ToolkitSmall

A computer newsletter for translation professionals

Issue 10-9-174
(the one hundred seventy-fourth edition)
Contents
1. This is the Dawning of the Age of . . .
2. Tired of Praise, and Yet . . . (Premium Content)
3. Writing By Numbers (Premium Content)
4. New Clothes
The Last Word on the Tool Kit
Relationships

These past few weeks I've been reminded of the importance of a good tool kit -- or at least the importance of access to one.

One of my best clients came to me with a request for translating a computer-aided design (CAD) file. I had worked for this client for years, and I knew that it regularly needed to translate CAD files. But I also knew that it did not use just one but at least three different CAD programs, all very expensive and incompatible with each other. So I had never made the investment to purchase one of these programs to support my client in that area. I knew of several workarounds to get the text out of CAD files and back in after the translation. Granted, any of these left my client with the subsequent layout of the files, something it had always been willing to do. Now, however, the client wanted its vendors to do the layout instead. Long story short, my client went to another vendor who was able to offer this, and I haven't heard from the client since.

So, what's the moral of the story? Relationships.

We need to understand how to quickly gain access to tools when they become essential to relationships with clients that we value. And this does not mean that we necessarily have to own (or even know how to use) these tools. We just need to be smart enough to know of colleagues or other professionals with whom we can subcontract for things like layouting translation in a CAD file.

Feel free to learn from my costly mistake and start building your tool kit and your network of differently equipped colleagues today.

1. This is the Dawning of the Age of . . .

Yeah, I'm also not quite sure what to call it, but a new age in translation technology has certainly crept over the horizon. It seems to be moving away from the local desktop and toward server-based programs and data storages and online access.

Juts consider how many programs like the following are now available:

·         Lingotek

·         Google Translator Toolkit

·         Lionbridge's Translation Workspace

·         GlobalSight

·         Wordfast Anywhere

·         Wordbee

·         Crowdin.net

·         XTM Cloud

·         Boltran

Yes, it seems a little odd to throw all these applications on one large pile -- they certainly differ in magnitude and aspiration. And, again, yes, you might not have even heard of some of these tools (such as XTM Cloud and Boltran -- but that's why you are reading this article!). And, yes, once again, the gamble of the Lingotek makers (and some prior and failed players, such as Uniscape) seems increasingly to be coming to fruition. The future is up, up away in the "cloud," because that's where the data and the applications that access it are. Gone are the days of having to worry about our little hard-drive-based dominions. Well, it's not quite that extreme, but we seem to be reaching that way.

Let's first throw in a few differentiators, though. Some of these tools are truly cloud-based, while others offer a hybrid system, such as Translation Workspace, which largely works with desktop applications that connect to cloud-based data. Some applications, such as Google Translator Toolkit, don't aim exclusively for the professional translator and really are not very interested in the translation industry per se, but more in the data that we can offer. Some of these tools, including Wordbee, Lingotek, Crowdin.net, and to a certain degree GlobalSight, are paying special attention to how they can be used for crowdsourcing purposes. Some, such as GlobalSight, are geared toward LSPs and translation enterprises; many are offering solutions for all sectors of our industry; and yet others, such as Wordfast Anywhere, and Boltran, primarily have the individual translator in mind.

But all this aside, what is happening? Well, first of all, Lionbridge has raised a bit of awareness and at the same time painted a large bullseye on its back by releasing and pushing its Workspace product. (When I talked to XTM's CEO last week, I found it interesting that he was very eager to mention how unlike his product is to Lionbridge's, but it was also obvious that much of the way he offers his product, including the pricing structure, is geared to compete with Lionbridge.) And times might indeed be ripe to finally take off and move into the cloud.

The product that I looked at this past week is called XTM Cloud.

XTM International (formerly awkwardly named XML-INTL), the maker of XTM Cloud, has been around for quite some time. The few times I've written about its products, I've always been really positive: I liked the online translation interface, the heavy reliance on open standards, and the cautious product-driven rather than marketing-driven approach. What I was never quite sure about was how a tool like this would make it into the league of the "big players" and compete. I did not quite see how to get freelance translators on-board and did not see much impact on larger players either, aside from a few nice-sized clients like the British LSP Lingo24 (whose CIO Andrzej Zydron is also co-CEO and head developer of XTM).

This all may just have changed with the latest release of XTM Cloud, a product that is geared toward translation agencies and freelance translators alike.

One of the most striking things about this product, which offers administration, bare-bones project management and translation features, is the user manual, all 63 pages of it. That's it. And that's not because it's so badly written or written in shorthand or anything like that; it's because the product is very simple and straightforward. The interface is, well, Spartan and highly functional. It's not always completely intuitive (I was stymied with launching a project until I found a little "Start" button way down at the bottom of the page), but it's well organized once you get the hang of it.

At this point you may have realizedthat XTM Cloud is a SaaS, a software-as-a-service product. There is no download or installation; everything, including the files that need to be translated as well as the translation memory and a (full-fledged) terminology database, sits on a server (which happens to be in Germany). All the data can be imported and exported at any stage in the process in the expected formats, including of course the three main translation standards: XLIFF for the translation files, TMX for the translation memory, and TBX for the termbase. (In addition, formats like CSV or -- interestingly -- translation files can be downloaded as TMX, PDF, or bilingual Trados documents independent of their original format.)

The way that XTM Cloud handles XLIFF is quite remarkable. Every translation file is internally converted to XLIFF (just as in Trados Studio, Heartsome, and Swordfish) and at any stage of the translation process it's possible to export it out of the system, process it on another XLIFF-supporting tool, and bring it back into the XTM Cloud system. And even though some tools have had problems with the version of XLIFF that Trados Studio chose, the developers have tested the round-tripping of this to Trados Studio and back to XTM (I have not verified this independently).

Important question: What file types are supported? MS Office of all versions (pre-2007 versions are internally converted to the 2007/2010 format), XML and various formats based on XML (including the XML interchange formats of Visio, InDesign -- both .inx and .idml -- SVG, and various others), HTML, FrameMaker .mif, PDF (converted internally to text), Java .properties, Trados .ttx files, and XLIFF.

But let's come back to the SaaS deal. This means that you don't pay any software licensing fee but a monthly usage fee. As mentioned above, the prices are structured to beat out Lionbridge's Workspace offering by between 20 and 50 percent. (As an example: for one user and 60,000 words/month you would pay 25 GBP. There are a number of other price plans, including for small groups and LSPs.) Also like Lionbridge, you can upgrade and downgrade your plan on a month-by-month basis (after an initial three-month commitment). Some things in the pricing still need to be ironed out, though. Asian-language source translators are charged for their monthly word allotment according to character -- this clearly does not make sense and I'm sure will be changed soon (Lionbridge has solved the same issue quite cleverly).

The translation interface is a lot of fun to work in. If you have previously worked in a client's home-grown browser-based interface and hated it: I hear you -- so have I. And for the longest time I felt hopeless that we would ever have a truly clever browser-based interface. With XTM (and Wordbee -- see my review a few weeks ago) we now do. XTM's translation interface is extremely uncluttered (and they're trying to make it even less so -- including making the functions and differentiations of the few existing buttons more clear); translation memory matches, (optional) Google Translate machine translation, terminology matches, and various levels of warnings are clearly displayed and highly accessible; and you can enter terminology entries to your terminology database seamlessly and without much effort (if that is so desired). I found the process of entering  inline codes (in this format: {1}) a bit clunky -- you need to use a different keyboard shortcut for every one of them -- but what I really liked was that the spell-checking does not rely only on the browser's spell-check but has an internal spelling-engine as well.

I also like the version control feature. You can follow a long trail of edits to individual segments and can indeed filter whole projects for segments that have been changed -- which is a great way to review edits or for an LSP to see how much the editor/reviewer had to change in the original translation.

If you are an LSP or translation buyer who would like to host everything on your own (by the way, all TM data is stored in one database per user, which is then logically separated by client information, etc.), you can still go for the large server-based solutions that XTM International offers. But if you do, you should have a much easier time now to find translators who already have some familiarity with the tool.

 

I also had a quick glance at the newly released Boltran this week, and while this tool certainly has none of XTM's aspirations, it's interesting. It's a slimmed-down version of OmegaT as a web-based tool that the LSP ByteTranslation put up. You can upload any of the supported file formats (OpenOffice, text, HTML, Office 2007/2010, XLIFF, and the various other formats that OmegaT supports), assign a translation memory into which you can import TMX data, and then translate by clicking from field to field in a very bare-bones interface. There's no terminology data and really not much of anything else, but I still found it worthwhile to mention as a sort of light-weight tool for the occasional translator (rather than a serious, high-powered tool for the professional).
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2. Tired of Praise, and Yet . . . (Premium Content)

I'm tired of praising IntelliWebSearch again and again (and you're probably tired of reading about it -- after all, you've been using it since I first mentioned it, right?) -- the very, very powerful tool for terminology searches in all kinds of on- and off-line resources. But I would like to mention two important new things about the tool: The latest version is portable so that you can store it on a USB flash drive and take it home on Sundays to show your parents how cool your tools are on their computer (note that any searches for hard-drive-based resources will not work on "foreign" computers). Second, IWS's developer Michael would understandably love to see some payback for his hard work on the tool and he is hoping for a voluntary donation when you register it. Be a sport!

I also received an email from Rolf Keller, who has written a competing program to IWS (I mention the competing part because he himself mentions it many times in the email and the tool's documentation) by the name of Multifultor.Just like IWS, it's free. However, if you don't read German, read no further: the documentation is in German only, and the tool is definitely not one of those you can just intuitively find your way with. In fact, it's rather complex to use, though I can see that it is powerful and I can also see that its author tried to make it user-friendly -- I'm just not sure that he completely succeeded. (Tip for the author: since the tool is clearly geared toward IWS users, it would be helpful to provide the possibility to import the already-customized search queries from IntelliWebSearch.) I'm very happy with IWS and don't intend to change my "allegiance," but if there were a reason to look into Multifultor,it would be for the fact that it also searches the Windows index in Windows Vista and 7 aside from any number of configured other sources.
3. Writing By Numbers (Premium Content)

I found an entry on the Tomedes Blog for a clever little web page called Phras.in. It's a tool that allows you to enter a phrase or a word and an alternative form of the same phrase or word to see which is likely to be the "correct one" based on the number of hits each gets. If you're like me, you've done this a thousand times in Google by opening two different instances of Google and then comparing the number of results -- this works faster and displays the results side by side. In addition, columns below each of the comparative hit statistics show uses of the word or phrase, a handy tool for sorting out those pesky homophones such as "effect" and "affect" or "bated" and "baited." The search can be sped up even more by typing the phrase request directly into your browser address bar, for example: phras.in/effect/affect

I'm not sure which search engine the developer uses for the numbers (neither Google nor Yahoo matched perfectly in one-to-one comparisons), but then who cares, as long as the numbers help you to see that "receipt" is not spelled "receipt" or the correct slogan is "All the news that's fit to print" rather than "All the news fit to print." And by the way, don't use quotation marks in the tool; it thwarts the results.

While we're speeding up web searches, if you're using Firefox as your browser and you're just about to go back to Internet Explorer because you've seen some ugly slowdowns with its latest versions, this tip from Jill Sommer's Twitter feed (@bonnjill) will most likely fix it.

(Because the point is, you do want to use Firefox since it's the only browser that you can dress up in a Jeromobot skin!)
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4. New Clothes

When I read this article about the relevance of fonts, I felt so vindicated. See, I'm not a graphic designer by any stretch of the imagination, but I do have "a thing" for language, especially in its written form. And from there it's not a far stretch to also appreciate fonts. When I watched Avatar with my kids, I was flabbergasted that they used Papyrus as the font for their subtitles. Papyrus? The font that is used by anyone who does not really want to invest in creating good-looking marketing materials but wants to create an "exotic" look? Isn't the idea of any kind of marketing to distinguish yourself? Anyway . . .

It's a fun article to read, not only because of the discussion of the outrage felt by many graphic designers at the strange choice of Avatar's subtitles, but also for its analysis of the subtle (and sometimes not-so-subtle) effects fonts have on us.

Most of us spend six or eight or ten or however many hours a day staring at text written in one or more specific fonts. If you work in a translation environment tool, chances are that you actually always look at the same font. (When MS Word was still the primary interface for many TEnTs that may have been different, but since most tools now present the text in a separate interface, typically we look at only one font.) Remember the last time you put on some brand-new clothes and looked in a mirror? (I'm talking about back when you weren't yet overweight and didn't have those black rings under your eyes!) You looked fresh and good, and that is exactly how your texts can look if you change your main font every once in a while. Now I admit that I'm the worst offender when it comes to regularly switching fonts (I've been using Verdana for years now), but at least I found a font that does good things for my soul. Don't stick with Arial or Times New Roman unless it gives you a warm fuzzy feeling or just keeps you alert enough to continue doing a good job in those long hours of translating and editing.

My wife recently stumbled on a couple of large sites with a lot of interesting free fonts: FontPark, DaFont, The League of Movable Type, and Urban Fonts (via lifehacker.com).

And I admit that it had totally escaped me that Microsoft has made installing fonts a lot easier in Windows Vista and 7. You'll just need to right-click on the font file and select Install. No more copying and pasting into the Fonts directory!

All of that provides a nice segue to this announcement: Ken Lunde of Adobe is speaking at the IMUG (The Original Multilingual Computing User Group) meeting next Thursday about Kazuraki, an "intelligent" Japanese font (it changes its appearance depending on how you use it) that has garnered much praise and is stunningly beautiful. In the next newsletter, I will pick up my "In Love with Characters" series again and talk about that font. And if you want to follow Ken's talk on Twitter, make sure to visit IMUG's Twitter stream Thursday night and see what the hashtag for the meeting is.

The Last Word on the Tool Kit

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