If you stand still in recessionary times, you regress. Consumers are more actively looking for better solutions to their problems now than at any time in the last decade. If you do not ruthlessly apply the consumer perspective (What's in it for me?) to every marketing decision, you will waste your marketing dollars. If you market your wares smartly, however, you will steal a march on your competition, who probably won't be so wise about keeping the pressure on!

I am:

• Scalable (as little as ten hours per week)
• Affordable ($100 per hour - for the moment!)
• Effective (twenty years of success)

See my career highlights using the webfolio link to the right.

My expertise:

• Customer Retention
• Sales/Marketing Integration
• Digital/Traditional Channel Integration Strategies

Among other traditional strategic and tactical marketing abilities.