.id community monthly newsletter

April 2012  

In This Issue
Melbourne - a story of growth
Census Countdown
Spotlight on NZ
Inside .id
NSW - the state with the most population
Tips and Tricks - Which Population?
Transport predictions in 1958
Quick Link
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Greetings!

 

Demographers sometimes sound like sports commentators, particularly after the release of the latest population data: Who's the biggest? Who's the fastest? Who's slowing down?

What I'm talking about here is the population of cities and local government areas. The recent release of the Estimated Resident Population figures for Australia by the Australian Bureau of Statistics provides us with an opportunity to explore recent population trends just prior to the release of 2011 Census data in June.

People intuitively want to know that Melbourne is growing faster than Sydney, but Sydney is still the biggest; that the outer growth Melbourne area of Wyndham had a higher volume of growth than the Gold Coast; or even that Perth has the highest growth rate of any capital city in the country....

What is of more interest perhaps is what population data reveals about the nature of a place. For example the nature of growth in Sydney and Melbourne are fundamentally different. The data reveals that Sydney's growth is driven by medium and higher density development in the established suburbs; while Melbourne's growth is driven by suburban sprawl in the fringe growth areas (and peri-urban areas).

This tells us that the land constraints in the Sydney basin create inward pressure to find more housing opportunities in the established suburbs resulting in higher density residential outcomes.

Does this mean that Sydney is on a more sustainable path of development, as higher density city protagonists tell us? Does it mean that Melbourne is becoming more car-oriented as the suburbs continue to sprawl?

These types of questions will be easier to answer when the evidence is revealed with the release of the Census data in late June.


Sincerely,



 

ivan-motley-id

Ivan

 

Focus on Local Government   

Melbourne's population - a story of growth

 

Melbourne, the second-largest city in Australia, has been rapidly growing for some time.

Though the inner city is booming, and the City of Melbourne's population is now almost 100,000, only 8% of Greater Melbourne's population live in the inner suburbs.

These are the areas visitors to Melbourne are most familiar with, like the CBD, Carlton, Fitzroy, St Kilda, Richmond etc (where most of the AFL teams are from!)

This article closely examines the distribution of Melbourne's population and growth, and looks at the future, as well as the question of whether Melbourne will overtake Sydney, and if so, when?

read more..

 

Census Countdown     

Who are the baby boomers?       


The term "generations" often gets used these days, and the difference between people of different ages is attributed to when they were born, and which letter of the alphabet has been assigned to them (X, Y etc).

While there is an element of subjectivity as to how you define a generation, the "baby boomers"  are a group which is very important in understanding the demographics of Australian society.

Those born immediately after World War II when the birth rate was very high have had a substantial impact on Australian society, and still shape the demographics that come out of each Census.

 

Spotlight on NZ      

What is your consultation delivering?        


Many New Zealand councils are still up to their armpits in the 2012 Long Term Council Community Plan (LTCCP) consultation.

It's a huge undertaking and one of the most important consultation tasks conducted by councils. I talked a little in my last blog about how much resource is put into public consultation these days, so I pose the question ...

How do you know when your public consultation has been effective?

 

id office

inside .id  

.id - supporting local government decision making    

 

For over 13 years, we have been promoting evidence-based decision making in local government through the provision of comprehensive demographic analysis tools, accurate population forecasts and economic profiles.       
        

We currently have more than 220 local government clients across Australia and New Zealand.  
             

The reach of their .id websites, and more recently, our newsletters and blogs, makes for impressive reading.  
             

Each month, over 50,000 unique visitors go to an .id website to seek demographic information about the characteristics of a particular city, town or locality.        

 

People visiting an .id client website are generally not just browsing.

They are real people writing reports, seeking information for potential investments in the area, writing grant submissions, or people wanting to know more about a region for business or residential purposes.        

In the last month, the most popular City, in terms of number of visits was Brisbane City Council.              

Here's the top 5 list:

  • Brisbane City
  • Gold Coast City
  • Gladstone Region
  • Perth City
  • Blacktown City

From Google Analytics, we know that most people who visit the .id sites spend quite a few minutes looking at around 5-6 pages.             

In addition, our newsletter has over 3500 monthly subscribers, with very high open rates and click through rates, and our blog is read by over 5,000 readers each month.  

         

So, if you are not already a subscriber to our newsletter, blog or twitter feed, sign up and get on board!

  

 

 

A word from our researchers

NSW - the state with the most ... population      

The recent release of ERP data by the ABS provides us with an opportunity to explore recent population trends prior to the release of 2011 Census data in June.     
 

At June 2011, NSW had a population of 7.3 million, an increase of 1.1% (or 82,150 persons) over the 2010 figure. 

Together, NSW and Victoria comprise 57% of the Australian population, yet the contemporary story of population growth and change in these states shows some interesting differences. 

 

While Victoria's growth has been consistently higher than the national average in recent years, in NSW it  has been consistently lower. 


Just what is going on here?  Let's take a look at some figures.

 

 

read more.. 

 

 

Tips and Tricks   

Which population figures should I use again?

 

Over a year ago, we published a comprehensive article about the different types of population figures and how to use them.  You can find that article here.

 

But with the Census results looming, this article is just a short "refresher" or "Quick guide" to briefly outline the important aspects of Enumerated vs Usual Residence, ERP (Estimated Resident Population) and when to apply them...

       

read more..  

 

 
Final word 

Don't put air-conditioning in the car, air-condition the road instead

 

It's fun, but also interesting and entertaining to look at what the futurists and planners had in mind for the future of transport development back in the late 50's.   
 

It's interesting because we can reflect on their mindset at the time - they had no worries about pollution or greenhouse gases, less concerns about safety, and lived in a world with a seemingly endless supply of fossil fuels.


Now, our transport planners live in a different environment, with not only environmental conditions, but the needs of people and the types of cars and fuels changing. 

Even so, how will their current plans and predictions look to the people of 2072?  

 

 

read more.. 

 

 

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