Have a Tweet Plan
When you use Twitter to grow your business, you need to develop a Twitter marketing plan. This will help you use Twitter more effectively and get better results.
Determine the Goals of Your Tweets
Here are some possible goals:
- Build strong relationships that can lead to sales or referrals
- Educate followers about your industry and benefits of your products and services without "selling"
- Generate leads
- Increase awareness of your product and service
- Improve customer support
Let Your Tweets Serve a Variety of Purposes
- Share valuable information with your followers/target market.
- Ask your followers relevant questions (similar to a survey), especially any related to your industry. This helps you learn more about your target market and discover more about their needs.
- Share information that can help/benefit your followers.
- Share information about your business or products/services.
Keep Your Tweets Fresh and Interesting
- Make sure you are Tweeting about something relevant and valuable
- Interesting Tweets attract more followers
- Share interesting news from your industry or something interesting that you or your business is doing
- Make Tweeting a part of your daily routine
- Determine how long and how often you will Tweet and stick with it daily
- If possible, Tweet at least 4 times a day
- Twaitter allows you to schedule several Tweets to post at whatever times you choose, so you can Tweet when you're not in the office or even while you're sleep. You can also set up recurring Tweets.
Determine What You Will Tweet About
- Don't just Tweet about what you had for dinner, where you ate dinner, or where you're planning to go
- Decide what you will Tweet about (something interesting or valuable that will make people want to follow you)
- Determine the categories of your Tweets
- After you determine what you will Tweet about, go to Twitter Search and Monitter to find current Tweets about these topics and join in.
- Don't just follow people you know. Branch out and find new people to follow. Many of them will decide to follow you if you provide valuable information and input
- Join interesting conversations
- Remember, it's about building new relationships
- Use Twitter Troll to find new people to follow on Twitter.
- Twitter Local and TwellowHood help you find Twitter users by geographic location
- Twellow sorts Twitter users by categories based on keywords in their profile
Call us at 214-592-9191 for information about developing a Twitter marketing plan for your business or managing your Twitter marketing. |
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| Save 25% |
Save 25% on a customized Twitter marketing plan or a Twitter management plan for your business. This offer is not valid with any other discount or offer. One coupon per person. Coupon must be mentioned when you sign up for either of these plans. Please feel free to share this coupon with business associates. | | Offer Expires June 30, 2010. |
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