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.id community monthly newsletter
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November 2011
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Greetings!
At .id, our attempt at being a bit more high profile through our series of blogs and newsletters, resolves a concern I have had for some time - being perceived as an information sausage factory.
The problem is, all the knowledge that has gone into the production of over 400 .id socio-demographic web applications is represented only in an implicit way.
For example, the knowledge about cities, economies, regional development and socio-demographic trends that goes into producing a forecast is significant, but this is not always obvious when looking at one of our forecast.id websites.
Many users of our resources simply go to them for a magic number. That's ok, but it's not what we're really about.
Our blogs and newsletters give us the opportunity to share our collective knowledge (and opinions) in an explicit way - which I am very proud of.
Sincerely,
Ivan
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Focus on Local Government
Through the lens of the City of Sydney
Back in 1991, the boundaries of the City of Sydney only included the Sydney CBD and Ultimo/Pyrmont. The residential population of the city then was 7,000 and its working population was around 190,000.
Twenty years on, the City of Sydney's boundaries have expanded. Now, the City of Sydney has a population of over 185,000, with a working population of 385,000. The resident population has more than doubled due to the huge increase in urban living in the CBD.
Sydney went from a Council responsible for a ratio of residents to workers of about 1:27, to a ratio of 1:2, in just 20 years.
And it's forecast to continue growing to a population of over 245,000 by 2031.
How does the council manage this fast-pace, booming city?
read more..
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Census Countdown 
Australia's births reach record numbers
One of the more anticipated publications released by the ABS is Births, Australia (Cat. No. 3301.0). The data contained in this publication is of great importance for the planning of children's services such as education.
From .id's perspective it provides a detailed insight into the fertility behaviour of populations in different geographic areas across Australia and allows our forecasting team to review their assumptions about fertility.
2010 proved to be a record year for births in Australia, but which States and regions are leading the trend?.
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 NZ Spotlight Fast planning in New Zealand Hey urban planners in OZ!... Do you want some challenges that are a bit different from managing growth? Well check out what's happening in New Zealand. For very different reasons, planners in the two largest cities in New Zealand (Auckland and Christchurch) have had to produce comprehensive strategic plans - in no time flat. read more.. |
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inside .id
.id joins The Smith Family
The Smith Family is a children's charity helping disadvantaged Australian children to get the most of their education so they can create better futures for themselves.
The Smith Family approached us with a request for information to support their decisions about which communities to expand their programs into across Victoria. We decided to provide them with a fully interactive strategic decision making application (id placemaker) populated with Census and forecast information to support their work. We'll write more about this as the project develops.
Through our work with Local Government, we indirectly support many community organisations who access our online information tools for their funding applications, planning and advocacy work. Thank you to all of our Local Government clients who subscribe to our information tools and make them available to the community via their websites. Check out the Tips and Tricks article below to make sure the links to your .id tools are easy to find on your website.
Learn more about The Smith Family here. |
 A word from our researchers Who lives in newly developed suburbs? At .id, We often need to produce population forecasts for future growth areas where, at the last census, few people were living but, once construction starts, the population will grow significantly over a short space of time.
There are many such places: Point Cook (in Melbourne's outer south west), Rouse Hill (in Sydney's outer north west) and a large number of suburbs in Perth, (Southern River, Success, Piara Waters, Byford etc).
Given there is only a relatively small population (if any) living in such areas to start with, how do we know what type of people migrate into these areas as they start to develop?
read more.. |
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 Tips and Tricks
Where to put the link to .id tools on your website to maximise their use
Local governments subscribe to .id tools for their own use, and also to provide the information to their communities, local businesses, investors and potential residents.
In doing so, they provide links from their own website to the .id tools. The question is, where should you put the links?
In providing .id tools to over 220 councils around Australia we've seen everything from the links being totally hidden under an inappropriate heading, (or not there at all) to links prominently displayed on the Council's home page.
Of course, this has a direct effect on user statistics. Often the councils that see the lowest .id tools usage statistics are also the ones that don't have the links included for the public to access.
So - read on to find out the lessons we have learnt from our client's experience, that we can share about the placement of the links to the .id tools...
read more..
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 Final word Infrastructure - why is our household power supply 240v? It all started with a couple of guys you may have heard of - Thomas Edison and George Westinghouse, way back in the 1880's. (incredibly - their companies they founded still exist today, as General Electric and Westinghouse)
The processes that led to the final decision on standards of voltages and currents also included development of the Electric Chair, as a means of a more "humane" execution. In fact, that's where the term "Electrocution" comes from. read more.. |
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Quick Contact
+61 3 9417 2205
NZ Freecall : 0800 955 481
info@id.com.au
10 Easey Street, PO Box 1689, Collingwood
Victoria 3066, Australia
www.id.com.au
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