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Mobile Local Search -
Reaching Consumers On Their Mobile Devices
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Pelours Group
The PELORUS Group states, "We believe 2009 will prove to be a milestone year as mobile local search comes into its own.  Mobile carriers, handset manufacturers, search engines, on line directories, content providers, ad agencies, retailers, and the consumers themselves - the pieces have all been there, but the eco-system until now has been nothing more than a fragmented jigsaw with disparate pieces not quite fitting together.  Now, the pieces are starting to fall into place."  
Greetings!
Manish Patel, founder and CEO of Where 2 Get It will be a featured speaker at The PELORUS Group's second annual Mobile Local Search Conference, to be held Feb. 11 and 12 in New Orleans. 
 
"MoLo '09" is wholly dedicated to the mobile local search phenomenon.  For an industry on the verge of a major paradigm shift, the conference is dedicated to exploring how, where, and by what timetable mobile local search will develop. 
 
MoLo '09 (Pelorus Mobile Local Search '09)
La Pavilion Hotel - New Orleans, LA
Session: Reaching Consumers On Their Mobile Devices
Speaker: Manish Patel, CEO, Where 2 Get It
Date: February 11, 2009 at 11:00 AM
 
Request a copy of the MoLo presentation
 
Mobile Local Search is one of the hottest trends available to national brand marketers.  Manish will present on "Reaching Consumers On Their Mobile Devices" which will offer an overview of the consumer buying process and real world client examples of how major brands are embracing mobile and local search. Manish will discuss how to leverage mobile and local search to reach consumers on their navigation devices as well as their mobile devices using location-based content that delivers a compelling ROI.  He will also highlight strategic local search technologies that enable a brand to be found on major search engines, local search engines, and Internet yellow page (IYP) directories.
National and regional brands need to leverage their location-based content for local and mobile search to deliver a compelling ROI. 
 
The basic question that major brands need to ask themselves is "Are we getting found where consumers search?"
 
Sincerely,
Manish Patel
CEO and Founder
Where 2 Get It, Inc.