Once your locator went live you may not have given a second thought to the dozens of additional, specialty features that are available to make your customer's locator experience easier and more personalized. Here are a few of the creative, custom locator features that you may not be familiar with.

·         Carhartt's locator allows users to sort search results based on the closest stores that offer either: women's, men's, footwear, flame resistant or high-visibility products.  This allows for great customization of searches and makes it a lot easier for consumers to find exactly what they're looking for.

·         BJ's offers a couple of unique features for a restaurant locator. They offer online ordering directly from the locator through a 3^rd party vendor as well as which restaurants offer weekend brunch and which locations have curbside take out service.

·         Territory based locator- This feature sorts results based on specific mapping territories for a product or store.

·         Find nearby- The find nearby feature works great for mobile users but is also nice when you're visiting a new neighborhood and don't want to have to wonder far to find the business you're looking for. These results will match you to the closest local store by distance and will display the most direct driving directions.

·         Ben & Jerry's locator offers the ability to sort local search results by locations that offer: free cone day, ice cream cakes or catering.

·         Another fancy feature works by continually expanding the zone for the results until a store location is found. This is great for store's that aren't as densely placed in certain areas of the country.

·         Other unsung locator features that really work for clients include: ranking search results based on sales, products purchased or if a dealer location is part of premier dealer group.

Have questions about whether one of these features will work to improve your customer's user experience? Give us a call today for a free consultation.