
Best,
 
Gia Machlin
President and CEO
EcoPlum Pie
 
 Please feel free to forward this newsletter to your friends and family!
In this issue
Popular EcoInfo this Month
Meet Heena
Chryso's Beauty Buys
From The Blog
Some Pictures from EcoPlum Events
Special Offers

Popular EcoInfo this Month


From EcoContentz:


When the Leaves Fall

  Options for your fall clean-up; raking, composting, mulching and more!!

Every year at about this time the weather turns brisk and the landscape becomes painted with vibrant reds and golds. Then that artwork gracefully falls to the ground and fills up our yards. So what are we supposed to do with this colorful litter once the aesthetic is gone? Well, don't have a leaf-burning party nor rake your leaves into city streets. You would just be contributing to air pollution and clogging the sewers. Instead, consider some more eco-beneficial approaches.

Rake em' and bag em' up! This is the standard method, whether it be regular lawn bags or decorative Halloween bags. Get a nice arm workout and once your bags are brimming or the spooky holiday is over, simply bring the bagged foliage to your local compost or find out if your city has seasonal curbside pick-up. Most public compost sites ask you to simply dump your compostable items and then take your receptacles home with you--including plastic yard bags that can be re-used.


Green Dishwashing

  It's easy to assume that washing dishes in the sink is more energy-efficient than installing a big, energy-guzzling machine to do the work for you. But dishwashers, if used properly, can be much more resourceful than washing by hand. The difference is in the details - so here are some tips and tricks for the absolute best way to use your dishwasher.

1. Only run the dishwasher when it's full. This may seem obvious, but don't be tempted to wash just half a load to clean your favorite coffee cup or salad bowl. If there's empty space, the dishwasher still uses the same amount of water, even though it's essentially washing air.
Read More!


From EcoTipz:

Green Cruises

Are you looking to take a cruise this year? I bet you didn't realize that cruising is more destructive to the environment than other forms of travel. Try choosing a greener cruise! There are some cruise lines that are better for the environment. Here is a report card from Friends of the Earth comparing 10 major cruise lines. Look at the grades before booking your next cruise and have a fun vacation that is also better for the environment. Read More!


From The Orchard:


What is Smartway?

In 2004, EPA launched SmartWaySM - an innovative brand that represents environmentally cleaner, more fuel efficient transportation options. Having personally worked in the U.S. EPA's Office of Transportation and Air Quality and on the development of this program, I realized the importance of the brand. The brand represented "the smart way to save fuel, money and the environment." Basically, the program promotes the concept of green travel through a partnership alliance with government and industry.

This partnership extends not only to consumer vehicles (see EPA's
Green Vehicle Guide), but also to the trucking and freight industry. The program was designed to promoting smart transportation choices for individuals and companies through a voluntary initiative. Autos and trucks are a major source of emissions that contribute to global warming.

How does a car achieve the SmartWay certification? Read More!




Meet our team members...this month...Heena!


Heena is a New York transplant who was born and raised in Houston, Texas.
She decided to move up to New York City in 2006 to see what all the hype was
about, especially in the advertising industry.

Heena received her Bachelors in Advertising and Spanish from The University
of Texas at Austin and The University of Salamanca (Spain) respectively.
She entered the work force for the first time in 2004 and has since then
planned media strategies for such clients as American Airlines,
Sanofi-Aventis and Monster.com.  After working in the ad industry for 4
years, she decided to go back to school full-time for her MBA in Marketing &
Management at Fordham University Graduate School of Business.  Heena
immediately became involved in the student life serving as VP of Marketing
for Fordham Black & Hispanic MBA Association and as a Graduate Assistant to
Dr. Jim Stoner, Chair in Global Sustainability.  Her experiences at Fordham
opened her mind to alternate ways of conducting business and the pinnacle of
her MBA career was the first-ever global sustainability trip to Puebla,
Mexico in Spring 2009. Not only did Heena help plan the trip, but she was
also exposed to many sustainability topics including energy, fair trade, the
environment, social justice, local food, etc.  She (along with several of
her classmates) is changing her current behaviors to help lessen negative
impact on our environment and hopes to raise awareness of these topics in
her communities and beyond.



 

Chryso's Beauty Buys

Who doesn't want to look and feel their best? When it comes to beauty, various standards apply. Some of us seek out the most perfect volumizing shampoo to pump up limp locks. Others long for a super hydrating body lotion to baby our chapped skin during those bitter winter months. Different products serve different needs, but one standard is universal-no one wants to use anything on his or her eyes, hair, lips, or skin that has the potential for harm-that's just not pretty!

Welcome to my beauty column! We will devote this space to a new product category for the month, be it body wash, nail polish, or bath salts. We'll let you know which brand outshines the other in the categories of safety, environmental responsiveness, packaging, practicality, and results so that you can make informed choices about what you slather on, dust on, and lather up with. This month, we take on Shampoo and Conditioner.  But first, what does it mean to be "green"? Read more...



From The Blog:



How No Impact Week turned Into Impact Week


If you've read any of my previous posts, you know that I'm all about helping people become aware of the impact they are making on the environment and helping them to reduce that impact. So I try to live the whole "No Impact Project" lifestyle every day. OK, who am I kidding? Let's call it the "reduced impact" lifestyle - that's more like it. But, just for the goof, I joined the Huffington Post's No Impact Week Experiment. This Experiment is based on the movie/book/blog by Colin Beavan that chronicles his family's year-long experiment. They lived a ZERO-WASTE lifestyle in which they:

1) Produced no trash
2) Unplugged from the electrical grid
3) Traveled exclusively by foot or bike
4) Bought nothing (except for food)
5) Only bought food that was locally grown (within 250 miles)

Apparently they came out of this much "healthier, happier and richer in ways they never expected."

Read More!




Some pictures from recent EcoPlum events:


Anderson School EcoFest



Green Drinks at the Gospel in Harlem



PS 166 Big Green Halloween






 
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SPECIAL OFFERS:

Buy any of our new beauty/hair care products through Beautorium.com and we will send you a FREE EcoPlum ChicoBag, while supplies last. 
This is in ADDITION to any EcoChipz you may earn on the purchase.





TRY NETFLIX FOR FREE, AND WE WILL DONATE $5 TO CLIMATE COUNTS.ORG.

Netflix, Inc.


Then you can rent these great movies (or any other movies you want, really).






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