Tied into the
Business Locator solution is a fun, interactive feature called Event Locator.
Event Locator allows a brand to interact with and reach out to its customers in
new and creative ways. Aside from offering coupons and store promotions, an
event locator can help your customers engage with the brand through store
sponsored events and activities. And, it's easy for consumers to find the
closest event near them right from the store locator they're already using!
Great
Examples Include:
Safeway- Ran
an event for seasonal flu shots
Craft Stores-
Sewing classes, craft seminars, knitting groups
Banking-
Financial seminars, retirement planning events, free financial reviews
Clothing
Retailers- Fashion shows, brand sponsored dinners, new clothing line launch
Bookstores-
Book signings, author visits, child reading groups
Restaurants-
Free food give-a-ways, holiday meal specials, store openings/closings
Home Improvement-
Bathroom/Kitchen fix-it classes, lawn care, free room re-design event
How It Works...
When a
customer visits your Business Locator tool they can simply search for stores in
their area like normal, by address, city and state or zip code. When those
locations are displayed the consumer is also able to search for events. Events
available at their closest stores are then shown with all the necessary details
including, dates, times and where to go for more information. Our internal system
can setup a start and end date for events so they are only displayed when
valid.
These
interactive events help to re-engage consumers and continue to bring them back to
your business again and again. All from your existing Business Locator
solution!