AAM Minute_rev12
Association for Accounting Marketing
Issue Editor: Aimee LaBrake
September 2012

AAM Minute iconMust Do Busy Season Business Development Strategies

Tamera Loerzel, ConvergenceCoaching

 

It's important not to lose your business development momentum during busy season. Read this insightful article on how to keep marketing professionals and leadership teams committed to engaging current clients and targeting new even during this upcoming busy season.

 

More ideas will be shared at the upcoming roundtable on November 27.
AAM Minute iconFast>>Five

Daniel Jackman, Blackman Kallick Plante Moran

 

Every issue, we share five (or so) links to great ideas or interesting articles we've found since the prior issue. They're worth clicking.

 

>>Does your company page on LinkedIn look a little different? LinkedIn Blog: Introducing a New Look for Company Pages

 

>>Looking for something different?  47 Digital Media Resources You May Have Missed  

 

>>Get your head in the game!  Be Awesome at a Moment's Notice: A Guide to Powering Up Your Brain

 

>>Building relationships is the key to succeeding in social media:  How Not to Pitch Your Business in Social Media

 

>>Conventions coming up? Prep your professionals: 8 Steps to Making a Great Speech

AAM Minute iconJust Add Water        
Christina Evans, GBQ Partners LLC

 

During busy season marketing departments are trying to grow their firm, while not "bothering" the partners. Check out a few quick tips that may help to achieve that goal.

AAM Minute iconDigital Media Update - How to Grow During Busy Season

 

Marketing during the tax season months will reap rewards in the spring and beyond. This is the time of highest client interaction, and your firm can benefit from the top-of-mind awareness that comes with the season. Click here for some quick marketing activities that your team can do during busy season and suggestions on what you can say to your team to get them done.

AAM Minute iconMember Voice

 

 

Reynold_Kari

Kari Reynolds

Marketing Specialist

Macias Gini & O'Connell LLP (MGO)

 

You might know Kari Reynolds as AAM's 2012 Rookie of the Year. Read more about Kari including her thoughts on CRM, the biggest issue in accounting marketing today, and what she's looking forward to in November.

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In This Issue
Article
Fast>>Five
Just Add Water
Digital Media Update
Member Voice
Upcoming Events
New Member Listing
Featured Vendors


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Upcoming Events

October 9

AAM High! - Success in Social Media Today and Future Trends

 

October 18

AAM Roundtable - From the Horse's Mouth

 

November 13

AAM High! - Helping Partners and Managers Make Rain

 

November 27

AAM Roundtable - Must-Do Business Development Strategies for Busy Season 

 

December 12

Seasoned Marketer Roundtable - Making CRM Social: Using Date to Manage Client Relationships

 

New Member Listing

Click here to view a complete list of new AAM members.

 

 

Featured Vendors

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Flashpoint_March  

 

Winning Clients 2012  


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