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Council Update
2009 State Credit Union Marketing Conference:
Secrets from Inside the Huddle
Circuit City, Mervyns, Linens & Things, Bennigans, Merrill Lynch. The list could go on of major brands that are shutting their doors today. And there will likely be more before 2009 is over.
Right now you should be asking yourself, "is our brand positioned to survive?" If you have any doubts, you need to register for the 2009 State Credit Union Marketing Conference, set for Tuesday, Feb. 24, 2009 at the new Dave and Busters in Tulsa, Okla. Attendees will learn insider secrets on branding from top marketing coach Pattye Moore. In this interactive session, Moore will share how to build brand position for your credit union that will help you differentiate from your competitors and remain relevant to your members. Attendees will also develop a brand positioning statement and build a brand platform for your credit union. Pattye Moore BioMoore is the former president of Sonic Corp. She spent 12 years at Sonic, starting as vice president of marketing in 1992 and helped Sonic reposition their brand. During her tenure at Sonic, the brand grew from 1,000 drive-ins and $1 billion in system wide sales to over 3,000 drive-ins and $3 billion in sales. She is the co-author of Confessions from the Corner Office, a book on leadership instincts.
To register for the 2009 Marketing Conference, click here. |
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Forshee to Speak at Feb 4 Compliance Council Meeting
Richard Forshee is scheduled to speak at the Stroud Conference Center on February 4 at 9 a.m. for the Oklahoma Credit Union Compliance Council. Forshee is an attorney with Williams, Box, Forshee & Bullard, P.C.
Forshee will lead attendees in a discussion on Trust Accounts, Power of Attorney, Deceased and POD Accounts, and other Beneficiary Issues. There will be plenty of time for questions and open discussions. The afternoon will include a Webcast covering compliance issues with Regulation E and the Electronic Funds Transfer Act.
Registration for this meeting can be made on the OCUL Web site at www.okleague.coop or by fax, 918.496.4689, by January 30, 2009. 2009 Compliance Council membership dues will cover the cost of this meeting, but members should still register their attendance. Non-members are welcome to attend for a $16 fee. Contact Dana Kroutil at extension 240 or via email at dkroutil@okleague.coop with questions.
Please Note. This meeting is a date change from the January 28 meeting. Be sure to mark the change on your 2009 calendars.
CFO Council to Host February 11 Meeting
The CFO Council is providing guidance on the 2009 Regulatory and Examination Update as well as the Accounting and Auditing Update at their Feb. 11, 2009 meeting. The meeting will conclude with attendees participating in the "Impaired Loans and the Allowance for Loan Losses Webcast at 2:00 p.m.
This meeting will take place at Tulsa Teachers Credit Union in the Temple Room, which is located at 3720 E. 31st Street in Tulsa, Okla. For more details or to register, click here.
Lending Council Sets Feb 10 Meeting Date
The first meeting of 2009 for the Lending Council will be from 10 a.m. to 4 p.m. on Tuesday, Feb. 10, 2009, at the Stroud Conference Center.
Topics for the meeting will be "Dealing with the Current Economic Times and Lending Environment." Participants will discuss strategies that are working for their credit unions and best practices. In the afternoon, the group will participate in a Webcast on "Understanding Cash Flow on the Tax Returns of Self-Employed Borrowers." Please note there will be plenty time for roundtable discussion and networking. Lunch will be provided.
Registration for this meeting can be made on the OCUL Web site at www.okleague.coop or by fax to Attn: Council Administration at 918.496.4689 by February 6, 2009. 2009 Lending Council membership dues are $50, which cover all regular meetings of the Lending Council during 2009. Non-members may attend for a $16 fee. Contact Dana Kroutil at extension 240 or via dkroutil@okleague.coop with questions. |
| League News |
InfoSight: Another Benefit of League Membership
Easy-to-read compliance summaries, links to laws and regulations and sample policies are just a few of the features the OCUL's InfoSight Online Compliance Center has to offer your credit union as a dues related service.
To access InfoSight, simply go to http://ok.leagueinfosight.com, log in with your username and password. (If you don't have a username and password, click on [Request Account] found in the member log-in area, and complete the form.
Project Zip Code: Key to Grassroots Efforts
Have You Sent in YOUR Info?
In late December, Oklahoma credit unions should have received the latest Project Zip Code CD from the League. Project Zip Code is a secure CD-ROM program that counts your credit union members and matches them by congressional district, state legislative district and county. These numbers are uploaded to CUNA's Project Zip Code Web site and combined with data from credit unions nationwide. This data is essential to federal and state advocacy efforts. By participating in Project Zip Code and updating the information regularly, our grassroots strength will not be surpassed by any other organization. Already, over 67 million credit union members out of 90 million have been identified! But in order for Project Zip Code to be successful and useful, we need all credit unions to participate and to update their numbers regularly. Project Zip Code is easy to use; just follow the directions in the User Manual, which can be printed off the CD. Feel free to contact DJ Morrow Ingram at the League at ext. 214 or via email at djmorrow@okleague.coop should you have any questions. |
Governmental Affairs
Countdown Continues to CUNA GAC
It is not too late to ensure lawmakers understand the credit union tradition of people helping people. You have 24 days left to secure a spot at the CUNA GAC and make your voice heard. Click here to register. |
Legislative Briefing and Congressional Reception The Oklahoma Credit Union League Legislative Briefing and Congressional Reception will be held at 4:45 p.m., Tuesday, February 24 at Credit Union House near Capitol Hill. We will hold the briefing immediately followed by the Reception on the Third Floor which offers a view of the Capitol. If you have questions or suggestions, please call Debra J. Morrow Ingram at 918.496.4688/800.375.6285, ext. 214 or via email at djmorrow@okleague.coop.
State Governmental Affairs Conference
Save-the-Date: March 10, 2009
The State GAC is set to be held at the Oklahoma History Center on March 10, 2009. Be watching for more details in next week's edition of eSights. |
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Financial Literacy |
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Delight Parents of Pre-schoolers This April
Do you remember when your parents were teaching you about money? You had your own idea about money even before you knew the difference between a dime and a quarter. Don't you think it's time for you to start teaching the future of your credit union about positive money habits?
No, It's never too early to encourage positive attitudes toward money and saving for goals. Here are three ways to help parents teach children as young as two about money:
- To aid parents in explaining spending and saving, CUNA's Thrive by Five™ program is offering free handouts for your credit union.
- Give parents an incentive to open savings accounts for their tots by offering a chance at a $100 prize during the April Savings Challenge. Registration is free and open to all affiliated credit unions. As in past years, CUNA will offer $100 cash prizes to random youth savers at 10 participating credit unions.
- Order quarter saver folders to hand out at your credit union. This will give parents a way to teach their children about setting goals and accomplishing them.
NYIB-Sponsored Scholarships
Don't let the economy get in the way of getting the information you need to provide better financial education to your members and communities: apply for one or more NYIB-sponsored Scholarships. No matter who you are in credit union land, there is a scholarship you may be eligible for. There are six types of scholarships which cover some costs to three educational experiences: the NYIB annual conference, the NCUF's CUDE training and WOCCU's Credit Union Conference.
All scholarships have a deadline of March 31, 2009 and do not take a lot of time to apply for. Get the entire scoop and packets here. |
| Education and Training
Upcoming Event Explains How to Limit Impact of Economy, Mortgage Market on CUs and Members |
Credit union lending professionals can gain insight into the current mortgage crisis and learn how to limit the impact of the economy on members and the credit union during a March learning event from CUNA.
Taking place March 2-5 in St. Pete Beach, Fla., CUNA's RESIDENTIAL MORTGAGE LENDING SCHOOL is designed to help make credit union lending operations more efficient and successful. The school will explore loan servicing, marketing strategies, appraisals, operational improvements, underwriting, and mortgage regulations. Attendees will also learn about the pivotal role that mortgages play in member relations and their role in creating and enhancing a strong bond.
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Compliance News You Can Use
Internal Revenue Service: Reporting Required Minimum Distributions |
The Internal Revenue Service released earlier this year Notice 2009-9 to provide guidance to financial institutions on reporting required minimum distributions for 2009. To view proper reporting requirements for Notice 2009-9, click here. |
People and Credit Unions In The News
Tinker FCU to Host Mid-West Defense CU Council Conference
Tinker Federal Credit Union has made plans to host the 2009 Mid-West Defense Credit Union Council Conference on June 17-19 at the new Hampton Inn Suites in Bricktown. Please be sure to mark this conference on your 2009 calendar. |
| WEOKIE CU Employee Awarded "Women of Distinction" Award
WEOKIE Credit Union's Emily Windolph was honored with the CUNA Brokerage Services, Inc. "Women of Distinction" award for 2008. Windolph received this award in recognition of her superior performance, value to their program, exceptional client service and overall contribution to the financial services industry and CUNA Brokerage Services.
As recipient of this award, Windolph will participate in a mentoring program offered through CUNA Brokerage Services designed to foster the growth of women who are new to the financial services industry.
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Products and Services
Southwest Corp. Member Remote Deposit
Builds Momentum |
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The transition from paper to imaged item processing continues at a breakneck pace, as evidenced by the ahead-of-schedule closure of 24 Federal Reserve Bank check processing facilities in just five years. Credit unions have been busy streamlining their internal operations with imaged item processing, and that trend will continue in 2009, according to Southwest Corporate Federal Credit Union.
CUNA Mutual, Fidelity National Information Services, Create New Technology to Help CUs Manage Plastic Card Fraud
CUNA Mutual Group, a leading provider of insurance and financial services for credit unions, and Fidelity National Information Services (NYSE:FIS), the leading provider of payment services software for card issuers, card acquirers, applications processing and collections have partnered to create a unique, time-saving technology solution for credit unions that will allow for more efficient and secure transfer of the plastic card fraud data needed to activate an insurance claim. [Read Article] |
| Careers In The CU Industry
Western Sun FCU Seeks Chief Executive Officer |
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Western Sun Federal Credit Union is seeking a qualified candidate to fill their position for Chief Executive Officer. This person must have leadership skills that are visionary and strategic, 10 years of financial institution experience, five years in senior management, a BS degree in Finance or Accounting. Credit union experience is preferred.
For more information about this posting and other career openings, click here. | |
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Important Dates
28
February
10
11
12
18
19- 20
CMN Celebration
(Orlando, FL)
22-26
24
25
March
5
Next Generation Banking (Audio)
9-10
OCUL GAC
Oklahoma History Center
10
IRA (Audio)
OCUL Board Meeting
(Oklahoma City)
11
Trust Accounts and Credit Unions (Audio)
18
25
26
Do's/Don'ts of Incentive Plans (Audio)
April
2
Keeping Members Off the Endangered Species List (Audio)
8
Nine Reasons Why CUs Aren't Realizing Sales and Service Potentials (Audio)
Subpoenas, Garnishments, Levies and Other Demands for Member Funds (Webcast)
15
Understanding Consumer Credit Reports and Scores (Webcast)
22
Compliance Seminar (Stroud Conference Center)
Compliance Update for Front Line Staff (Webcast)
28
Competitive Lending Trends (Audio)
29
Opening Accounts for Small Business (Webcast)
30
FACT Act (Audio)
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