To begin with, let me define Diamond V's corporate brand focus:
The Trusted Experts in Nutrition & Health™is Diamond V's brand message and embodies the spirit of our company and its research-based products. This message has evolved purely through customers telling us what they rely on Diamond V to do to help their business. It represents our 70-year commitment to research and technology innovation, our commitment to quality and our ability to transfer knowledge in nutrition and health to help our customers succeed and meet their business objectives.
What makes Diamond V Unique?
Since 1943, Diamond V has been leading the industry in microbial-based fermentation research and technology innovation. Through this leadership, Diamond V has earned a global reputation of TRUST and RELIABILITY within the animal feed industry. I invite you to experience the Diamond V commitment in the coming weeks. Based on our brand commitment and unique leadership position, here is this month's message and proof point:
Key Message #1: Diamond V is a research-based company.
Proof points that validate this message:
- 430 controlled studies to demonstrate product efficacy in multiple species
- 99 peer-reviewed published journal articles
- First company in the category to perform a meta-analysis
We're grateful for the tens of thousands of professionals who have been reading Nutrition Line. We want to keep you as readers and, more importantly, make sure we always provide ways to create dialog and interaction. Thanks for your support of Nutrition Line!
